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Percolate Logo

Leading Marketing Orchestration Platform for the Enterprise

Table of Contents

Percolate - 2025 Pricing, Features, Reviews & Alternatives

What is Percolate?

Percolate gives organizations the power to control all aspects of the marketing lifecycle. Percolate offers solutions to introduce visibility into the marketing process, improve coordination of work, and effectively build marketing campaigns and content. The world's largest enterprises — including Mars, UPS, American Express, Eaton, VMware, and Rockwell Automation —use Percolate to create a coordinated customer experience, reduce production costs, and understand marketing impact.

Benefits of using Percolate

• Effectiveness: In Percolate, strategic information is the throughline of the entire campaign planning and content creation process. It is both visible and top-of-mind for those planning, executing, and approving content and campaigns within the system. Marketing organizations can implement a standard set of steps and requirements for the planning, production, and approval of campaigns, content, and assets. Implementing these standardized processes will not only reduce the likelihood of incidents of low quality, unapproved or risky outputs but will also provide a record to retrospectively analyze processes in the event of an incident. Transparency into campaign and content processes enables marketing organizations to report on the real-time status and fix issues before they affect the impact of the entire marketing plan.
• Orchestration: Percolate is built for global marketing teams, who need to be kept up up-to-date on campaign status, assets, requirements, and performance. Marketing organizations can plan and develop content and campaigns in a channel-agnostic, global environment, then share content and initiatives with teams to optimize them for the channel or culture in which they will be experienced. This enables marketing teams to increase speed-to-market while freeing up resources that can be reinvested in marketing growth.
• Intelligence: Percolate enables marketing organizations to centralize data about the strategies, attributes, and assets that are performing well with customers across touchpoints, and subsequently surface these insights to inform future activations. Marketing organizations can establish predictable and repeatable campaign cycles that can be executed, measured, and shared across the organization. With the ability to share and copy campaigns, content, and assets, marketing teams can repurpose past successes or update and localize successes from other parts of the organization.

Starting from

100000

Per year

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Percolate's features

Features rating:

Access Controls/Permissions
Activity Dashboard
Activity Planning
Advertising Management
API
Approval Process Control
Approval Workflow
Asset Categorization
Asset Library
Asset Sharing
Brand Management
Budgeting/Forecasting
Calendar Management
Campaign Analytics
Campaign Management
Campaign Planning
Campaign Scheduling
Campaign Tracking
Categorization/Grouping
Change Management
Channel Analytics
Channel Management
CMS Integration
Collaboration Tools
Compliance Management
Configurable Workflow
Content Library
Content Management
CRM
Customer Experience Management
Customer Journey Mapping
Customizable Branding
Customizable Templates
Dashboard
Data Visualization
Digital Asset Management
Editorial Calendar
Email Management
Email Marketing
Engagement Tracking
Event Triggered Actions
File Management
Goal Setting/Tracking
Marketing Calendar
Metadata Management
Mobile App
Multi-Campaign
Multi-Channel Attribution
Multi-Channel Campaigns
Multi-Channel Management
Multi-Channel Marketing
Performance Metrics
Project Management
Publish Scheduling
Reporting & Statistics
Reporting/Analytics
Roadmapping
ROI Tracking
Role-Based Permissions
Search/Filter
Social Media Integration
Social Media Monitoring
Social Promotion
Spend Management
Strategic Planning
Task Management
Template Management
Version Control
Visual Analytics
Workflow Management

Percolate alternatives

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100000

Per year

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Percolate pricing

Value for money rating:

Starting from

100000

Per year

Pricing details
Subscription
Free trial
Free plan
Pricing range

Percolate support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Email/Help Desk
24/7 (Live rep)
Knowledge Base
Chat
FAQs/Forum
Phone Support

Training options

Live Online
Videos
Documentation
In Person
Webinars

Percolate reviews

Overall rating

4.2

/5

35

Positive reviews

80

%

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8.12/10
Rating distribution

5

4

3

2

1

15

13

7

0

0

Pros
We have had a great overall experience with this software. Would recommend it to other Marketing Organizations.
Useful and helpful for releasing our content thru multichannel to the targeted audience. Need to be intelligent to use it easily, with more option list instead of lot of description to be filled.
I like that I can comment to the producer in Percolate and not have to email them directly. This is very helpful in saving time in communicating wit the teams that I work with.
Cons
I also have problems with posting from Percolate to Facebook because I worry the videos won't work as well if posted through Percolate.
My biggest problem with Percolate is the Analytics and then tracking a campaign.
It is really uncomfortable. And that is why I suggest you to add search panel on Instagram page in Percolate.

Percolate FAQs

Q. What type of pricing plans does Percolate offer?

Percolate has the following pricing plans:
Starting from: $100000.00/year
Pricing model: Subscription
Free Trial: Available

These products have better value for money


Q. Who are the typical users of Percolate?

Percolate has the following typical customers:
Large Enterprises, Non Profit


Q. What languages does Percolate support?

Percolate supports the following languages:
Dutch, Danish, Chinese (Simplified), German, Finnish, Turkish, Irish, Hungarian, Thai, Polish, English, Indonesian, Ukrainian, Swedish, Japanese, Czech, Hebrew, Arabic, Norwegian (Bokmal), Russian, Korean, French, Italian, Portuguese, Chinese (Traditional), Spanish


Q. Does Percolate support mobile devices?

Percolate supports the following devices:
Android, iPhone


Q. Does Percolate offer an API?

Yes, Percolate has an API available for use.


Q. What other apps does Percolate integrate with?

Percolate integrates with the following applications:
Microsoft SharePoint, Google Docs, Content Hub, WordPress, Twitter/X, Salesforce Sales Cloud, Domo, Slack, Microsoft 365, Tableau, Webdam, JIRA Service Management, Meta for Business, Adobe Experience Manager, Adobe Workfront, Image Relay, Marketo Engage, Oracle Eloqua Marketing Automation


Q. What level of support does Percolate offer?

Percolate offers the following support options:
Email/Help Desk, 24/7 (Live rep), Knowledge Base, Chat, FAQs/Forum, Phone Support

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