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Website Optimization Tools Software with Multivariate Testing (2026)

Last updated: March 2026

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25 software options

Landingi logo

Landingi platform offering marketing tools and solutions.

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Landingi is a comprehensive marketing platform that enables users to run marketing campaigns independently and create landing pages with an intuitive landing page builder. Users can run A/B tests, manage leads, add pop ups, build funnels and integrate landing pages with other tools.

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Shogun logo

Page Builder & A/B Testing

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Build high-converting pages, test smarter, and turn more visitors into customers with powerful visual editing and A/B testing tools using Shogun for Shopify.

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Mixpanel logo
Category Leaders

Powerful, self-serve product analytics.

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Mixpanel helps companies build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience.

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VWO Testing logo

A/B testing solution for measuring campaign performance

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VWO Testing is a cloud-based solution that helps enterprises create and perform A/B tests on products, features, campaigns, or websites. Using the visual editor, professionals can modify existing pages by changing elements such as layouts, headline, background colors, borders, and more.

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Microsoft Clarity logo
Category Leaders

See what your users want—with Clarity

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Clarity is a free, easy-to-use tool that captures how real people actually use your site.

Instant heatmaps: See at a glance which areas on your page drive the most engagement.

Session recordings: Watch how people use your site.

Insights: Learn what's working and what isn't.

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Crazy Egg logo

Make the Most of Every Website Visitor.

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Join 300,000 websites who use Crazy Egg to get the most of every website visitor. Snapshots (heatmaps, scrollmaps, referral maps) show you where users click, scroll and spend time. User Recordings help you dive deeper into customer journeys. And A/B Testing and Editor help you test and make changes.

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Pathmonk logo

Lead generation and website optimization software

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Pathmonk enables businesses to optimize website conversions with current website traffic.

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Leadoo logo

Converting existing traffic into leads & online sales

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Want to convert more sales and/or leads from your existing website traffic? Leadoo is built for one purpose: results. Leadoo, the World's first and only Lead-Driven Marketing Platform, turns your passive website visitors into qualified leads, in interactive and friendly ways.

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Clickio logo

Advanced monetization and compliance platform for publishers

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Clickio is an all-in-one technology solution for publishers and website owners, combining an advanced AI-powered advertising platform with a suite of integrated site performance, compliance and analytics tools.

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Google Optimize logo

Personalize user experiences and run tests on your website.

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Google Optimize is a website optimization solution, which provides features such as A/B testing, multivariate testing, reporting and analytics, audience targeting, conversion rate optimization, data visualization, engagement tracking, split testing, statistical analysis, and a visual editor.

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ABtesting.ai logo

Landing Page Optimization made easy.

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An A/B testing tool that uses Artificial Intelligence to help you smartly create, combine and test different variations of your landing page; finding the best fit for your audience, increasing conversions, and reducing costs.

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Zoho PageSense logo

The Complete A/B Testing and CRO Platform

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Zoho PageSense is a complete A/B testing & CRO platform used by brands around the world for increasing their website's conversion rates.

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AB Tasty logo

Create seamless user experiences that drive ROI

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AB Tasty is the fastest-growing provider of AI-powered experimentation & personalization, helping businesses drive more conversions and revenue on all their digital assets. Turn website visitors into customers, subscribers or leads, while delivering outstanding user experiences.

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Kameleoon logo

Predictive personalization and A/B testing software

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Kameleoon's comprehensive website optimization solution provides access to all audience criteria, triggers, and data connectors. When creating a segment (audience and trigger) you can explore its characteristics and discover additional criteria to drive better performing segmentation.

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Maropost logo

Omnichannel campaigns that get results

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Maropost empowers businesses to scale and boost revenue with an easy-to-use marketing automation solution that enables users to hyper-segment their audience and rapidly create marketing campaigns that distinguish them from the competition.

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Twik logo

Real-time full GDPR compliant deals & revenue increase app.

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twik automatically personalizes websites to increase conversions-retention-attribution-ROI and continuously optimize your website to deliver an engaging C+UX for all visitors from first page view - automatically, in realtime and anonymously. Twik is implemented with one line of code.

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Convert Experiences logo

Affordable A/B testing with enterprise power

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The most affordable and fastest enterprise A/B testing and personalization solution for CRO & data-driven decisions in high-traffic websites.

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Intellimize logo

Website personalization solution for B2B and ecommerce.

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Intellimize is an experience optimization and personalization SaaS platform that uses AI to dynamically personalize website experiences.

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trbo logo

Personalization software for retail businesses

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trbo is a personalization software designed to help businesses in travel, fashion, beauty, retail, and other sectors focus on intelligent targeting, harnessing customers' data to display personalized products or service offers.

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SiteSpect logo

Website optimization tool for retailers and developers

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SiteSpect is an AB testing software designed to help businesses test changes on custom websites, mobile devices, and other digital properties. The platform enables managers to analyze client-side look and feel to create personalized customer experiences and boost website engagement.

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Articly.ai logo

Articly.ai: Supercharge Your Blog SEO with AI Automation

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Articly.ai utilizes AI for blog automation, streamlining content creation, and publishing. With ChatGPT-4 & SEO data, generate 50+ SEO-optimized articles monthly. Connect to Search Console for continuous optimization, letting you focus on business growth.

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Evolv AI logo
(0)

Don't just test. Evolv.

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AI-driven intelligent digital experiences personalized for each customer in real-time, maximizing profitability across their entire journey and all channels.

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RevLifter Personalization Platform logo
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Cloud-based eCommerce personalization platform

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RevLifter Personalization Platform is an intelligent eCommerce solution that takes control of offers to drive revenue growth. This platform revolutionizes online shopping experiences through real-time personalized promotions based on individual customer behavior and preferences. RevLifter analyzes online behavior, enabling real-time customized offers and recommendations, improving the eCommerce experience with its data-driven approach.

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Seatext AI logo
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AI website optimization and personalization tool

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SEATEXT AI is an automated optimization platform that detects conversion issues and fixes them in real time. It dynamically adapts website text to match search intent, translates content into 125 languages, and blocks ad-fraud bots. Install via a fast 3ms script to maximize your total website ROI.

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Snoika logo
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Website optimization tool

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Snoika is a B2B SaaS platform that optimizes brand visibility for AI search engines and traditional SEO channels. The platform delivers content optimization services that help brands appear in AI-generated answers from ChatGPT, Gemini, and Perplexity, while tracking performance through weekly synthetic testing across hundreds of AI prompts.

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