Kameleoon Pricing, Features, Reviews & Comparison of Alternatives


Predictive personalization and A/B testing software

5.0/5 (1 review)

Kameleoon overview

What is Kameleoon?

Kameleoon is a personalization and A/B testing platform, powered by artificial intelligence (AI) and machine learning algorithms, which is designed to optimize visitor experiences. The solution includes tools for lead management, visitor engagement, social proofing, customer loyalty, and promotional campaign creation, among others.

Thanks to predictive targeting powered by AI, businesses are able to find future customers. It determines the ideal target audience, depending on how visitors react to offers, and calculates their conversion probability. Businesses can define targets depending on key criteria such as actions, behavior, context, or traffic source and therefore create visitor segments. Machine learning algorithms scan real-time visitor data and highlight the most relevant and profitable visitor segments to optimize marketing strategies.

Companies can trigger personalized marketing messages depending on the visitor’s profile and their historical or real-time behavior. Businesses get full control over where messages are displayed (email, in the page) and the marketing pressure (frequency, scenario, prioritization). They can enable real-time product recommendations and notifications, such as remaining stock, number of purchases, countdowns and more, based on the products viewed by visitors. It is possible to automate email marketing and send recommendations, as well as cart or navigation abandonment emails with only a few clicks.

Businesses benefit from desktop and mobile optimized experiences thanks to Kameleoon's A/B testing functionality. Kameleoon provides insight from the visitors’ navigation path and identifies key elements and points of friction of the website.


Pricing options
Value for money
View Pricing Plans


Business size



United States, Canada, United Kingdom, Australia, China and 5 other markets, India, Japan, Germany, Brazil, Mexico

Supported languages

English, French, German, Italian, Russian, Spanish
Kameleoon screenshot: Kameleoon product personalizationWhat is A/B testing ?Kameleoon screenshot: Kameleoon A/B testing editorKameleoon screenshot: Kameleoon simulation interfaceKameleoon screenshot: Kameleoon Segment editorKameleoon screenshot: Kameleoon Conversion Score (KCS) graph, showing personalization opportunitiesKameleoon screenshot: Dashboard to show results of predictive personalization campaignKameleoon screenshot: Insights reportWhat is personalization?

Kameleoon user reviews


Very good
Value for money
Ease of use
Customer support
Charlotte Lucas

Une solution simple d'utilisation et complète avec ses multiples fonctionnalités

Used weekly for 6-12 months
Reviewed 2020-05-18
Review Source: Capterra

Très bon accompagnement On-boarding complet sur la prise en main de l'outil Des équipes dédiées nous accompagnent dans l'élaboration de la roadmap d'AB test, et de personnalisation.

Plus de 50 critères de ciblage Les tests MVT, l'allocation de trafic Un outil de reporting complet La possibilité de lancer des personnalisations pour une audience bien spécifique, me permettant ainsi d'augmenter les conversions et la rétention des visiteurs sur le site

Aucun pour le moment, la solution répond parfaitement à nos attentes et nous permet d'augmenter nos KPIs de conversion.

Rating breakdown

Value for money
Ease of use
Customer support

Likelihood to recommend: 9/10

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Kameleoon pricing

Pricing options
View Pricing Plans

A/B testing and personalization flexible plans.
Plans are tailored to the business needs. Contact Kameleoon for further information.

Kameleoon features

Customizable Templates
Reporting & Statistics
Third Party Integration

Access Control (99 other apps)
Activity Dashboard (167 other apps)
Automatic Notifications (115 other apps)
Content Management (154 other apps)
Customizable Branding (170 other apps)
Data Import/Export (150 other apps)
Drag & Drop Interface (137 other apps)
Electronic Payments (116 other apps)
Order Management (110 other apps)
Product Catalog (114 other apps)
SEO Management (120 other apps)
Search Functionality (132 other apps)
Social Media Integration (104 other apps)
Template Management (105 other apps)
Website Management (105 other apps)
eCommerce Management (115 other apps)

Videos and tutorials

Additional information for Kameleoon

Key features of Kameleoon

  • A/B Testing
  • Abandoned Cart Saver
  • Behavioral Targeting
  • Campaign Segmentation
  • Channel Management
  • Contextual Targeting
  • Event Triggered Actions
  • Experience Management
  • Multi-Campaign
  • Website Personalization
View All Features


- Deliver a better customer experience to all visitors through Kameleoon's personalization and A/B testing features
- Segment your audiences to offer them a tailored experience, based on their needs and requirements
- Increase conversion rates by using AI to identify visitor intent and to provide personalized content and offers
- Save time by automating experimentation and testing within your site
- Increase margins by ensuring offers only target the right visitors where it makes a difference to conversions