Funnel Reviews

Funnel Reviews

Funnel

Advertising Analytics Platform for Online Marketers

5.0/5 (2 reviews)
6,052     1,453

Alexander Folcker

Happy user of Funnel

17/09/2015

Finally I'm able to get a holistic view on the performance on all of my online marketing activities, making it possible for me to evaluate my marketing activities' performance on common metrics. The holistic view enables me to work more efficiently, not wasting any time on logging in to separate marketing channels' interfaces and reporting through excel. The best of it all, there's no need for importing cost data into Google Analytics anymore. Pros: 1. Quick overview of overall & channel specific performance through dashboards 2. Evaluate my performance based on common data throughout all my online marketing channels - Cost per order - Conversion rate - Transaction order value 3. Automatic import of cost data for additional channels outside of Google Adwords Cons: Cost data from all online marketing channels are not available yet. However, talking to customer service at Funnel; new online marketing channels are being released consistently

Rating breakdown

Ease of use
Customer support
Source: Capterra
Helpful?   Yes   No
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Alexander Folcker

Verified Reviewer

Happy user of Funnel

05/08/2015

Finally I'm able to get a holistic view on the performance on all of my online marketing activities, making it possible for me to evaluate my marketing activities' performance on common metrics. The holistic view enables me to work more efficiently, not wasting any time on logging in to separate marketing channels' interfaces and reporting through excel. The best of it all, there's no need for importing cost data into Google Analytics anymore.

Pros

1. Quick overview of overall & channel specific performance through dashboards 2. Evaluate my performance based on common data throughout all my online marketing channels - Cost per order - Conversion rate - Transaction order value 3. Automatic import of cost data for additional channels outside of Google Adwords

Cons

Cost data from all online marketing channels are not available yet. However, talking to customer service at Funnel; new online marketing channels are being released consistently

Rating breakdown

Value for money
Ease of use
Customer support

Time used: Less than 6 months

Source: GetApp
Helpful?   Yes   No

Response from Funnel AB


Hi Alexander! Thank you for your review. Regarding your comment about the availability of marketing channels I'm happy to inform you that we will integrate with every online marketing channel our customers request. Just ping us and we'll make sure you can get cost data from all the marketing channels you use.

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