App comparison
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SMG
Changing how brands act on customer + employee insights
Last updated: March 2026
SMG Alternatives & Competitors (2026)
Top 10 free alternatives
Jotform
Cloud-based form builder tool for digital forms.
Value for money
Starting price
No pricing info
Functionality
Action Management
4.7/5
Activity Dashboard
4.7/5
Access Controls/Permissions
4.5/5
Top Features
Anonymous Feedback
N/A
API
N/A
Benchmarking
N/A
Typeform
Interactive form builder for data collection
Value for money
Starting price
No pricing info
Functionality
API
4.8/5
Activity Dashboard
4.5/5
Access Controls/Permissions
4.4/5
Top Features
Action Management
N/A
Activity Tracking
N/A
Anonymous Feedback
N/A
Birdeye
AI-based webchat assistant for business conversations
Value for money
No pricing info
Starting price
No pricing info
Functionality
AI/Machine Learning
5/5
AI Writing Assistant
5/5
Activity Dashboard
4.8/5
Top Features
Action Management
N/A
Activity Tracking
N/A
Anonymous Feedback
N/A
Zoho Survey
Cloud-based tool for creating and manging surveys
Value for money
Starting price
No pricing info
Functionality
Alerts/Notifications
5/5
Customizable Reports
5/5
Activity Dashboard
4.9/5
Top Features
Access Controls/Permissions
N/A
Action Management
N/A
Activity Tracking
N/A
Alchemer
Customer experience management and online survey platform
Value for money
Starting price
No pricing info
Functionality
Access Controls/Permissions
4/5
Benchmarking
4/5
360 Degree Feedback
N/A
Top Features
Action Management
N/A
CES Survey Structure
N/A
Collaboration Tools
N/A
Survicate
Collect, analyze, and act on customer feedback
Value for money
Starting price
No pricing info
Functionality
A/B Testing
5/5
Campaign Management
5/5
API
4.6/5
Top Features
Action Management
N/A
Activity Dashboard
N/A
Activity Tracking
N/A
ReviewInc
Reputation management and customer experience software unite
Value for money
No pricing info
Starting price
No pricing info
Functionality
Access Controls/Permissions
4/5
API
4/5
360 Degree Feedback
N/A
Top Features
Action Management
N/A
Benchmarking
N/A
CES Survey Structure
N/A
Value for money
Starting price
No pricing info
Functionality
Activity Dashboard
4.7/5
Anonymous Feedback
4.7/5
API
4.5/5
Top Features
Action Management
N/A
Activity Tracking
N/A
CES Survey Structure
N/A
Value for money
Starting price
No pricing info
Functionality
Activity Dashboard
5/5
Access Controls/Permissions
4.6/5
Activity Tracking
4.5/5
Top Features
Action Management
N/A
API
N/A
Benchmarking
N/A
Value for money
No pricing info
Starting price
No pricing info
Functionality
Access Controls/Permissions
5/5
Alerts/Notifications
5/5
Anonymous Feedback
5/5
Top Features
Action Management
N/A
Activity Tracking
N/A
Benchmarking
N/A
Value for money
Starting price
No pricing info
Functionality
Access Controls/Permissions
5/5
Action Management
5/5
360 Degree Feedback
N/A
Top Features
Activity Tracking
N/A
CES Survey Structure
N/A
Collaboration Tools
N/A
Value for money
No pricing info
Starting price
No pricing info
Functionality
360 Degree Feedback
5/5
Benchmarking
5/5
Access Controls/Permissions
3/5
Top Features
Action Management
N/A
Activity Tracking
N/A
Collaboration Tools
N/A
Value for money
Starting price
No pricing info
Functionality
Alerts/Notifications
5/5
Access Controls/Permissions
3.3/5
Autofill
N/A
Top Features
Action Management
N/A
Activity Tracking
N/A
Anonymous Feedback
N/A
Value for money
No pricing info
Starting price
No pricing info
Functionality
API
4.4/5
Access Controls/Permissions
4.4/5
Alerts/Notifications
4/5
Top Features
Anonymous Feedback
N/A
Benchmarking
N/A
CES Survey Structure
N/A
Value for money
Starting price
No pricing info
Functionality
Anonymous Feedback
5/5
360 Degree Feedback
N/A
Audience Targeting
N/A
Top Features
Action Management
N/A
Activity Dashboard
N/A
Benchmarking
N/A
Value for money
Starting price
No pricing info
Functionality
Access Controls/Permissions
4.8/5
Alerts/Notifications
4.5/5
Activity Dashboard
4/5
Top Features
Activity Tracking
N/A
Benchmarking
N/A
CES Survey Structure
N/A
Value for money
Starting price
No pricing info
Functionality
Anonymous Feedback
3.7/5
360 Degree Feedback
N/A
Chat/Messaging
N/A
Top Features
Access Controls/Permissions
N/A
Benchmarking
N/A
CES Survey Structure
N/A
Value for money
Starting price
No pricing info
Functionality
Access Controls/Permissions
5/5
Activity Dashboard
5/5
AI/Machine Learning
N/A
Top Features
Action Management
N/A
CES Survey Structure
N/A
Collaboration Tools
N/A
Value for money
Starting price
No pricing info
Functionality
Anonymous Feedback
4/5
Campaign Management
N/A
Chat/Messaging
N/A
Top Features
Action Management
N/A
Benchmarking
N/A
Collaboration Tools
N/A
Value for money
Starting price
No pricing info
Functionality
Activity Dashboard
5/5
CES Survey Structure
5/5
360 Degree Feedback
N/A
Top Features
Action Management
N/A
Collaboration Tools
N/A