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TRACARDI Logo

Empowering customer engagement, boosting sales.

Table of Contents

TRACARDI - 2026 Pricing, Features, Reviews & Alternatives

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TRACARDI overview

What is TRACARDI?

Tracardi is an open-source customer data platform and engagement solution. It collects customer data from multiple channels such as mobile apps, web services, CRMs, e-commerce shops, CSV files, and APIs. Tracardi then unifies the customer data into one format and orchestrates it to other systems for analysis, tracking, and management.

The platform can insert micro front-ends to enable real-time customer interactions and gain valuable insights. Tracardi has an event-based system that triggers actions like marketing automation campaigns, SMS, and emails based on events received. This helps boost customer engagement and retention.

Businesses can install and use Tracardi for free as it is open-source. There are also additional paid premium services offered for further customization and streamlining of customer journeys. The commercial version is tailored to optimize workflows and customer engagement.

Overall, Tracardi provides robust customer journey automation capabilities. By unifying data from multiple sources, it empowers businesses to better understand their customers and deliver personalized experiences across channels. The open-source nature makes it easily adaptable while the commercial version takes it to the next level.

Key benefits of using TRACARDI

Open source and free to use, reducing costs
Unifies customer data from multiple channels into one view for analysis and insights
Automates customer engagement through workflows like personalized messaging and marketing campaigns
Easy to integrate via JavaScript snippet into existing systems like web shops
Extendable platform that can be customized to meet your needs

Starting price


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TRACARDI reviews

Overall rating

4.7

/5

6

Positive reviews

100

%

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9.17/10
Rating distribution

5

4

3

2

1

4

2

0

0

0

TRACARDI's key features

Most critical features, based on insights from TRACARDI users:

Event triggered actions
Real-Time data
Customer database
Email marketing
Third-Party integrations
Customer segmentation

All TRACARDI features

Features rating:

GDPR compliance
Surveys & feedback
Contact database
Reporting & statistics
Real-Time analytics
Personalization
Multi-Channel communication
Lead capture
Data integration
Customer profiles
Customer activity tracking
Behavioral analytics
Behavior tracking
Audience targeting
API
Activity tracking
Activity dashboard

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TRACARDI pricing

Value for money rating:

Pricing plans

Pricing details:

Free plan
Free trial
Subscription

Free

0.00

Basic

Empty state illustration for "No pricing info"

No pricing info

User opinions about TRACARDI price and value

Value for money rating:

TRACARDI support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Email/Help Desk
Chat

Training options

Documentation
Videos
Webinars
Live Online

TRACARDI FAQs

Q. What type of pricing plans does TRACARDI offer?

TRACARDI has the following pricing plans:
Pricing model: Free, Subscription, Open Source

These products have better value for money


Q. Who are the typical users of TRACARDI?

TRACARDI has the following typical customers:
Mid Size Business, Small Business


Q. What languages does TRACARDI support?

TRACARDI supports the following languages:
English


Q. Does TRACARDI offer an API?

Yes, TRACARDI has an API available for use.


Q. What other apps does TRACARDI integrate with?

TRACARDI integrates with the following applications:
FullContact, ActiveCampaign, Zapier, MongoDB, Airtable, PostgreSQL, Amplitude, Apache Kafka, MySQL, CiviCRM, Mautic, Matomo, Mixpanel, Mailchimp, Twilio, HubSpot CRM


Q. What level of support does TRACARDI offer?

TRACARDI offers the following support options:
Email/Help Desk, Chat

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