Celtra Pricing, Features, Reviews & Comparison of Alternatives


Creative management platform for digital advertising

4.45/5 (256 reviews)

Celtra overview

Celtra is a complete solution to manage and take control over your ad campaigns by building highly dynamic and contextual banner ads based on campaign analytics and insights. The AdCreator in Celtra allows you to create a range of different ad types, including interscroller ads, for interstitial ads with scroll interaction, banner ads with videos, social media optimized ads, as well as dynamic ads with live feeds, location and weather sensitivity.

By using Celtra to create your display ads you can ensure all your ads are unique and contextual, meeting the needs of their audience. Through Celtra´s native ads format you can align your ads with the content of your publisher, creating a unified user experience on that platform. You can also create classic mobile banner ads that can be upgraded to Premium Direct Response banners at any time. Dynamic ads let you deliver custom content that can include game results, reviews and social media feeds based on user information.


Value for money
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Business size



United States, Asia, Europe, Japan, United Kingdom

Supported languages

English, Japanese
Celtra screenshot: Ads created using CeltraPanera - Standard Interstitial BannerCeltra screenshot: Cross creen digital campaign management in CeltraCeltra screenshot: Creating ads in CeltraCeltra screenshot: Mobile banner ad analysis in CeltraCeltra screenshot: Expandable banner analysis in CeltraCeltra screenshot: Banner analytics in CeltraCeltra screenshot: Analytics overview in CeltraCeltra screenshot: Smart tag generator in CeltraCeltra screenshot: Mobile ads and components in CeltraCeltra screenshot: Building ads in CeltraCeltra screenshot: Ad management in CeltraCeltra screenshot: Campaign management in CeltraCeltra screenshot: User management in CeltraCeltra screenshot: Account management in CeltraCeltra Social Rich Media Case Study: Maker's Mark

Celtra reviews

Value for money
Ease of use
Customer support
Chris Day

Solid and reliable, feature-reach but user friendly, suitable for advanced and simple use cases

Used daily for 2+ years
Reviewed 2017-10-27
Review Source: Capterra

It works 99.5% of the time without fuss. Advanced creative features are very easy to include. Makes cross-device compatibility and distribution almost completely frictionless. I have enormous respect for Celtra as a company: smart people working on interesting products that genuinely advance the industry; responsive and appreciative of customer feedback; the structure of everything feels like it was genuinely thought out and built to last. Compared to any other creative platform I've used Celtra is just faster, better, easier to use, and with less troubleshooting. Documentation is generally excellent and whoever is writing the release notes is genuinely hilarious. The platform isn't standing still, changes are continuous and result in tangible improvements. It's genuine advancement, not catching up or imitation. Not afraid to terminate peripherals to focus on core and new products, whilst it's occasionally annoying (RIP viewability metrics), in the long run I personally think a bit of ruthless culling leads to a better overall result.

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Good product for Ad Development

Used daily for 2+ years
Reviewed 2019-03-22
Review Source: Capterra

• Flexible UI • Lot of options to explore • Custom code option to add in our custom features • Events link Before Appear, First Appear, Appear are easier to execute specific functions • Reset option is very useful while doing custom games • They keep adding up new features day by day • Timeline helps designers to get adapted easily • Great customer support • Easy to copy creatives from one to another. Even to different accounts • Report generation UI gives multiple options so that you can generate the report based on your requirement • Multiple phases to add the trackers helps when we run the same creative in multiple placements

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Neil Johnson

Everything you need to build digital ads - easily and without issues

Used daily for 2+ years
Reviewed 2018-08-21
Review Source: Capterra

Our business uses Celtra every day. It's a key part of our offering and we're very happy with it. We have a dedicated account manager and often hear about the regular updates they're making to the platform. Our overall experience with Celtra is overall good.Overall, Celtra is easy to use and reliable. It's an all-in-one platform for digital ad campaigns; design, build, traffic, analyse and report. The Ad Creator part of the platform is designed to help you build HTML5 digital media adverts and it does this with aplomb. As well as being easy to navigate and understand, it's a very powerful platform that allows you to create rich, dynamic and exciting media without needing code. It just works.

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One of the best ad creation platforms around

Used weekly for 2+ years
Reviewed 2018-08-15
Review Source: Capterra

Overall Celtra is a solid ad creation platform that allows you to bring your imagination to life with ease when creating ads. At first I did think it would be a hard platform to master given all the tools available but after creating a couple of ads you then realise how easy it is to use and how the developers created this software with the user in mind. I have been using Celtra for close to 4 years now and therefore had the privileged on creating multiple ads over the years and in comparison to the other ad creation platforms that I have used, Celtra has always come out on top with regarding usability and available functions. The support team are excellent to help with any issues or problems you might face creating your ad. The actual tool provides you with endless possibilities to create the best possible ads with a few clicks of the button. Celtra are always adding new features to their platform which allows you to keep creating ads to industry standards every year. Celtra analytics tool to review how well a ad has performed is also another great feature of the software as it allows you to look at a campaign in fine detail.

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Christoph Eckert

Good HTML5 WYSIWYG Editor with a lot of nice effects

Used daily for 2+ years
Reviewed 2017-10-27
Review Source: Capterra

We are faster then our competitors with creating cool HTML5 Ads. Being that fast and flexible makes our potential customer happy. Besides the professional benefits it is also fun to create ads with celtra, because you don't need to deal with code and concentrate on being creative, playing around, try things you wouldn't try when you would have to code them. Celtra <3Nice HTML5 effects without the need to write one line of code, although you can add your own code to creatives if you want to. This gives you a huge flexibility and makes it incredibly fast to create very nice looking HTML5 ads. Even the colleagues who can't write any line of code can create awesome ads. With the toolkit of all celtra effects and possibilities we save so much time (money), that allows us to be faster then our competitors when we pitch for campaigns.

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Celtra pricing

Contact sales to get a demo and pricing info

Celtra features

A/B Testing (155 other apps)
API (413 other apps)
Activity Dashboard (233 other apps)
Campaign Analysis (203 other apps)
Campaign Management (199 other apps)
Content Management (194 other apps)
Customizable Branding (195 other apps)
Customizable Templates (212 other apps)
Data Import/Export (158 other apps)
Drag & Drop Interface (214 other apps)
Engagement Analytics (186 other apps)
Monitoring (195 other apps)
Multi-Channel Marketing (164 other apps)
Real Time Analytics (163 other apps)
Real Time Data (151 other apps)
Reporting & Statistics (221 other apps)
Social Media Integration (241 other apps)
Social Network Marketing (148 other apps)
Tagging (148 other apps)
Third Party Integration (232 other apps)

Additional information for Celtra

Key features of Celtra

  • Ad creator
  • Authoring, serving, and tracking tool
  • Create cross-screen ads
  • Create Dynamic, contextual ads
  • Campaign analytics and reporting
  • Create mobile-first ads
  • Social media optimized ads
  • Ads with live feeds and news
  • Customize and brand your user interface
  • Ads optimized for all popular networks and platforms
  • Complete campaign management
  • Smart Video Ad Formats
  • Video engagement rates and feature use metrics
  • Standard HTML5 display Banner
  • Over 70 real-time metrics
  • Create Native Ads for specific platforms
  • Premium Direct Response Banners
  • Viewable impressions
  • Performance benchmarking
  • Accidental Ad Expansions
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Smart Video Ad Formats: Use video banners to play a muted video directly in the banner.

Social Rich Media: Use AdCreator to creating engaging ads optimized for publishing on Facebook and Twitter

Direct Response Banners: Upgrade standard mobile banners to direct response banners with HTML5

Create Native Ads: Create ads that adapt to the publisher's context, merging with the publisher's content to create a unified experience

Accidental Ad Expansions: See initial, intentional and loaded ad expansion metrics to understand how your audience intercat with expandable ad formats.

Account Management: Invite team members to your account and assign specific roles for creation, trafficking and analytics.

Customization: Edit your account to specify localization preferences and customize your interface with your own brand logos, colors and domain name.

Campaign Reporting and Analytics: Get cross-screen analytics with viewable impressions, performance bench-marking and 70+ real-time Media, Creatives and Video metrics