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Celtra Logo

Celtra

Creative management platform for digital advertising

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Celtra Pricing, Features, Reviews and Alternatives

Celtra product overview

What is Celtra?

Celtra Creative Management Platform is a complete solution to manage and take control over your ad campaigns by building highly dynamic and contextual banner ads based on campaign analytics and insights. The AdCreator in Celtra Creative Management Platform allows you to create a range of different ad types, including interscroller ads, for interstitial ads with scroll interaction, banner ads with videos, social media optimized ads, as well as dynamic ads with live feeds, location and weather sensitivity.

Key benefits of using Celtra

  • Smart Video Ad Formats: Use video banners to play a muted video directly in the banner.

  • Social Rich Media: Use AdCreator to creating engaging ads optimized for publishing on Facebook and Twitter

  • Direct Response Banners: Upgrade standard mobile banners to direct response banners with HTML5

  • Create Native Ads: Create ads that adapt to the publisher's context, merging with the publisher's content to create a unified experience

  • Accidental Ad Expansions: See initial, intentional and loaded ad expansion metrics to understand how your audience intercat with expandable ad formats.

  • Account Management: Invite team members to your account and assign specific roles for creation, trafficking and analytics.

  • Customization: Edit your account to specify localization preferences and customize your interface with your own brand logos, colors and domain name.

  • Campaign Reporting and Analytics: Get cross-screen analytics with viewable impressions, performance bench-marking and 70+ real-time Media, Creatives and Video metrics
  • Typical customers

    Freelancers
    Small businesses
    Mid size businesses
    Large enterprises

    Platforms supported

    Web
    Android
    iPhone/iPad

    Support options

    Knowledge Base
    Email/Help Desk
    Chat

    Training options

    In Person
    Documentation
    Webinars

    Celtra pricing information

    Value for money

    4.3

    /5

    262

    Starting from

    ic-pricetag

    No pricing info

    Pricing options

    Free plan
    Subscription
    Free trial
    Pricing range

    Value for money contenders

    Celtra features

    Functionality

    4.2

    /5

    262

    Total features

    7

    4 categories

    Most valued features by users

    Campaign Management
    Content Management
    Project Management
    File Sharing
    Collaboration Tools
    Advertising Management
    Image Editing

    Functionality contenders

    Celtra users reviews

    Overall Rating

    4.5

    /5

    262

    Positive reviews

    Rating breakdown
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend8.45/10
    Rating distribution

    5

    4

    3

    2

    1

    135

    110

    17

    0

    0

    Pros
    I like how easy Celtra's management platform helps me to improve the quality and relevancy of my advertising.
    Celtra's creative ad platform has one of the best UIs I have worked with, encouraging innovation and creativity.
    The creative elements the team comes up with are advanced and very cool. The functionality is very user friendly for the most part.
    Cons
    Online only, no offline building. If there are connection issues, you are unable to build an ad.
    The amount of clicking back and forth and opening multiple windows when trafficking can lead to unnecessary mistakes that could be prevented if the tags were all in one central window.
    The reporting system can be confusing. There are different labels that I don't understand what they mean.

    Overall rating contenders

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend9/10

    Share this review:

    Everything you need to build digital ads - easily and without issues

    Reviewed 4 years ago

    Our business uses Celtra every day. It's a key part of our offering and we're very happy with it. We have a dedicated account manager and often hear about the regular updates they're making to the platform. Our overall experience with Celtra is overall good.

    Pros

    Overall, Celtra is easy to use and reliable. It's an all-in-one platform for digital ad campaigns; design, build, traffic, analyse and report. The Ad Creator part of the platform is designed to help you build HTML5 digital media adverts and it does this with aplomb. As well as being easy to navigate and understand, it's a very powerful platform that allows you to create rich, dynamic and exciting media without needing code. It just works.

    Cons

    As mentioned in the 'Pros', you have no access to the base-level code of your creations. To some, this may be a disadvantage, as you're limited in how much you can tinker with the deep foundations of you creations. Having said that - you do have the ability to add JavaScript elements on top of your creations.

    Vendor response

    While we certainly understand why you would like to have access to the base code, this would be a potential security and performance risk. We provide a javascript creative API that provides users with access to public functions within our code base that are safe for use.

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend8/10

    Share this review:

    Setup, train, build and scale

    Reviewed 22 days ago

    Best in class product solutions, innovative team that constantly keeps adding more features, and customer access team that's always there behind you when things go sideways.

    Pros

    Top notch features for rich media creative authoring. Provides the best-in-class features that increase the user engagement of creatives. Customer support is one of the best and always helps promptly.

    Cons

    It's expensive compared to similar products but it;s worth when looked at as a whole package and operated at scale.

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend7/10

    Share this review:

    Best platform

    Reviewed 3 years ago
    Pros

    Its never easy to undertake a project, to make a business work, to keep it competitive, growing and innovative. Celtra is the best platform to make ads.

    Cons

    Panels. They are very uncomfortable. we cannot use them at the same time unless we have a big wide screen.

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend9/10

    Share this review:

    Great Software

    Reviewed 3 years ago

    We have changed how we create mobile and app ads which is one of the fastest growing opportunities for our company.

    Pros

    The options and functionality that the platform makes available to our advertisers is unparalleled both in its quality and breathed . The mobile-specific solutions have allowed us to elevate our creative abilities and improve campaign performance

    Cons

    the reporting dashboard used to be challenging to use, but the update has made it much better. My only complaint is the specific names within the report, aligning more closely with naming conventions from popular platforms like freewheel or DFP would help make the reporting more intuitive and require less teaching. Specifically the click out (clicks to website), it is a bit confusing to understand what each engagement metric means

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend10/10

    Share this review:

    Best CMP I've used

    Reviewed 4 years ago

    I work for an Digital Marketing and Technology company creating custom ads formats for our clients within the Celtra platform. The ads are all trafficked and served through Celtra as well.

    Pros

    Celtra is easy to understand and offers a great selection of out of the box components. The platform is intuitive and any user, novice or experienced, can easily build ads within minutes. Support is top notch and they are happy to help anyone and walk them through issues very thoroughly.

    Cons

    Some of the components could use some help. The Video Player component being one of them. It needs to have more options to create custom video controls to allow the builder to have control over placement and appearance.

    Vendor response

    Thanks for your feedback. We've made a note for our team to review.

    Celtra FAQs and common questions

    Q. What type of pricing plans does Celtra offer?

    Celtra has the following pricing plans:
    Pricing model: Subscription


    Q. Who are the typical users of Celtra?

    Celtra has the following typical customers:
    Large Enterprises, Mid Size Business, Small Business


    Q. What languages does Celtra support?

    Celtra supports the following languages:
    English, Japanese


    Q. Does Celtra offer an API?

    No, Celtra does not have an API available.


    Q. What level of support does Celtra offer?

    Celtra offers the following support options:
    Knowledge Base, Email/Help Desk, Chat

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