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Customer Advocacy Software with Advocate Management (2026)

Last updated: March 2026

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19 software options

InviteReferrals logo

Referral marketing software

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InviteReferrals is a referral marketing software designed to help businesses acquire new customers by creating & launching customer referral campaigns via multiple platforms including mobile, tablet & desktop websites, as well as Android & iOS mobile apps

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Influitive logo

Customer-Powered Growth

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The Influitive platform helps B2B companies discover, nurture, and mobilize their customers, developers, partners, and employees to shorten sales cycles, amplify marketing, increase retention and drive product innovation.

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Survicate logo

Collect, analyze, and act on customer feedback

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Survicate is a complete customer feedback platform to collect, analyze, and act on insights that build customer advocacy. Run surveys across channels & understand what your customers value most. Use AI to identify patterns. Act on insights with 40+ native integrations.

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Buyapowa logo

The global leader in advocacy and referral marketing

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The Buyapowa platform powers innovative advocacy and refer-a-friend programs for some of the world's leading brands, including GAP, Sprint, Expedia, boohoo, and many more. We allow brands and retailers to identify their biggest advocates, and motivate and reward them for bringing in new customers.

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Gainsight CS logo

Customer success platform

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Gainsight helps companies protect revenue and drive expansion by unifying customer data, surfacing AI-powered insights, and automating engagement across the post-sale journey.

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GrowSurf logo

Launch your referral program without the dev time

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Customer advocacy software for startups and growth-stage companies. Turn happy customers into advocates with branded sharing flows and automated rewards.

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Extole logo

Referral marketing and customer advocacy software

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Extole is a referral marketing and customer advocacy software that helps businesses access the referral templates, create custom incentives, generate real-time reports, conduct a/b testing, and more from within a unified platform.

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Ambassify logo

Advocate marketing for brands

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Ambassify is an employee advocacy platform that turns employees into brand ambassadors. One-click social sharing, built-in social media training, personal post creation with AI writing assistance, gamification, and comprehensive analytics to measure advocacy ROI. ISO 27001 and GDPR compliant.

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Annex Cloud Loyalty Experience Platform logo

Customer loyalty, engagement, and retention solutions

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Annex Cloud's customer advocacy solutions help turn loyal customers into advocates, while decreasing churn and accelerating growth. Using our customer advocacy solutions, customers can write reviews, as well as increase your brand's reach with social media brand advocacy, and referral campaigns.

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SaaSquatch logo

Loyalty, Referrals and Rewards for Online Businesses

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SaaSquatch is a cloud-based rewards marketing platform designed to help innovative marketing and product teams track & reward referrals from brand advocates.

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Innercircle logo

Customer advocacy platform for improved brand visibility

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Innercircle is a customer advocacy platform that provides enterprises with tools to improve client engagement and enhance brand visibility across multiple channels. The solution enables professionals to segment audiences based on key demographics as well as analyze social reach via KPI monitoring.

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Queue logo

Community activation, brand advocacy & growth amplification

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Queue is a marketing platform for digital agencies & growth marketers to create, track, & manage advocacy campaigns with gamification & social media integration

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Yalt logo

Boost customer loyalty. Drive growth with Yalt’s solutions.

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Empower your business with Yalt's customer advocacy tools. Turn loyal customers into brand advocates with personalized rewards, referral programs, and targeted campaigns via email, push notifications, and more. Inspire word-of-mouth promotion and grow your audience effortlessly!

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Friendbuy logo

Referral marketing solution for eCommerce businesses

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Friendbuy is a cloud-based referral marketing solution designed to help eCommerce businesses of all sizes generate leads, increase referrals, and manage marketing campaigns. Key features include email capture, reward programs, fraud detection, A/B testing, analytics, and reporting.

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Botmaker logo

A chatbot platform that automates customer service

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Botmaker is an intelligent chatbot platform focused on automating sales processes, through which companies can manage the use of bots, make them experts on specific topics and service flows, and respond to thousands of customer messages simultaneously.

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Prime Cloud logo

Customer loyalty program management

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Prime Cloud by Loyalty Prime is a cloud-based loyalty program management solution that allows retail businesses to create, manage, and track customer loyalty programs. The platform also allows users to manage member accounts, promotions, rewards redemption, referrals, segmentation, campaigns & more.

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Zuberance logo

Brand Advocate solutions

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The Zuberance Brand Advocate Platform is a cloud-based solution that systematically identifies Brand Advocates (highly-satisfied customers who recommend a company, brand, or product without pay or incentives).; energizes and amplifies Advocates by making it easy for them create and share content.

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Peepi logo

Customer engagement platform for businesses

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Peepi is a cloud-based customer engagement solution designed to help businesses of all sizes identify and engage prospective customers in order to increase brand promotion. Key features include gamification, customizable branding, reward programs, ROI tracking, and feedback collection.

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Trustt logo

Cloud-based customer advocacy solution for brands

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Trustt is a cloud-based solution that offers authentic opinion generation, user-generated content (UGC) advocacy, influence marketing, and market research tools to streamline business development processes.

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