Annex Cloud Pricing, Features, Reviews & Comparison of Alternatives

Annex Cloud

Customer marketing platform

4.19/5 (26 reviews)

Annex Cloud overview

Annex Cloud is a cloud-based customer marketing platform which provides integrated customer loyalty, referral marketing, and user generated content solutions for brands and retailers. A range of loyalty program types are supported, including online, omni-channel, paid membership, social, and more.

With Annex Cloud, businesses can recruit and register customers for their custom loyalty solution. Customers can be rewarded for a variety of actions, such as making purchases, writing product reviews, referring friends, connecting on social media, sharing pictures, and more. Rewards can be earned whether customers are shopping in-store, online, or through a third-party retailer. Loyalty programs can be built into online and in-store checkout processes through native integrations with point of sale (POS) systems and eCommerce platforms.

Annex Cloud provides comprehensive reports and analytics to give users insight into revenue, liability, loyalty marketing success, and customer participation. The dashboard collates all loyalty metrics in an accessible interface, and scheduled reports deliver regular data for loyalty program optimization.


Pricing options
Value for money
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Business size



United States, United Kingdom

Supported languages

Annex Cloud screenshot: Annex Cloud lets users create loyalty programs which reward customers for specific actionsLoyalty White labeled App WalkthroughAnnex Cloud screenshot: Customers can rate and review products with Annex CloudAnnex Cloud screenshot: Annex Cloud displays customer reviews alongside productsAnnex Cloud screenshot: Users can create pop-ups in Annex Cloud to encourage customer registrationsAnnex Cloud: Customer Loyalty Software

Annex Cloud reviews

Value for money
Ease of use
Customer support
Gio White

We're Fans of Ratings & Reviews + Visual Commerce!

Used daily for 1-2 years
Reviewed 2019-02-14
Review Source: Capterra

Annex Cloud offered us a much more robust way of educating users about our products though Ratings & Reviews. We had previously used Magento's default functionality and found it limiting. With Annex Cloud, we were able to add user submitted photos to our reviews and ask customers if they would recommend the product to someone else, which has been impactful with building social proof on our website and improving conversion. The consumer-friendly interface and seamless integration with our website template feels and looks cohesive and has helped generate more product reviews than ever before. Not only are we benefitting from user submitted photos in our product reviews, but also now through Visual Commerce, we've been able to integrate with Instagram for sourcing customer photos and displaying them on our website. We were previously challenged by having so much great UGC out there with no way of showcasing it on our site, which we've found to also be great for social proof and improving conversion. Additionally, it has helped us foster community with our most devoted fans and give them a chance to be featured on our website and other marketing channels.

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Amy John

Best decision

Used daily for 1-2 years
Reviewed 2019-05-23
Review Source: Capterra

Very happy with the account management team and their attention to my business.

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Jeffry Johnston

Elevate Your Marketing With Annex Cloud

Used daily for 1-2 years
Reviewed 2018-02-20
Review Source: Capterra

Even if all things were equal from a feature and functionality standpoint between Annex Cloud and other loyalty companies (which they're not, but hypothetically speaking), I think what separates them from other providers is the service you receive from actual human beings. From a support perspective and a development perspective, they really go the extra mile to help you succeed and bring ideas to fruition.

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Paul Walker

3 years and moving from strength to strength

Used daily for 2+ years
Reviewed 2018-03-17
Review Source: Capterra

Modular stacking of functionality and features allows for phased build and prioritisation of work streams. Dedicated service and dev team provider extensive support during scoping, build and optimisation process. Responsive to unique and bespoke requirements with flexible tool that can offer appropriate custom solutions.

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Larry Shaw

Great business partner

Used daily for 6-12 months
Reviewed 2018-09-20
Review Source: Capterra

We launched our first ever loyalty program that had requirements that were unique to our program versus how other retailers do loyalty, specifically points based tiers with different benefits for each tier. Annex Cloud was excited to take on the challenge and we launched the program exactly as we envisioned it and results have been fabulous. They are easy to work with, very customer responsive, and an excellent business partner.

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Annex Cloud pricing

Pricing options
View Pricing Plans

Contact Annex Cloud for pricing information.

Annex Cloud features

Activity Dashboard
Activity Tracking
Email Integration
Reporting & Statistics

Automatic Notifications (190 other apps)
Automatic Reminders (180 other apps)
CRM Integration (125 other apps)
Calendar Management (172 other apps)
Contact Database (122 other apps)
Custom Fields (141 other apps)
Customer Database (146 other apps)
Customizable Branding (180 other apps)
Customizable Reporting (152 other apps)
Customizable Templates (154 other apps)
Data Import/Export (167 other apps)
Electronic Payments (127 other apps)
Mobile Integration (126 other apps)
Social Media Integration (156 other apps)
Third Party Integration (197 other apps)

Additional information for Annex Cloud

Key features of Annex Cloud

  • Advocate Management
  • Affiliate Marketing
  • Campaign Management
  • Customer Advocacy
  • Loyalty Card System
  • Member Portal
  • Membership Management
  • No-Card Loyalty System
  • Referral Partner List
  • Referral Tracking
  • Reward Distribution
  • Rewards Management
  • Social Engagement
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