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Online Marketing Analytics Software - Page 4

Last updated: February 2026

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439 software options

Microsoft Clarity logo
Category Leaders

See what your users want—with Clarity

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Clarity is a free, easy-to-use tool that captures how real people actually use your site.

Instant heatmaps: See at a glance which areas on your page drive the most engagement.

Session recordings: Watch how people use your site.

Insights: Learn what's working and what isn't.

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Semji logo

Maximize the ROI of your content with AI-powered solutions.

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Semji is an advanced AI-driven SaaS platform designed to help marketing teams create high-quality content that is optimized for SEO efficiently ! ✧

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mLabs logo

mLabs is a tool for intelligent social media management

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mLabs is a social media management solution that makes it possible to create professionally designed posts for Instagram, Facebook, Twitter, Youtube, LinkedIn, and other networks. It lets users set the day and time for each post to maximize engagement. Available in English, Portuguese, and Spanish.

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Inventory Planner logo

Cloud-based inventory planning and forecasting software

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Inventory Planner is a software that helps businesses automate inventory management and planning on a centralized platform. It is an essential tool for businesses with large inventories and multiple locations. Avoid overstock and out-of-stocks through accurate, data-driven forecasting.

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Matomo logo

Take back control with Matomo

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Choose a powerful analytics solution that respects data privacy and ownership.

Matomo is the trusted analytics solution for over 1.5 million websites globally.

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Bloomreach logo

Bloomreach personalizes the e-commerce experience

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Explore Bloomreach’s integration capabilities and leverage insights from past, predicted, and in-session customer behavior to elevate your marketing strategy. Maximize CLTV, optimize marketing impact, identify churn risks, tailor offerings to seasonal trends, guide resource allocation, and more.

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Crazy Egg logo

Make the Most of Every Website Visitor.

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Join 300,000 websites who use Crazy Egg to get the most of every website visitor. Snapshots (heatmaps, scrollmaps, referral maps) show you where users click, scroll and spend time. User Recordings help you dive deeper into customer journeys. And A/B Testing and Editor help you test and make changes.

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Amplitude logo

App, web and mobile analytics software

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Amplitude is a mobile analytics platform focused on providing access to the behavioral layer of user data

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NinjaCat logo

PPC & SEO reporting platform for agencies

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NinjaCat is an all-in-one reporting, call tracking, and call monitoring solution for tracking pay-per-click campaigns, SEO, AdWords, and more for digital marketing agencies. The platform provides tools for PPC reporting, budget monitoring, call tracking, campaign monitoring, SEO reporting, and more.

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Yext logo

Cloud-based digital presence platform

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Yext is the leading digital presence platform for multi-location brands, powering the knowledge behind every customer engagement. With one central platform, brands can turn their digital presence into a differentiator by delivering consistent, accurate, and engaging experiences to customers.

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Lebesgue logo
Category Leaders

AI Intelligence & First-Party Data for E-commerce Growth.

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AI-powered marketing analytics suite for e-commerce (Shopify/Woo). Integrates store, ads (Meta/Google/TikTok+), GA4, Klaviyo, Le-Pixel (first-party data) & competitor data. Provides unified dashboards, accurate ROAS/LTV, ad audits & AI recommendations for marketing optimization.

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Sked Social logo

Everything you need in a Social Media Management Platform

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A social media management platform for brands, agencies, visual marketers, ecommerce retailers, freelancers and more. Key features include scheduling and auto-posting across all major social platforms, teamwork and approvals, social inbox, link in bio tool and in-depth insights.

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Whatagraph logo

Marketing performance monitoring and reporting made easy

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Whatagraph is a fast and easy-to-use platform for monitoring and reporting on marketing performance. Consolidate data from all channels, organize it, and turn it into dashboards and reports for internal analysis or external sharing.

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InsightSquared logo

Sales Performance Analytics for High Growth Companies

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InsightSquared’s sales intelligence solution is the “operating system” for high-growth sales teams. It empowers sales operations leaders to help their executives produce reliable forecasts, understand pipeline trends, and maximize rep impact.

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Turtl logo

Create, personalize & optimize content that drives revenue.

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Turtl is the first Revenue Content™ Platform used by B2B marketers to unlock revenue success. With deep reader analytics, personalization at scale, and seamless CRM integrations, Turtl helps you prove the ROI of your content.

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Two Minute Reports logo

Software for monitoring and analyzing marketing data

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Two Minute Reports is an add-on for Google Sheets and Google Data Studio applications, designed to help businesses connect multiple data sources to view, monitor, analyze, and report marketing metrics on a unified portal. The platform enables users to create interactive dashboards and generate reports for reference.

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ActiveDEMAND logo

An integrated marketing solution for marketers & agencies

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ActiveDEMAND dashboards provide instant access to Google Analytics and AdWords, SEO, call tracking, social, email and other marketing analytic data.

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Bunker DB Analytics logo

Make data work for you.

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Audit, analyze and optimize your marketing efforts in one single place. Automate operational processes, audit your media investment, analyze your social networks’ performance, competitors, sites, ecommerce, audience's sentiment, configure KPIs and closely monitor all the data from all your platforms

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HighLevel logo

Cloud-based marketing analytics & sales management platform

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HighLevel is a cloud-based marketing analytics platform that offers a range of tools and functionalities for sales and advertising agencies. These include appointment scheduling, payment processing, website development, and campaign creation. The platform features unified messaging, outbound calling, reputation management, webhooks, and GDPR compliance.

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Quid logo

Social media analytics platform

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NetBase is an enterprise social media analytics solution for top consumer brands, their agencies, and their ecosystem to drive real business results.

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Swaarm logo

Performance marketing platform

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Swaarm is a performance-based marketing platform and it provides an market tracking and campaign management solution.

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Iterable logo

Growth marketing and user engagement platform

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Iterable gives you real-time analytics on all your multi-channel marketing campaigns.

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MoEngage logo

An Insights-led Customer Engagement Platform

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MoEngage Analytics helps marketers and product owners understand customer behavior, campaign performance, and product feature usage.

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Madgicx logo

The SuperApp for Meta Advertising

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Madgicx is used by thousands of marketers, who wish to make data-driven decisions when optimizing their ads. Madgicx utilizes meachine learning and computer visioning technologies to provide advertisers with high-end performance analysis capabilities.

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Marmind logo

Marketing Resource Management for the enterprise

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Marmind is the top Marketing Analytics software for enterprises. It pulls analytics data so marketers can build custom dashboards for any stakeholder. Brands like Mercedes-Benz, Lufthansa Group, and Springer Nature use Marmind to simplify reporting, optimize resources, and improve campaigns.

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