Marketing Analytics Software

Best Comparison List of Vendor Applications & Tools
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147 apps

Adobe Marketing Cloud  

72
End-to-end digital marketing
Adobe Marketing Cloud is an online marketing and website optimization software that integrates all your online marketing platforms into the one dashboard. Read more about Adobe Marketing Cloud
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End-to-end digital marketing
Adobe Marketing Cloud is an online marketing and website optimization software that integrates all your online marketing platforms into the one dashboard. Read more about Adobe Marketing Cloud
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Crazy Egg  

64
Make the Most of Every Website Visitor.
Join 300,000 websites who use Crazy Egg to get the most of every website visitor. Snapshots (heatmaps, scrollmaps, referral maps) show you where users click, scroll and spend time. User Recordings help you dive deeper into customer journeys. And A/B Testing and Editor help you test and make changes. Read more about Crazy Egg
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Make the Most of Every Website Visitor.
Join 300,000 websites who use Crazy Egg to get the most of every website visitor. Snapshots (heatmaps, scrollmaps, referral maps) show you where users click, scroll and spend time. User Recordings help you dive deeper into customer journeys. And A/B Testing and Editor help you test and make changes. Read more about Crazy Egg
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InsightSquared  

47
Sales Performance Analytics for High Growth Companies
InsightSquared’s sales intelligence solution is the “operating system” for high-growth sales teams. It empowers sales operations leaders to help their executives produce reliable forecasts, understand pipeline trends, and maximize rep impact. Read more about InsightSquared
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Sales Performance Analytics for High Growth Companies
InsightSquared’s sales intelligence solution is the “operating system” for high-growth sales teams. It empowers sales operations leaders to help their executives produce reliable forecasts, understand pipeline trends, and maximize rep impact. Read more about InsightSquared
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SimilarWeb PRO  

58
Website & app traffic data analysis
SimilarWeb is a global multi-device market intelligence company used by hundreds of thousands of businesses worldwide, to discover, track, and grow their digital market share SimilarWeb Pro provides a global view of endless website and mobile app data based on the largest user panel in the industry. Read more about SimilarWeb PRO The app aggregates all competitor intelligence and makes it completely transparent, helping you to optimize your onsite content and online marketing efforts.
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Website & app traffic data analysis
SimilarWeb is a global multi-device market intelligence company used by hundreds of thousands of businesses worldwide, to discover, track, and grow their digital market share SimilarWeb Pro provides a global view of endless website and mobile app data based on the largest user panel in the industry. Read more about SimilarWeb PRO The app aggregates all competitor intelligence and makes it completely transparent, helping you to optimize your onsite content and online marketing efforts.
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Oktopost  

56
Easily manage and measure all of your B2B social media
Oktopost improves marketing analytics by automatically adding UTM codes to all social media posts. Marketers are able to realize the value of social media. Read more about Oktopost
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Easily manage and measure all of your B2B social media
Oktopost improves marketing analytics by automatically adding UTM codes to all social media posts. Marketers are able to realize the value of social media. Read more about Oktopost
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Whatagraph  

45
All-in-one marketing reporting tool for digital agencies.
Whatagraph helps agencies and marketers make sense of marketing analytics data with automated, visual, and engaging performance reports. Connect your PPC, social media, SEO, and other marketing channels and build reports instantly! Read more about Whatagraph
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All-in-one marketing reporting tool for digital agencies.
Whatagraph helps agencies and marketers make sense of marketing analytics data with automated, visual, and engaging performance reports. Connect your PPC, social media, SEO, and other marketing channels and build reports instantly! Read more about Whatagraph
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Vaizle  

42
Actionable insights and reports on social media campaigns
Vaizle is a cloud-based performance insights tool for brands, influencers, and agencies that provides actionable insight into social media campaigns. The platform generates reports on metrics such as clicks, opens, shares, and more to help users understand engagement and optimize their content. Read more about Vaizle
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Actionable insights and reports on social media campaigns
Vaizle is a cloud-based performance insights tool for brands, influencers, and agencies that provides actionable insight into social media campaigns. The platform generates reports on metrics such as clicks, opens, shares, and more to help users understand engagement and optimize their content. Read more about Vaizle
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Chartio  

34
We Made SQL Visual
Chartio helps companies blend data together from multiple data sources, and build analyses, reports, and dashboards with our easy-to-use interface. Read more about Chartio
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We Made SQL Visual
Chartio helps companies blend data together from multiple data sources, and build analyses, reports, and dashboards with our easy-to-use interface. Read more about Chartio
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Kentico  

41
Kentico is a CMS, eCommerce and online marketing platform
Kentico is an out-of-the-box CMS used by large businesses and enterprises for web content management, eCommerce, and online marketing . Read more about Kentico
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Kentico is a CMS, eCommerce and online marketing platform
Kentico is an out-of-the-box CMS used by large businesses and enterprises for web content management, eCommerce, and online marketing . Read more about Kentico
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MoEngage  

45
Intelligent Customer Engagement
MoEngage brings Analytics and Customer Engagement at one place. It helps you run highly targeted data-driven campaigns across channels. Read more about MoEngage
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Intelligent Customer Engagement
MoEngage brings Analytics and Customer Engagement at one place. It helps you run highly targeted data-driven campaigns across channels. Read more about MoEngage
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Sumo  

54
A free suite of tools for growing traffic on any website
Easy to install on any website or CMS, Sumo is a suite of free app-like tools for growing website traffic, email subscriber lists and monitoring engagement. Read more about Sumo
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A free suite of tools for growing traffic on any website
Easy to install on any website or CMS, Sumo is a suite of free app-like tools for growing website traffic, email subscriber lists and monitoring engagement. Read more about Sumo
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Indicative  

32
Behavioral analytics platform for marketers and analysts
Indicative is a cloud-based behavioral analytics platform for marketers, product managers and analysts that connects data sources in order to synthesize them into a complete view of the customer journey and provide actionable insights for optimizing customer acquisition, engagement, and retention… Read more about Indicative
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Behavioral analytics platform for marketers and analysts
Indicative is a cloud-based behavioral analytics platform for marketers, product managers and analysts that connects data sources in order to synthesize them into a complete view of the customer journey and provide actionable insights for optimizing customer acquisition, engagement, and retention… Read more about Indicative
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Jabmo  

47
Account-based marketing software
Identify which B2B accounts visit your site in real time. See marketing reach, engagement and impact on your sales opportunity pipe. Read more about Jabmo
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Account-based marketing software
Identify which B2B accounts visit your site in real time. See marketing reach, engagement and impact on your sales opportunity pipe. Read more about Jabmo
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InsideView  

35
The Leader in Sales Intelligence and Social Selling
InsideView, the leading provider of sales intelligence, increases productivity and revenue by delivering relevant business and social insights at the point of need. Our award-winning technology gathers and analyses information from the most relevant social media, user-contributed and proprietary editorial sources to provide compelling insights about… Read more about InsideView companies and contacts directly within your CRM, browser, or mobile device. InsideView integrates natively with all leading CRM systems including Microsoft Dynamics CRM, Salesforce, NetSuite, Oracle, Siebel, SugarCRM, SalesLogix and SAP CRM. InsideView is used by more than 200,000 sales professionals and over 1,000 market-leading companies including Adobe, AIG, CapGemini, Egencia, SuccessFactors, and Zuora.
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The Leader in Sales Intelligence and Social Selling
InsideView, the leading provider of sales intelligence, increases productivity and revenue by delivering relevant business and social insights at the point of need. Our award-winning technology gathers and analyses information from the most relevant social media, user-contributed and proprietary editorial sources to provide compelling insights about… Read more about InsideView companies and contacts directly within your CRM, browser, or mobile device. InsideView integrates natively with all leading CRM systems including Microsoft Dynamics CRM, Salesforce, NetSuite, Oracle, Siebel, SugarCRM, SalesLogix and SAP CRM. InsideView is used by more than 200,000 sales professionals and over 1,000 market-leading companies including Adobe, AIG, CapGemini, Egencia, SuccessFactors, and Zuora.
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SalesSeek  

35
Visual Sales CRM system & Powerful Data Management software.
With the SalesSeek Marketing Dashboard, you can track leads from marketing campaigns through the sales process and simultaneously calculate ROI. Read more about SalesSeek
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Visual Sales CRM system & Powerful Data Management software.
With the SalesSeek Marketing Dashboard, you can track leads from marketing campaigns through the sales process and simultaneously calculate ROI. Read more about SalesSeek
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Heap  

26
Web and mobile analytics
Heap is a web and mobile analytics solution which automatically records all actions taken in web & iOS apps, and allows users to define new events without code. Read more about Heap
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Web and mobile analytics
Heap is a web and mobile analytics solution which automatically records all actions taken in web & iOS apps, and allows users to define new events without code. Read more about Heap
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Salesforce Analytics Cloud  

41
The analytics app by Salesforce
Use Salesforce Analytics Cloud to collect, query and analyze marketing data, sharing the results with your team through visual dashboards across any device. Read more about Salesforce Analytics Cloud
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The analytics app by Salesforce
Use Salesforce Analytics Cloud to collect, query and analyze marketing data, sharing the results with your team through visual dashboards across any device. Read more about Salesforce Analytics Cloud
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Iterable  

34
Growth marketing and user engagement platform
Iterable gives you real-time analytics on all your multi-channel marketing campaigns. Read more about Iterable
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Growth marketing and user engagement platform
Iterable gives you real-time analytics on all your multi-channel marketing campaigns. Read more about Iterable
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Percolate  

35
Leading Marketing Orchestration Platform for the Enterprise
Percolate is purpose-built to help marketers deliver coordinated, efficient, and intelligent campaigns and content at scale. Read more about Percolate
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Leading Marketing Orchestration Platform for the Enterprise
Percolate is purpose-built to help marketers deliver coordinated, efficient, and intelligent campaigns and content at scale. Read more about Percolate
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Infor Birst  

45
Modern business intelligence and analytics platform
Infor Birst is a modern BI and analytics platform, offering automation and optimization for the entire BI process - ETL/data preparation, operational reporting, visual data discovery, interactive dashboards, and advanced analytics. Deploy to fully managed cloud or client managed cloud/on-premises. Read more about Infor Birst
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Modern business intelligence and analytics platform
Infor Birst is a modern BI and analytics platform, offering automation and optimization for the entire BI process - ETL/data preparation, operational reporting, visual data discovery, interactive dashboards, and advanced analytics. Deploy to fully managed cloud or client managed cloud/on-premises. Read more about Infor Birst
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OWOX BI  

13
Comprehensive solutions for data consolidation and analytics
OWOX BI enables users to calculate the value of their advertising campaigns using funnel-based attribution to evaluate the efficiency of all user sessions. Read more about OWOX BI
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Comprehensive solutions for data consolidation and analytics
OWOX BI enables users to calculate the value of their advertising campaigns using funnel-based attribution to evaluate the efficiency of all user sessions. Read more about OWOX BI
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Adverity  

21
Smart with data
Adverity is a data management platform specialized in enabling data-driven marketers to demonstrate value faster and easier, by transforming siloed data into actionable insights. Read more about Adverity
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Smart with data
Adverity is a data management platform specialized in enabling data-driven marketers to demonstrate value faster and easier, by transforming siloed data into actionable insights. Read more about Adverity
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TrackMaven  

24
Content Marketing, Marketing Analytics, Marketing Attribution
TrackMavens marketing analytics platform helps you prove ROI and improve results. Read more about TrackMaven
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Content Marketing, Marketing Analytics, Marketing Attribution
TrackMavens marketing analytics platform helps you prove ROI and improve results. Read more about TrackMaven
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Locowise  

14
The Professional's Social Media Analytics Solution
Locowise's dashboards use over 200 metrics & charts to monitor all social media channels. Export reports, get competitor insights, see tweet impressions & more. Read more about Locowise
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The Professional's Social Media Analytics Solution
Locowise's dashboards use over 200 metrics & charts to monitor all social media channels. Export reports, get competitor insights, see tweet impressions & more. Read more about Locowise
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Funnel Science  

11
Predictive Sales & Marketing Analytics
Funnel Science is a sales, marketing, and predictive AI software for real-time ROI optimization for PPC, SEO & social media ad campaigns for brands & agencies. Read more about Funnel Science
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Predictive Sales & Marketing Analytics
Funnel Science is a sales, marketing, and predictive AI software for real-time ROI optimization for PPC, SEO & social media ad campaigns for brands & agencies. Read more about Funnel Science
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