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Top Rated Personalization Software with Customer segmentation - Page 6

Last updated: November 2026

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184 software options

Spotler Activate logo

Customer data platform for cross-media marketing

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Squeezely is an online customer data platform for collecting customer data centrally. Target groups can be determined based on data points. The platform synchronizes all online channels, allowing cross-media campaigns to be executed more easily.

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SAP Customer Identity and Access Management logo

Enhance customer experiences.

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SAP Customer Data Cloudenhances customer experiences across marketing, commerce, sales, and service helping you understand your customers and deliver relevant, trusted, and personalized engagements.

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Adobe Target logo

UX researching tool

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Adobe Target is an intuitive and user-friendly UX researching tool. It was specifically created for targeting, AI testing, scaling automation and omnichannel marketing.

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Ortto logo

Build journeys that drive revenue.

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Personalize marketing with dynamic variables and engage with customers based on their behavior. Visually design your customer journey on a drag and drop canvas.

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Spotler Mail+ logo

All-in-one Platform & Customer Success Team

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A single platform to drive more revenue with cross-channel personalisation. Our personalisation platform helps our customers generate 22% more online revenue.

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Involve.me logo

Create quiz funnels that qualify, segment & nurture leads

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involve.me is the AI quiz funnel builder with built-in CRM and email automation. Ideal for businesses selling high-value products or services that need to capture, qualify, segment, and follow up with leads before purchase.

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Sailthru logo

Marketing automation for media & publishing and retail.

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Sailthru by Zeta is a marketing automation software and multi-channel personalization tool that serves media and retail brands. The software allows you to personalize customer experiences on every channel, including email, website, and mobile.

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BlueConic logo

Customer growth platform powered by real-time AI decisioning

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BlueConic turns first-party data into real-time revenue decisions — coordinating every channel from acquisition through retention.

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Omniconvert logo

Conversion rate optimization platform

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Omniconvert is a full-stack conversion optimization tool that includes A/B testing, surveys and web personalization features

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Upsy logo

Cloud-based personalization tool for online shopping.

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Upsy Shopping Helper is a cloud-based personalization solution that helps small and midsize eCommerce businesses manage customer shopping experience via AI assistant. The platform utilizes artificial intelligence (AI) technology to optimize conversion rates and automate customer service. Upsy helps streamline online shopping via personalized guidance, product discovery, AI recommendations, promotions, and more.

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Uberflip logo

Content marketing automation software

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Aggregate all your content so you can create, manage and optimize tailored content experiences for every stage of the buyer journey

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MoEngage logo

An Insights-led Customer Engagement Platform

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MoEngage is an insights-led customer engagement platform for consumer brands, that empowers marketers and product owners with AI-driven insights to create cross-channel experiences that consumers love.

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Listrak logo

Customer engagement platform.

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Listrak is a marketing automation software that helps businesses personalize cross-channel interactions. Administrators can orchestrate and optimize email, SMS, push notifications, identity resolution, and more. The platform enables managers to handle data unification, identity resolution, personalization, and owned channel automation using a centralized dashboard.

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ROUTEE logo

Unified communications & transactional emails

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Routee, powered by AMD Telecom, provides Web and API Communication as a Service solutions, so as to expand and simplify communication capabilities between people, applications, corporations, and technology. Organizations are able to utilize forms of messaging, voice, and verification.

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Iterable logo

Growth marketing and user engagement platform

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Iterable is the customer activation platform that helps brands deliver joyful experiences with harmonized, individualized, and dynamic communications at scale.

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OptinMonster logo

Lead generation software for marketers

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OptinMonster is a cloud-based marketing automation & lead generation tool which offers A/B testing, campaign scheduling, Exit Intent technology, and more

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Cybba logo

Powering online businesses with customized digital solutions

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Cybba enables online growth by optimizing every stage of the customer journey with a full suite of digital marketing solutions. Key features include email remarketing, onsite engagement, paid social, SEM, display advertising and retargeting.

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Criteo logo

Maximise ad performance from discovery to conversion.

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Criteo Commerce Growth is a leading AI-powered performance marketing platform that helps brands and agencies achieve full funnel commerce outcomes across the web, social, video and CTV.

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Dotdigital logo

Cross-channel customer engagement platform

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AI-powered marketing automation software that helps businesses worldwide create, send and report on cross-channel marketing campaigns.

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Zoho Campaigns logo

Simplified email and SMS marketing management software

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Zoho Campaigns is an email and SMS marketing software for small, medium, and large businesses to automate their entire marketing process.

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Emma by Marigold logo

Multi-channel marketing that works for you.

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Emma by Marigold is an email marketing platform which focuses on segmentation, automation, and an easy-to-use email builder for teams of all sizes to leverage their customer data, increase engagement, and drive more revenue from email. Users can create and collaborate on email campaign content.

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Marketo Engage logo

AI-powered marketing automation platform

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Adobe Marketo Engage is an AI-driven marketing automation platform designed to help teams scale personalized buyer engagement and manage omnichannel campaigns. The platform offers features including audience segmentation, lead scoring, dynamic content personalization, and native CRM integrations. It supports campaign execution across email, web, mobile, chat, events, and digital advertising channels while providing multi-touch attribution and analytics to measure marketing impact on revenue.

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Salesforce Marketing Cloud logo

Customer relationship management solution

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Salesforce Marketing Cloud is a comprehensive marketing platform designed to help businesses personalize every moment of customer engagement across the entire customer lifecycle. By connecting every department through actionable data and Agentforce, the platform empowers teams to work together and build lasting customer relationships.

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Totango logo

Accelerate Revenues with Customer Engagement Management

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Totango offers automated customer engagement management to drive conversions, boost retention and grow lifetime value. It enables you to close bigger deals faster by focusing on the right opportunities. It drive renewal rates up by ensuring customer success. It allows you to record events from your applications in real time and then analyze them. The solution is integrated with Saleforce and Marketo among others.

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AdRoll logo

Worldwide retargeting platform

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AdRoll is an ad retargeting platform used by brands to retarget users with ads across social media, mobile, and the web. It offers solutions for both enterprises and agencies of all sizes, helping reach site visitors at the most optimal time with the most appropriate ad on any screen or device.

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