App comparison
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ZoomInfo Marketing
5
2
4
1
3
1
2
0
1
0
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Demand side platform (DSP) and marketing solution
Last updated: March 2026
ZoomInfo Marketing Alternatives & Competitors (2026)
Top 8 free alternatives
1.2
Value for money
Starting price
No pricing info
0.6
Functionality
A/B Testing
5/5
Activity Tracking
5/5
Alerts/Notifications
4.8/5
Top Features
Ad hoc Reporting
N/A
Ad Inventory Management
N/A
AI/Machine Learning
N/A
1.0
Value for money
Starting price
No pricing info
0.6
Functionality
Address Validation
4.6/5
API
4.4/5
Activity Dashboard
4.3/5
Top Features
Activity Tracking
N/A
Ad hoc Reporting
N/A
Ad Inventory Management
N/A
Marketo Engage
AI-powered marketing automation platform
0.4
Value for money
No pricing info
Starting price
No pricing info
0.3
Functionality
Alerts/Notifications
5/5
Activity Dashboard
4.3/5
A/B Testing
4.1/5
Top Features
Ad hoc Reporting
N/A
Ad Inventory Management
N/A
Audience Targeting
N/A
0.9
Value for money
Starting price
No pricing info
0.5
Functionality
Audience Targeting
5/5
Automatic Call Distribution
5/5
Auto-Dialer
4.6/5
Top Features
Ad hoc Reporting
N/A
Ad Inventory Management
N/A
B2B Lead Generation
N/A
0.1
Value for money
No pricing info
Starting price
No pricing info
0.3
Functionality
API
5/5
Competitive Analysis
4.5/5
Alerts/Notifications
4/5
Top Features
Ad hoc Reporting
N/A
Ad Inventory Management
N/A
AI/Machine Learning
N/A
1.1
Value for money
Starting price
No pricing info
0.6
Functionality
Autoresponders
4/5
B2B Lead Generation
4/5
Autoresponders
N/A
Top Features
Ad hoc Reporting
N/A
Ad Inventory Management
N/A
Behavior Tracking
N/A
0.1
Value for money
No pricing info
Starting price
No pricing info
0.2
Functionality
Audience Targeting
5/5
Alerts/Notifications
4/5
B2B Lead Generation
3/5
Top Features
Activity Tracking
N/A
Ad hoc Reporting
N/A
Ad Inventory Management
N/A
0.5
Value for money
Starting price
No pricing info
0.2
Functionality
A/B Testing
N/A
Access Controls/Permissions
N/A
Ad hoc Query
N/A
Top Features
Ad Inventory Management
N/A
AI/Machine Learning
N/A
Audience Targeting
N/A
0.2
Value for money
Starting price
No pricing info
0.1
Functionality
Activity Tracking
5/5
Auto Extraction
4.4/5
Activity Dashboard
4/5
Top Features
Ad hoc Reporting
N/A
Ad Inventory Management
N/A
AI/Machine Learning
N/A
Salesforce B2B marketing automation for marketing & sales
0.3
Value for money
Starting price
No pricing info
Functionality
A/B Testing
5/5
Access Controls/Permissions
4.1/5
A/B Testing
N/A
Top Features
Ad hoc Reporting
N/A
Ad Inventory Management
N/A
AI/Machine Learning
N/A
0.4
Value for money
Starting price
No pricing info
0.2
Functionality
Activity Tracking
4.7/5
Alerts/Notifications
4/5
B2B Lead Generation
4/5
Top Features
Ad hoc Reporting
N/A
Ad Inventory Management
N/A
AI/Machine Learning
N/A
1.4
Value for money
Starting price
No pricing info
0.7
Functionality
B2B Lead Generation
5/5
Behavioral Analytics
N/A
Campaign Analytics
N/A
Top Features
Ad Inventory Management
N/A
AI/Machine Learning
N/A
1.0
Value for money
Starting price
No pricing info
0.2
Functionality
API
5/5
Activity Dashboard
4.8/5
Access Controls/Permissions
4/5
Top Features
Ad Inventory Management
N/A
AI/Machine Learning
N/A
Audience Targeting
N/A
1.0
Value for money
No pricing info
Starting price
No pricing info
0.4
Functionality
A/B Testing
5/5
AI/Machine Learning
5/5
CRM
5/5
Top Features
Activity Dashboard
N/A
Activity Tracking
N/A
Ad hoc Reporting
N/A
1.1
Value for money
No pricing info
Starting price
No pricing info
0.4
Functionality
2-Way Messaging
N/A
A/B Testing
N/A
Access Controls/Permissions
N/A
Top Features
Ad hoc Reporting
N/A
Ad Inventory Management
N/A
AI/Machine Learning
N/A
0.7
Value for money
Starting price
No pricing info
0.3
Functionality
Account Based Marketing
5/5
Activity Dashboard
5/5
Behavioral Targeting
5/5
Top Features
Activity Tracking
N/A
Ad Inventory Management
N/A
AI/Machine Learning
N/A
1.1
Value for money
Starting price
No pricing info
0.5
Functionality
Activity Dashboard
4.8/5
Advertising Management
N/A
Alerts/Escalation
N/A
Top Features
Ad hoc Reporting
N/A
Ad Inventory Management
N/A
Audience Targeting
N/A
0.9
Value for money
Starting price
No pricing info
0.4
Functionality
API
5/5
A/B Testing
1/5
A/B Testing
N/A
Top Features
Ad Inventory Management
N/A
Alerts/Notifications
N/A
B2B Lead Generation
N/A
1.5
Value for money
Starting price
No pricing info
1.0
Functionality
Activity Tracking
5/5
Behavioral Analytics
N/A
Campaign Analytics
N/A
Top Features
Activity Dashboard
N/A
Ad hoc Reporting
N/A
Ad Inventory Management
N/A
3.5
Value for money
Starting price
No pricing info
4.0
Functionality
A/B Testing
N/A
Access Controls/Permissions
N/A
Ad hoc Analysis
N/A
Top Features
Ad Inventory Management
N/A
B2B Lead Generation
N/A
Behavior Tracking
N/A