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Ahrefs

4.7
(556)

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SEO toolset that helps you rank higher and get more traffic.

(41)

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Ahrefs Pricing

Pricing overview

Value for money rating

4.2

/5

556

Price starts from

99

Per month

Flat Rate

Pricing options
Free plan
Subscription
Free trial

Pricing details

Ahrefs Webmaster Tools are free for any website owner and consist of Site Audit and Site Explorer tools.

Full access subscription plans are divided into Lite, Standard, Advanced and Agency.

Monthly subscriptions starting at $99/month (personal) and $999/month (agency).

Annual subscriptions starting at $82/month (personal) and $832/month (agency).

A 7-day trial is available for $7.

What users say

We're trying to ramp up our SEO efforts and Ahrefs has been a big help. Good value for money and is beginner friendly.
Ahrefs is able to pack a huge functionality into an affordable price.

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Reviewers who mentioned pricing said:

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Habib U.

Computer Software, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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The Swiss knife for SEO

Reviewed 2 years ago

I just can't express enough how powerful and important this tool is. It helps me outrank my competitors by finding their lackings and building links from their backlink profiles. It's a tool that can't be replaced with any other tool on the market, but this one is quite expensive I might say. There are tons of features like site audit, and keyword explorer and each one of these features comes in handy in the case of SEO.

Pros

If you are an SEO you must be heard of this software before, this one got the biggest database of backlinks in the world, I can't think of a day without it. It helps me like nothing else in the world in case of finding link-building opportunities. Helps me to audit and optimize my websites and outrank the competitors easily. For anyone taking SEO seriously, this is a must-have tool for sure. Data accuracy is the best in the market and reliable.

Cons

Too expensive for beginners, and there the limitations with the basic packages.

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Lois O.

Marketing and Advertising, 1-10 employees

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

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Valuable SEO Tool

Reviewed 3 years ago

Overall I use Ahrefs frequently and it has a major impact on my daily activities, especially for backlinking, an essential part of my work. I am pleased with it and have no plans to change.

Pros

The thing I like most about Ahrefs is the backlink feature where I can check the link profile of my competitors and copycat their strategies.

Cons

Unfortunately, Ahrefs is fairly costly, so when starting out and building my marketing agency, it would have been nicer to have more entry-level-friendly pricing. Sometimes there are also slow loading issues.

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Aditya B.

Information Technology and Services, 10,001+ employees

Used weekly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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One of the best SEO tools

Reviewed a year ago

The deployment was really easy within the organisation. It led to a really smooth process where we could actually check our competitors. Although, this was used for a short while but the easiest was checking and removing harmful links pointing to our websites.

Pros

1. keywords checker2. backlink profile checker3. overall statistics and traffic checker

Cons

None, bit expensive but gets our work done

Vendor response

Happy to hear this, Aditya! When you return to Ahrefs, remember that you can check your competition in terms of their: - Top pages - Website structure - Keywords they rank for, but you don't - Websites that link to them, but not to you ..and much more. Here's a starting point about the features that enable these capabilities: https://ahrefs.com/domain-comparison And don't forget to reach out to our support team, who can provide specific advice on how to use Ahrefs given your context. Hope to see you back with us soon! :) - Andrei

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Cliff D.

Marketing and Advertising, self-employed

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Ahrefs for a small digital marketing agency

Reviewed 4 years ago

so far I'm super happy. I love the train tutorials that the marketer does and the information I'm learning seems to be falling into place and I'm quite sure I will be able to dominate my local market and help my clients do the same in short order.

Pros

this software has more than I will need to take care of all of my customers needs in a big big way! There is no doubt that after learning to use it in an effective way I will be able to provide a tremendous value and help my clients reach higher rankings at a much faster Pace than my bigger competitors.

Cons

there is a little bit of a learning curve. I don't mind because I have been referred this software many times by many larger organizations.

RJ
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Ramona J.

Marketing and Advertising, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend2/10

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Great tool, crazy pricing, little value for the money since getting into the new pricing model.

Reviewed 2 years ago

Ahrefs in itself is an amazing piece of software. The pricing model is a rip off.

Pros

Ahrefs is a standard in SEO. I have been using it for 2 years already (switched over from SEMrush) and I love it. I have spent hundreds of hours, I run my entire agency on it. Overall a very solid tool. Compared to SEMrush (and reason why I still use Ahrefs) great dashboard, easy to use.

Cons

Since the new pricing model it's a pain. You are being charged "credits" for just breathing around the software. Logged into it 2 times, looked at a keyword ranking that's already generated and I "consumed" 8 credits. There is no exact grid to know what uses up your credits, not to mention I think it's silly to pay extra for seeing the HOMEPAGE (dashboard, which loads instantly) or doing your regular...

Vendor response

Sorry to see you disappointed, Ramona! Contrary to popular belief, this pricing change was not made ad-hoc. In fact, we studied the usage patterns of our paying customers and designed it in such a way where 80% were barely affected, while the remaining 20% were affected to a varying degree, based on how much they use the platform. We also allow grandfathered users (like yourself) to keep their...

AR
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Verified reviewer

Real Estate, 1,001-5,000 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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All In One SEO/ SEM Research and Optimization Tool

Reviewed a year ago

As a digital marketer that manages SEO and PPC campaigns for clients, Ahrefs is an essential tool for providing value and good results for my clients. The amount of keyword data provided within Ahrefs is unmatched by similar tools. We have improved all of our clients "website score" and they have seen the results with more traffic and better leads.

Pros

The software contains so many features for keyword research, website optimization, link building, competitor tracking and so much more. The best part about the software is that the more I use it, the better the results are that I can provide my clients. My favorite tool is the "content gap" functionality which provides us with the websites where our competitors are linked so we are able to go after those websites or similar websites.

Cons

There is a huge learning curve because the software contains so many features and ways to use the software. Additionally, the software can get very expensive because of the number of licenses our business requires.

Vendor response

"The best part about the software is that the more I use it, the better the results are that I can provide my clients." This made our day - thank you! ^^ About your concerns, we heard you Abby. In fact, we're in the process of updating all of our How to Ahrefs documentation for all new Site Explorer 2.0 reports. So stay tuned! You can also follow our social channels where we're posting short explainer videos about each new functionality. For any questions you might have, don't hesitate to ping us at support@ahrefs.com. We're always happy to help out :)

ML
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Malte L.

Marketing and Advertising, self-employed

Used weekly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Best backlink software

Reviewed 4 years ago

A cheap toolbox with some really great tools. It does what it is supposed to do. Nothing fancy but reliable.

Pros

ahrefs is an inexpensive all-in-one SEO platform with a strong focus on backlinks. While the other features are OK, I mainly use it for backlinks, where it absolutely excels.

Cons

The UI has not changed in many years and I feel the usability could be improved upon. Click stream data has not been updates since December 2019. The rank tracker is really just that - a rank tracker. Some competitors have a much stronger focus and the SEO project management aspect.

YF
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Yoyo F.

Marketing and Advertising, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

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Ahrefs is an expensive product that does its job.

Reviewed 3 years ago

Overall, I had a great experience with it, however, it costs too much for the value it provides. It needs to lower it's price to remain competitive as more niche tools come up.

Pros

Backlink tracking, competitor analysis, and SEO auditing is great with Ahrefs. Ahrefs is, besides SEMRush one of the most comprehensive software for SEO.

Cons

It is way too expensive as a SaaS software. There are competitors and even free versions of tools that does all of what Ahref does separately/individually. Ahref just combines it all together.

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Mohammed S.

Graphic Design, 1-10 employees

Used weekly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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The best complete SEO tool I have seen ever

Reviewed 3 years ago

As an SEO expert, I have to work with several types of tools. I have found ahrefs is a very helpful tool for SEO experts. I can do everything that requires to rank my website. I can do the overall competitor analysis with that tool. I can find out the referring domain, quality of referring domain, number of internal linking to a specific page, top-performing pages, outgoing link, etc. I didn’t use their rank tracker so can’t make any comment on it. It is an awesome SEO tool in my opinion.

Pros

The main thing I love about ahrefs I can optimize the website with a single tool. I can do keyword research (Info, money, comparison, keyword), backlink analysis, Internal linking analysis, domain strength analysis, traffic analysis, anchor text analysis, dofollow - nofollow link ratio, etc. Actually, there are so many features on ahrefs that can’t be described in a few lines. For example, I can find...

Cons

I have found a problem with organic keywords that is they repeat the same keyword again and again on multiple pages. It creates a problem at the time of keyword researching. And it shows less search volume than any other keyword research tool. Last thing I dislike their pricing and trial version price. The Trial version should be given for free.

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Anthony N.

Computer Software, self-employed

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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The Ultimate SEO Toolkit

Reviewed a year ago

Overall, my experience with Ahrefs has been positive. It provides a comprehensive set of features, detailed information on backlinks, keyword rankings, and organic search traffic, a user-friendly interface, and the ability to monitor competitors' performance. However, it can be expensive, and the software can be a complex, cluttered interface.

Pros

I like using Ahrefs because its comprehensive features help me improve my website's SEO and search engine visibility. The software provides detailed information on backlinks, keyword rankings, and organic search traffic, which allows me to understand my website's performance and identify areas for improvement. Additionally, the software is user-friendly and easy to navigate, making it simple to set up and use. The ability to track and monitor my competitors' performance is also a huge plus.

Cons

One thing that I dislike about Ahrefs is that it can be quite expensive, especially for small businesses or individual use. Additionally, the software can be quite complex, so it may take some time and effort to master all of its features. Additionally, some users may find the software's interface to be cluttered and overwhelming.

Vendor response

Appreciate the review, Anthony, especially the title! :) To address your concerns: 1. For individual use, we recommend using our free plan - Ahrefs Webmaster Tools: https://ahrefs.com/webmaster-tools This one gives you free access to 2/5 of our core tools (Site Explorer & Site Audit) for all your verified websites. Or, you can try one of our free (but limited) tools from our free tools hub: https://ahrefs.com/free-seo-tools 2....

SF
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Shahin F.

Marketing and Advertising, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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Ahrefs terminated our Legacy Plan

Reviewed 5 months ago
Pros

Ahrefs has been a reliable tool for us, particularly when it comes to backlink data and keyword research tools. The user experience is intuitive and user-friendly, making it easy for us to navigate and gather valuable insights. Over the years, we have consistently recommended Ahrefs to our clients, and it has been instrumental in helping us analyze trends in the digital landscape. However, we've recently...

Cons

Until just a few days ago, I had been a loyal user of Ahrefs for over a decade. However, I recently encountered a sudden and unexpected issue with the platform. Out of the blue, we received a message notifying us that our legacy plan was being terminated due to excessive usage. What made this situation even more frustrating was the absence of any prior usage warnings. It felt like a sudden and unpleasant...

Vendor response

Hi Shahin, We're sorry that we had to discontinue your Legacy plan. Please believe that this decision was not taken lightly. We have not updated our pricing for Legacy users in 9 years. During that time, we have added significant functionality to our product, technological costs have increased, and the internet has become significantly larger, requiring more resources to crawl. Unfortunately,...

MG
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Markus G.

Financial Services, 1-10 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

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Good, but the new Price Model is to criticize

Reviewed 2 years ago

Finally I am satisfied with the Tool and its features itself, but in the last Weeks for several Times some Bugs and also the "new" Pricing Model satisfy me not really.

Pros

Ahrefs deliver finally all necessary Elements to set up a good and efficient SEO Strategy. If it is about Tools to analyze and / or Tools for Improvement - everything is available

Cons

Biggest Point of Critic is - the Pricing Model. Every Modul cost extra, what can make this Tool finally extremely expensive. 2nd Point of Critic ist this Payment Rule of "used" Rows per Month. Here you have within your "Pack" a Limit and if you pass this Limit you have to pay with the next Invoice more as maybe expected. Ok - you can set in the Settings a Limit, but this is something you have to know. If not >> Trap!

Vendor response

Thank you for your feedback, Markus :) And apologies for the inconveniences caused by downtimes. However, when reports do not load successfully (during downtimes), no reports per month are consumed. This is a failsafe we put in regarding the usage of your subscription. As for the "Pay as you go" pricing, we're sorry it's not working for you. For Ahrefs, in general, it allows us to keep prices...

AR
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Verified reviewer

Marketing and Advertising, 201-500 employees

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Amazing if you can afford it

Reviewed 2 years ago

I would be lost without this tool, i use it every day and its become critical to my work

Pros

Ahrefs is a top choice for keyword research and competitor analysis and only really compares to Semrush. Other products are cheaper but are nowhere near as detailed. While the price is too much for a lot of people, if you can afford it it will make that money back on traffic to your website. You'll also save time and be able to pinpoint keywords instead of guessing.

Cons

The only con is the price. I really can't come up with anything too negative to say about this product.

Vendor response

Thank you for the kind words! ^^

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Narek S.

Design, 51-200 employees

Used weekly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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Once a great tool, now a charge oriented garbage

Reviewed 12 days ago
Pros

Good competitor keyword analysis tools, good quality site health monitoring

Cons

Once one of the greatest SEO tools, it became a tool that confused customers with complicated pricing schemes and tried to charge as much as possible. We have been AHREFS customers for almost five years, and their recent changes have made us wonder how far this company can go in terms of customer service, customer respect, and pricing schemes. The new scheme is so complicated that your credit card...

Vendor response

Hi Narek, Thanks for taking the time to leave a review. Sincere apologies for any confusion caused by migrating your subscription to a new plan. Looking over your conversation with support, it sounds like this was an unfortunate misunderstanding that has since been resolved. Just to clarify, you were previously on an Advanced subscription, which allowed 5,000 tracked terms in Rank Tracker. When you switched to a Standard plan in 2022, those limits were reduced to 2,000. Please don't hesitate to contact customer support again in the future if you need further clarification on plan limits. Thank you.

DS
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Dmitriy S.

Marketing and Advertising, 11-50 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend2/10

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No respect to long-term clients and testers

Reviewed 4 months ago

As I explained, the overall experience is good, however their pricing model (where you must pay for tools that you will never use) is terrible.

Pros

Ahrefs was always a great tool, that I personally recommended to many colleagues and partners in the SEO industry.

Cons

Their pricing model and customer support is terrible. I was somehow involved into what ahrefs is right now, by providing a lot of feedback/feature requests in the early days of ahrefs (same I did for other now well-known SEO platforms). However, this month they just disabled my current plan that I was using for a long period of time, forcing me to switch to more expensive and less functional package. We never exceeded the usage of credits, but they decided that we need to pay more, and pay more for tools that we never used and never will use.

Vendor response

Hi Dmitry, We're sorry to hear that you're not happy with the usage-based pricing, and we're sorry that we can no longer support Legacy accounts that exceed the current usage-based pricing limits. As a long-time user, you're aware that we haven't raised prices on our product in a long time. Unfortunately, the previous Legacy limits and pricing don't reflect the value users get from our current products, making a pricing adjustment necessary. We hope you'll continue to get value from Ahrefs, and we hope to count you among our users in the years to come.

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Marco Genaro P.

Marketing and Advertising, 1-10 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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The best tool for Backlinking and one of the best SEO tools of all the times

Reviewed 4 months ago

Is definitely one of the big SEO tools in the market. Although it is pricy, Ahrefs is definitely a must if you're into backlinking campaings. They have unique features that are very useful to perform outreach campaigns.

Pros

Although I'm a big fan of the audits and traffic estimations, which are very useful for competitor analysis, what I like the most about Ahrefs are their features related to backlinking. Many of these features provide all the information you need to create various types of outreach campaigns and advance your SEO techniques, such as detecting backlinks pointing to 404 pages or identifying unlinked mentions.

Cons

I found it a bit expensive. That's probably why is only for SEO Pros. Also, it's a bit hard to use at the very beginning.

Vendor response

Hi Marco, Thanks for taking the time to leave us a review! We're big fans of our backlink capabilities, and we're glad to hear you are, too! We'd love more insight into what you found difficult to use at the beginning. We have onboarding webinars and workshops for our customers, and we'd like to know how we can improve these in the future. :) Again, thanks for the kind words, and thanks for choosing Ahrefs!

MP
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Max P.

Marketing and Advertising, 11-50 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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10 tools in 1. Great value & Highly versatile

Reviewed 8 months ago

It's cutting edge, it's affordable, and it offers so many gizmos and gadgets you could never feel like you're extracting more value than it's offering.

Pros

Ahrefs is a very-near-complete expert SEO tool suite. For the price you pay and the value you get, you have to be fairly bad at SEO to not get an ROI on your investment. I think one of the great struggles with these tools is an intuitive user experience, and despite how clunky their interface might look, I think they have drawn a very nice balance between functionality and useability.

Cons

Local SEO. In my opinion, it's it's biggest and most relevant weakness. Tools like bright local massively outperform it's local KW reporting (being able to create radius-based map pack KW ranking reports), and tools like SEMrush generally outperform it here. Ahrefs still does not have a way to track map pack rankings, in any capacity. It's a huge capabilities gap in my opinion. One that can make or break a use case for the tool. I also think ScreamingFrog outperforms their crawler by having a centralized user interface and more in-depth features, however, given that the site audit and web crawler feature was not their primary function to begin with, I am very impressed with what they offer.

Vendor response

Hi Max! Thank you so much for taking the time to leave a review. And thank you for the kind words about the balance between functionality and usability on our interface. We hear you loud and clear about our local SEO capabilities. We're working hard behind the scenes to see how we can improve this experience for our users in the future. Thanks again for taking the time to leave a review and for your honesty!

KZ
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Kirill Z.

Internet, self-employed

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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A thing no AHREFS affiliate will tell you

Reviewed 10 months ago

Even if this credit rule is listed on the Pricing page, it is unclear what those credits are consumed for. I could never expect that they melt out with EVERY click... So I got disappointed / this is not what I call customer-friendly. The app is very expensive already, and this credit situation doesn't improve the app's usage. But it brings the company much more money, I understand. Tja, that's capitalism, bro.

Pros

Of course, we all know it's a fantastic tool that provides many information and tools. I haven't used it for a long time, but I decided to use it because many people on youtube were praising how good it is.

Cons

Here's what no Youtuber/ahrefs-affiliate will tell you: after you pay, you will realize that EACH LITTLE click you make on the platform consumes a credit, and for 100 EURO per month, you have only 500 of those. Literally. Just 500 credits. I started my keyword research, and schwupps - almost 100 credits gone. EACH STEP you need while looking for keywords/related topics consumes credits.

Vendor response

Hi Kirill, Good to see you back! Indeed, our pricing has changed since last year (March 2022, to be more specific). With the old plans, the main features were available to everyone—regardless of the plan they were on. This meant large agencies paid the same subscription price as a one-person SEO (often a beginner). The best way to differentiate usage was by how many "data requests" each user was...

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Maddy O.

Writing and Editing, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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Ahrefs is the best but recent pricing updates make it hard to continue justifying

Reviewed a year ago

Overall, I think it's a robust tool. I think they do a great job on their blog and other educational material that shows people how to use the tool to the fullest. Writing this review in anticipation of a recession (where clients have already started churning and cutting budget), I can no longer afford this tool — especially because there's an alternative that has all the same functionality and results my company needs, for about a third of the price I'm paying now.

Pros

I love everything about Ahrefs except their new pricing and plans. We primarily use the keyword research functionality and other functionality associated with it (like competitor research via content gap analysis). I also love their website audit tool and their backlink tracker. Their rank tracker is also great. There is no question that this is one of the best in the industry for all-in-one SEO needs.

Cons

Recent plan changes have made Ahrefs almost 3x more expensive for my company to use for the same features we've previously used it for. That's my biggest complaint, that the price hike wasn't gradual or sustainable. We're in the process of switching over to Semrush, whose plans are a lot more reasonable. I've always personally considered Semrush as being better for paid search and Ahrefs as better for organic search (especially when it comes to keyword research and backlink tracking) but Semrush has made many strides since I've last been in a position to compare the two and I feel confident that Semrush can handle our most important keyword research needs and the other all-in-one SEO features I mentioned in terms of what I like about Ahrefs.

Vendor response

We're sorry to see you disappointed, Maddy :( To bring some context, the pricing change was not made this year, but in March 2022. We took this decision to counter group buyers. But also to maintain the costs of our infrastructure (collecting, processing, and storing data for 7+ years waiting for you to request it) & continue building new tools and features. The change might come off as abrupt but...

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Sarfaraz K.

E-Learning, 501-1,000 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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Best Competitor Analysis and Backlink Checker

Reviewed a year ago

My overall experience with Ahrefs has been exceptional. The wide range of features and data points available have enabled me to gain valuable insights into various aspects of my business and competitors in the market. The intuitive user interface and scalability allow me to easily run reports that accurately reflect my current position. In addition, I appreciate their attentive customer service representatives who are quick to answer questions or provide help when needed. Ultimately, having access to such an effective research platform like Ahrefs is a great asset for any organization looking to stay ahead in an ever-changing industry.

Pros

After researching a variety of SEO tools, I decided to give Ahrefs a try. I have been very pleased with its intuitive design and wide range of powerful features. Of all the features, I like their competitor's backlinks research tool the most; it is highly accurate and user-friendly. Not only can I use their extensive list but also filter them down by search volume, competition levels, etc. This feature has saved me countless hours in trying to narrow down relevant backlinks for any given project. I would highly recommend Ahrefs to anyone serious about optimizing their website for engagement and ranking well on search engines.

Cons

Working with Ahrefs was an overall positive experience, although I found the cost to be quite high in comparison to other SEO tools of similar effectiveness. Although I understand that Ahrefs is a reliable, feature-rich tool, I am looking for something more pocket-friendly as I often work with a limited budget. It would be great if Ahrefs could come up with some more affordable plans or features so that smaller businesses like mine are able to take full advantage of their suite of offerings.

Vendor response

Thank you for the extensive review, Sarfaraz! :) For more affordable tools, try out Ahrefs Webmaster Tools. This is our free plan, which gives you access to Site Explorer and Site Audit for all your verified projects: https://ahrefs.com/webmaster-tools We also have a hub of free tools: https://ahrefs.com/free-seo-tools They might be limited, but help you hit the ground running. Be sure to check them out!

BL
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Byron L.

Internet, 51-200 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Keywords That Open Doors | Ahrefs Review

Reviewed a year ago

Ahrefs is one of the most popular SEO tools on the market today. It offers tons of information about any website or competitor that you could ever need, making it super easy to do your job well. The only downside I've found so far is that it's a bit expensive for those on a budget (though it's still worth every penny!). Other than that, Ahrefs is amazing and everyone should use it!

Pros

The Pros:1) It's really easy to use--even if you're not great with tech stuff like me!2) The user interface is beautiful and clean, so it doesn't feel like work when I'm using Ahrefs.3) There are so many different ways to use this tool! Whether you want to find new link opportunities or analyze which keywords your competitors are ranking for, there's something here for everyone.4) It's affordable compared to some of the other SEO tools out there! And since it does so much, it's worth every penny!

Cons

The Cons:1) Sometimes the results don't load as quickly as I'd like them to--but that might just be because I have such a big list of sites to analyze at once! And even then, it only takes about five seconds anyway, which isn't too bad at all in my opinion.2) It can sometimes be difficult finding documentation or training videos on how to use certain features--but again, this might just be because I'm looking in the wrong places or not understanding what I'm reading correctly... But overall it's still pretty easy to use despite this slight drawback!

Vendor response

Wow, thank you for the detailed review, Byron. Love the title! ^^ Moving on to your concerns: 1. A 5 seconds load time is a lot. Could you write us at support@ahrefs.com, and perhaps send us your HAR file, so my colleagues can further investigate? Thank you. 2. What features do you require assistance with? You can check our help page (https://help.ahrefs.com/en/), Academy courses (https://ahrefs.com/academy), and YT channel (https://www.youtube.com/c/AhrefsCom) to get the most out of Ahrefs. Of course, you can always write us in the support chat. We'd be happy to help out! :)

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Manuel Ángel G.

Education Management, 201-500 employees

Used daily for 6-12 months

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Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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A very comprehensive and user-friendly SEO toolkit

Reviewed a year ago

I have had a great experience with Ahrefs. The software is easy to use and the features are very helpful. The customer service is also great. I would definitely recommend Ahrefs to others.For example, the last day in the office, talking with a client that had a website that was not ranking well in Google for any relevant keywords. After conducting a keyword research, we found a set of keywords that had low competition and were relevant to the client's business. We then used Ahrefs to create a link-building campaign and improve the website's on-page SEO. After several months, the website was ranking on the first page of Google for all of the targeted keywords.

Pros

he most appealing aspect of Ahrefs is its comprehensive and easy-to-use features. As a Seo Specialist, I find the Site Explorer, Keywords Explorer, and Content Explorer to be particularly useful in helping me understand my website's ranking and content performance. Additionally, the Ahrefs blog is a great resource for staying up-to-date on the latest industry news and trends.

Cons

The price is the only thing I didn't like about Ahrefs. It's a bit pricey, but it's worth it for the features and data it provides.

Vendor response

Sharing your client's success story with us is heart-warming, Manuel, thank you! Stay tuned for more awesome features that are currently being developed. And if you have any further suggestions, please drop us a line at support@ahrefs.com. We're open to feedback! :)

SB
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Skyler B.

Writing and Editing, self-employed

Used weekly for 6-12 months

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  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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Ahrefs is the best and only SEO tool you need for keyword research

Reviewed 2 years ago

Ahrefs has helped me with keyword research for a new blog to develop a content strategy for the next 6 months and determine what content to prioritize and focus on. It has also been very helpful with competitor research to find keyword ideas I would never have thought of. I also use it to track position rankings and backlinks.

Pros

Ahrefs is the best SEO tool for keyword research and competitor analysis. I've tried other software like SEMRush and Moz but found that Ahrefs is the most accurate regarding keyword difficulty. I also like the backlink tracking, as well as competitive research tools to find keyword ideas from competitors as well as backlink suggestions.

Cons

There is a bit of a steep learning curve to get started, and at first, Ahefs interface can seem quite overwhelming and intimidating, as if there is perhaps too much information. However, Ahrefs have excellent YouTube training resources that help you understand all the important features and feel comfortable using Ahrefs within a couple of hours. There are also great tutorials for people completely new to SEO. Although to take advantage of Ahrefs' most important features, you need to pay for the Standard Plan, which is quite expensive for small businesses, startups, and bloggers compared to the Lite plan. There is also no longer a paid trial version available.

Vendor response

Appreciate the kind words, Skyler! Pricing-wise, please note that the Standard plan is more suitable for seasoned SEOs, not necessarily startups. Indeed, we've discontinued the trial. But people who want to convince themselves about the value of Ahrefs can use our free plan. With the free plan, you can use Site Explorer and Site Audit for free for all your verified projects - sign up here: https://ahrefs.com/webmaster-tools We also have a bunch of free tools under our free tools hub: https://ahrefs.com/free-seo-tools These should serve as a "soft trial" for starters.

KB
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Kyle B.

Marketing and Advertising, 1-10 employees

Used daily for 2+ years

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Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Dig DEEPER into Google Data & Find SEO Gold!

Reviewed 2 years ago

I absolutely LOVE it, and the YouTube content is the best!

Pros

I live for finding low difficulty high traffic potential keywords and building blog posts with them. Even more so, I have a long list of related terms to complement the focused keyword. This software is the best! Oh, and I really LOVE parent topic reporting. I could NOT find this in SEMRush.

Cons

I wish there was a feature where it would suggest better keywords. For example, if I typed in a variety of keywords and the most I found was 10 searches a month, it would be great if it analyzed my unpopular searches and recommend similar more popular searches.

Vendor response

Thank you for your feedback, Kyle! We do have a feature like you're already asking called Parent Topic. It determines if you can rank for your target keyword while targeting a more general topic on your page instead. Learn more about the best practices when doing keyword research in Ahrefs here: https://help.ahrefs.com/en/articles/735464-what-are-the-best-practices-for-doing-keyword-research-with-the-help-of-ahrefs For any feature suggestions that you might have, please write them down on our canny page: https://ahrefs.canny.io/ The more upvotes a feature suggestion gets, the likelier will it further be considered by our product team when reviewing the product roadmap. Hope this helps!

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Hasan F.

Computer Software, 11-50 employees

Used daily for 2+ years

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Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

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The most feature-rich SEO tool

Reviewed 2 years ago

They have a solution for whatever need you might have. And if they don't have it yet, you can expect them to develop it soon. Ahrefs is the most powerful tool for SEOs who focus on backlinks, while it's more than enough for people who are trying to maintain their website, come up with new keywords to write about, and have an eye on the competition.

Pros

It's an all-in-one solution for your website SEO. Apparently, they have the most active crawler among all SEO tools, and they cover everything you need from your site's technical performance to keywords, backlinks, etc. Ahrefs focus on educating the community is a big bonus. If you're keen on starting your SEO career, or improving your website SEO, Ahrefs is the only tool you need.

Cons

Unlike some other competitors like Moz, they don't have solutions for local SEO. Also their new pricing is slightly less affordable. I wish they had a Lite package for SMBs too.

Vendor response

Kudos, Hasan! Just recently we started recognizing Local Packs in SERP, which can help with your local SEO efforts (if you don't already count the Rank Tracker, which allows you to monitor keyword rankings on a location basis). Hope this helps!