SuiteCRM - 2026 Pricing, Features, Reviews & Alternatives

SuiteCRM is an open source, modular CRM that can be configured for sales, marketing, IT or service departments in any industry, in businesses of any size. With the aim of helping businesses to boost conversions, increase sales, streamline business workflows, and improve the customer experience, SuiteCRM provides users with actionable insight into customer behavior, leads, accounts, and more. The open source format of SuiteCRM means that users can scale the application and customize modules and features to meet their business needs.

For sales and marketing teams, SuiteCRM can be used to get a clear overview of leads and opportunities through customizable and categorizable leads lists from which users can access all relevant lead information. The lead management tools within SuiteCRM facilitate the tracking of visitor activity, opened and closed opportunities, and sales funnels, in order to ensure that no opportunities are missed. Actions such as emails, follow-ups, delivery of marketing content, lead assignment, and more can be automated by creating custom business logic workflows which determine if action needs to be taken based on customer action or inaction.

Service teams can benefit from SuiteCRM’s case management, communications, and self service tools, to create an enhanced customer support experience. The cases module can be used to manage customer support requests and queries and users can log all client interactions, view contact history, incorporate template responses, and more. SuiteCRM also facilitates the creation of a knowledge base and client portal for customer self-service, so that employees have more time to spend on other tasks.