Brand24 Pricing Plan & Cost Guide

Brand24

Track & engage online conversations relevant to your brand.

4.75/5 (138 reviews)

Brand24 Pricing

Starting from: $49.00/month

Pricing model: Subscription

Free Trial: Available (No Credit Card required)

Plus - 5 keywords, 50k mentions, $49 / month
Premium - 10 keywords, 400k mentions, $99 / month
Max - 25 keywords, 1 million mentions, $399 / month

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Brand24 Pricing Reviews

Pros
  • The reporting feature is robust in that it helps you reach interesting conclusions. A glance at the dashboard would help you know which products require more promotion.Tevin P.Read the full review
  • Customer service is awesome. The best features that I like in this tool is I get notified whenever someone speak about my brand in social media which allows me to analyze about my product.Pranay M.Read the full review
  • The data produced is great, the reports are also great. It's easy to use, cost effective and great functionality.Ian C.Read the full review
Cons
  • Being unable to input individual posts to get statistics on them. Additionally, b24 is unable to detect spam posts.Abdul A.Read the full review
  • Searches for crisis of different brands as well as perception in social media.Itzel S.Read the full review
  • There can be a lot of analysts and we cannot respond to every negative feedback. But this relates more to the process than to this platform.Anastasia P.Read the full review
99%
recommended this to a friend or a colleague

25 reviewers had the following to say about Brand24's pricing:

Anonymous

Brand24 with me for years

Reviewed 2016-04-27
Review Source: GetApp

I've never seen better online monitoring tool than bran24 so far. I'm using it for personal and commercial projects. Works fast and reliable. Great customer support.

Pros
- price - features - support

Cons
It's a bit to cheap so lot's of people are using it.

Rating breakdown

Value for money
Ease of use
Customer support

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Laura Vogel

I really liked what the service provided, but I felt that for the money it needed to add more.

Used monthly for 1-2 years
Reviewed 2018-06-14
Review Source: Capterra

Pros
I liked how it made everything organized and easy to see. I liked the positive/negative tone scale - but I really needed more than this one feature for the cost involved.

Cons
The price - the features were great but I felt like it wasn't enough for the price involved. I wanted to know more about what was happening on the accounts.

Rating breakdown

Value for money
Ease of use
Features
Customer support

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Jeffrey Chu

Monitor your ratings front and back!

Used occasionally for free trial
Reviewed 2019-08-22
Review Source: GetApp

Pros
If you're crazy with monitoring what other say about your service (which I'm guilty of), then this app is for you. It helps bring up any important mentions that support your service or if there were any unsatisfactory customers who wanted more. I like how they sort between positive and negative feedback, which helps filter out specific comments of interest.

Cons
Quite expensive to monitor just a few key words! I would suggest lowering the price a bit if possible.

Rating breakdown

Ease of use
Features

Likelihood to recommend: 10/10

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Tomasz Lis

Excellent tool

Reviewed 2016-04-27
Review Source: GetApp

In my opinion the best product on the market if you compare price and value, not only of the product but also of the customer service, support etc. Highly recommended.

Rating breakdown

Value for money
Ease of use
Customer support

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Ivan bonilla

Fantastic, customer support is fast and reliable via chat, and it offers

Used daily for 1-2 years
Reviewed 2018-06-22
Review Source: Capterra

Get informed of our brand awareness daily. Detecting most mentions via web and social media permits us to take action when needed.

Pros
Easy to use, catches most mentions via social media but also via web. Price is correct. But the best is the customer support: fast, professional and reliable. This software has a great value for money

Cons
Reports could be more detailed. Also would be great that LinkedIn mentions could be integrated as some companies have their goals on that platform.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

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Bartosz Andrzejewski

Awesome product. It's getting me paid!

Reviewed 2016-04-27
Review Source: GetApp

I'm using B24 to track precisely selected offers. Instantly after getting an alert about them, I'm the first one to make an offer - always. Good stuff!

Pros
Price, quality, customer support

Cons
None atm. U can reduce the delay to NONE AT ALL in future, instead of these few seconds. :)

Rating breakdown

Value for money
Ease of use
Customer support

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Anonymous

The best Platform to Health Cheack-Up of an Issue.

Used daily for 2+ years
Reviewed 2018-11-08
Review Source: Capterra

A great experience while we using for it.

Pros
This will show the sentiment and no people react on it of events happened, We used it to take it in a different way to get the best insights. The result is much helpful.

Cons
The price in Indian perspective is not much effective it's high price.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Ravi Gopal

Social monitoring is no more an issue; Thanks to Brand24.

Used daily for 1-2 years
Reviewed 2018-08-05
Review Source: GetApp

Pros
This application helps you to respond to all those who mention you online. This feature helps you to know those sites wherein you are being mentioned. There is no learning curve as such, though the appearance of all the features may confuse the users in the beginning. However, the customer support team helps a lot during the procedure. They help to keep a regular track of all the pages being managed. Their email alerts are also working brilliantly.

Cons
It is very costly. There should be a smaller price put for it so that it could be affordable for all. Also, the mobile application does not provide the same level of satisfaction as the desktop version.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 6/10

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Anonymous

Very easy to use platform, customer support is responsive and helpful.

Used weekly for 6-12 months
Reviewed 2017-10-17
Review Source: Capterra

I'm able to monitor social posts and forums for our brand mentions. Instead of spending time looking for these opportunities, Brand24 finds them for me so that I can spend my time responding to them.

Pros
They definitely find discussions and posts that I would not have found alone. The interface effectively displays a lot of features without feeling cluttered.

Cons
A fair number of useless hits in between the good ones. Lots of noise to filter. Good value for the money but it would be nice if more keywords were allowed in each pricing tier.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

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Vishal Bagla

Good social media for a small enterprise for on-going monitoring

Used occasionally for free trial
Reviewed 2018-07-02
Review Source: GetApp

Pros
1. Cost is the biggest plus for Brand24 - it's really economical for even small and medium enterprises to use on a daily basis 2. Good for daily tracking of sentiment around the brand 3. Email alerts is a good feature to use

Cons
1. Interface and visualization can be improved to make it more interactive and appealing to the user 2. Should have the flexibility to go back and capture historical data - may involve an extra cost to the user but the option can be very useful

Rating breakdown

Value for money
Ease of use
Features

Likelihood to recommend: 6/10

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Pranay Mateti

The best tool to monitor our product's brand.

Used weekly for 6-12 months
Reviewed 2018-05-29
Review Source: Capterra

I came to know where our product brand is lacking in social media. We worked on that area and improved our brand wherever it is lacking, therefore sales improved.

Pros
It is very user-friendly. Customer service is awesome. The best features that I like in this tool is I get notified whenever someone speak about my brand in social media which allows me to analyze about my product.

Cons
I feel that small organizations cannot afford to buy this tool as it is expensive other than this it has excellent features.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

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Mateusz Pliszka

One of the best ways to monitor your brand online

Used monthly for less than 6 months
Reviewed 2018-12-14
Review Source: GetApp

Pros
Brand24 is one of the top options to monitor a brand online when it comes to functionality, price and user-friendliness.

Cons
The software could definitely work faster as sometimes you might experience slow loading when using the monitoring features.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

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Anonymous

Brand24 monitors important keywords and brand mentions of our business

Used daily for 6-12 months
Reviewed 2017-10-18
Review Source: Capterra

Brand24 works great and monitors important keyword and brand mentions on multiple channels.

Pros
It's super easy to use and works great. We tried several different keyword monitoring tools and Brand24 was the best price/quality ratio for us.

Cons
Some of the mentions (for Twitter especially) will get repeated and you have to manually turn them on. So far that' s the only con we found.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

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Anonymous

Catches mentions that other tools miss

Used daily for 6-12 months
Reviewed 2017-10-23
Review Source: Capterra

Pros
Brand24 is great at catching brand mentions in technical articles, on obscure forums and other websites. It is easy to group and filter results. We manage web monitoring for multiple clients, and Brand24 lets us add more "projects" or companies compared to other tools for the same pricing tier.

Cons
Monitoring social media comments and a few other features are not available on the lower pricing tier.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

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Tevin Paul

A simple to use, reliable and powerful social media monitoring application.

Used daily for less than 6 months
Reviewed 2018-07-06
Review Source: GetApp

Pros
The graphical user interface is easy to use and helps in facilitating communications with clients. In addition to helping you to keep on track about the queries and respond to the concerns related to your current products, the application helps you generate leads and acquire new customers. The customer service is highly responsive. The reporting feature is robust in that it helps you reach interesting conclusions. A glance at the dashboard would help you know which products require more promotion. You get instant notifications when your respective brand is mentioned on the social media, making it easy to catch up with the conversations. You would find tutorials that demonstrate the usage.

Cons
The application is priced high. The mobile application is not as easy to use as the desktop application.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Bingyi Wu

Unique data collection for social media analytics

Used daily for 6-12 months
Reviewed 2018-11-21
Review Source: GetApp

Pros
I used it for making a social media influence competition report. I liked it because it offered me more detailed data and allowed me easily export data. The price is reasonable.

Cons
If have to say a con of it, I would say if it has more sophisticated keyword search logic, it would be better. Sometimes, it gave me irrelevant social posts. Also, if it could integrated with more social media platforms, it would be appreciated.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Dariusz Jakubowski

Best monitoring app yet

Reviewed 2016-05-05
Review Source: GetApp

Well, this app is one of a kind and it would be wrong to compare with anything. You get great interface with sleek UI and convenient experience for a fair price.

Pros
* User experience * Looks good * Great support * Magic

Cons
* No "free for personal use" paln

Rating breakdown

Value for money
Ease of use
Customer support

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Danny Nguyen

A tool built for marketing researchers!

Used occasionally for less than 6 months
Reviewed 2019-08-27
Review Source: Capterra

Currently one of the best tool to see what people think of your product, it has a fourteen free day trial so you should just give it a go and see for yourself

Pros
A bot which marks whether someone had a negative or a positive experience Can optionally get emailed alerts Easy to navigate and understand it's features Clean design Great way to obtain data on your products

Cons
The price per month is pretty high especially if you're just a single person using it, this service is mostly for companies

Rating breakdown

Value for money
Ease of use
Features

Likelihood to recommend: 9/10

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Krzysztof Bulski

A must have app these days.

Reviewed 2015-06-04
Review Source: GetApp

We use the app not only to monitor online discussions for our clients. Brand24 is also a great business development tool.

Pros
value for money, almost real time monitoring

Cons
didn't find them yet

Rating breakdown

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Arkadiusz Biel

Great tool!

Reviewed 2016-04-29
Review Source: GetApp

We are using the brand24 to track ours goal in social media for ours events. Works fast and reliable. Great customer support allways help when we need this. :)

Pros
Customer support, ease of use, available all the time and low costs for small projects.

Cons
I didn't seen any cons :)

Rating breakdown

Value for money
Ease of use
Customer support

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Brian Gee

Grood alternative to some of the more expensive tools with a much better interface.

Used daily for less than 6 months
Reviewed 2017-10-20
Review Source: Capterra

Pros
- User interface is one of the best that I've seen for a tool like this. - Easy to train others to use and simple to add new projects to. - Very useful for social listening research with quick results across all channels for new projects. - Good price point for what the tool offers.

Cons
- Customer service can lag significantly and needs improvement; a dedicated account manager would be ideal. - Does not currently have the ability to drill down by specific countries or DMA's - Needs a more sophisticated Boolean logic for specific searches. - Results can vary widely across different tools; I'd like to see results better align with what we see in other tools.

Rating breakdown

Value for money
Ease of use
Features
Customer support

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Lisa Sicard

Loving this service! It's so easy to use and can use with their mobile app now too.

Used daily for 6-12 months
Reviewed 2017-10-18
Review Source: Capterra

Knowing when I am mentioned online so I can engage with others and thank them for the mentions.

Pros
I love being notified when either my brand or my name is mentioned online. It's a great way to engage with others on social media and to know when my name or brand is mentioned on other blogs or in the news.

Cons
#1 price tag. I wish their offered lower price options. I think an option would be easier for bloggers and other small businesses to participate in their software even if it had a few less options for this level. #2 I like the mobile app but it is not as good as the desktop version. It's a little harder to use than desktop. If there was a way to be notified via phone with it - it would make it even better - probably perfect!

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Piotr Jurgielewicz

Brand24 is awesome

Reviewed 2016-04-29
Review Source: GetApp

With this app i can be monitoring the web. I instantly know if someone is mentioning my brand i can react. This app is easy to use, very intuitive and it does what it supposed to. I can't imagine workink without Brand24 anymore

Pros
Easy to use cost effective gives the knowlege

Cons
i can't find any. It finds everything and everywhere

Rating breakdown

Value for money
Ease of use
Customer support

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Maksymilian Sleziak

Great information monitoring tool

Used daily for 6-12 months
Reviewed 2018-03-07
Review Source: Capterra

Pros
Easy to use, great piece of software, developed in Wroclaw, Poland. I'm using it daily with my personal projects.

Cons
Little bit too expensive for personal usage.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Filip Miloszewski

key tool for connecting with brand influencers

Reviewed 2016-04-27
Review Source: GetApp

with brand24 we were able to connect with influencers that matter the most, improve customer support and grow app downloads through social media. Highly recommedned

Pros
- way more results than other social media monitoring tools tested - clear and user friendly web app - smart notifications - advanced stats and reporting ! great value for money

Cons
- takes a bit to get the whole company culture around proactively responding to social media mentions

Rating breakdown

Value for money
Ease of use
Customer support

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