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Google AdWords Comparison

Overview

Google AdWords lets you create ads that appear in Google search results for certain keywords in certain regions, driving...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
/
Free
/
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

5

4

3

2

1

118

77

19

5

3

  • Value for money
  • Ease of use
  • Features
  • Customer support
96%
would recommend this app

Pros

AdWords has been very helpful in spreading the word about the company and increasing interest, but I think it has worked best for us as a tool to re-engage those who have shown interest in the past.
I like that it is easy to use, fast, has very few bugs and a great UI. Have been using it for at least 7 years and it is my favourite marketing platform.
Suitable for almost all types of business. Very friendly and helpful customer support.

Cons

Sometimes you can setup Ad campaigns with mistakes that can be costly and when you make change to Ad sets or campaigns it take a few hours to kick in.
The system can be easily confused with other areas and making changes to overall account settings can be difficult.
Sometimes when a new update is released you get frustrated with all the bugs that delay your work.
  • Vendor responds to reviews
  • Last review5 days ago

Key features

  • Total features1
  • Monitoring

Integrations

  • Total integrations207
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier

Security

  • Encryption of sensitive data at rest
  • HTTPS for all pages (web-based apps)
  • Reports/alerts for security breaches
  • Multifactor authentication options
  • Customer data removed upon service cancellation

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