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iContact Pricing, Features, Reviews and Alternatives

iContact product overview

What is iContact?

iContact serves any size business and allows for the creation of email newsletters, RSS feeds, surveys, autoresponders, and social media posts. The application comes with various features a business needs in order to grow their customer list and successfully reach inboxes.

Key benefits of using iContact

  • iContact’s MessageBuilderTM offers hundreds of mobile-friendly email templates that can be filled with personalized text, ideas, using drag-and-drop, as well as add brand colors, with no HTML coding know-how required.

  • Emails sent through iContact end up in inboxes and not spam traps or on internet service provider blacklists. The solution also provides tracking data for messages, so users can see the email delivery in action.

  • With iContact, users can set up autoresponders to schedule automated messages to get delivered over time.

  • iContact tools make understanding vital email statistics easy, so users have the data they need to create messages that connect, and get insight into how well they are performing.

  • iContact’s customer success managers offer unlimited technical support, as well as personal coahcing and calls, videos and webinars to help with any question.
  • Typical customers

    Freelancers
    Small businesses
    Mid size businesses
    Large enterprises

    Platforms supported

    Web
    Android
    iPhone/iPad

    Support options

    Chat
    Phone Support
    FAQs/Forum
    Knowledge Base

    Training options

    Webinars
    Videos
    In Person
    Documentation
    Live Online

    iContact pricing information

    Value for money

    4.4

    /5

    545

    Starting from

    ic-pricetag

    No pricing info

    Pricing options

    Free plan
    Subscription
    Free trial
    Pricing range

    iContact features

    Functionality

    4.2

    /5

    545

    Total features

    63

    7 categories

    Most valued features by users

    Reporting/Analytics
    Campaign Management
    API
    Third Party Integrations
    Customizable Templates
    Campaign Analytics
    Engagement Tracking
    Template Management

    iContact users reviews

    Overall Rating

    4.5

    /5

    545

    Positive reviews

    Rating breakdown
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend8.51/10
    Rating distribution

    5

    4

    3

    2

    1

    327

    165

    46

    5

    2

    Pros
    You can allow this program to deal with emails instead of answering each on yourself. It's really a wonderful program and a huge help with your email returns.

    MA

    Melanie A.

    I like its enhanced features and how easy it has been to adapt to it. I like the customer service representatives and their willingness to help and answer all my questions.
    AvatarImg

    Jessica R.

    I enjoy that iContact is easy to use, intuitive, and a great price for all that is packed into what you get. You also get great customer service with them.

    NK

    Nick K.

    Cons
    I had to double enter a lot of info with my fundraising software and then to i-contact. There was a lack of integration that I found frustrating.

    BH

    Brian H.

    They tried to steal another month of billing and made me dispute with my CC company.
    AvatarImg

    Dov K.

    Even though the charity I worked with started using another service, iContact demanded payment for a period of time after we had made the switch. I personally found that in poor taste.

    BH

    Brian H.

    Overall Rating

    Great email marketing platform

    Reviewed 4 months ago

    Transcript

    Mary G.: Hi, my name's Mary. I'm a Director of Education. I am giving a five star review for iContact...

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend8/10

    Share this review:

    A Solid Email Platform

    Reviewed 4 years ago

    I get the ability to reach my customers and turn them into return customers week after week and year after year.

    Pros

    iContact is easy to use in most cases. There are tons of different templates and creating your own email template is a breeze. If you get one of the Pro plans they'll even help you make templates for future use, so that's great, too. There are plenty of ways to upload data and keep track of that data. In fact I tend to use iContact to export my data for use on other platforms because it keeps everything...

    Cons

    I have three businesses that have to be kept separate and my only big complaint is that I can't copy automation plans or other things back and forth between them. So a lot of time is wasted redoing certain campaigns between the locations. I also think the social connectivity needs to be updated. Twitter for one is outdated and the actual website allows much more text to be posted than in-app. They're several updates behind on Twitter.

    Vendor response

    Hi Trevor! We are thrilled to hear that iContact¿s design services and automation tools make your job easier and your emails more impactful with your customers. At iContact we value being your one stop shop for your email marketing needs. We also appreciate your feedback about copying your automation plans from one platform to another. We¿ve noted this feature and completely understand how it would be helpful. Thank you and have a wonderful day!

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend10/10

    Share this review:

    IContact is an Essential Tool for Communicating with Our Congregation

    Reviewed 5 days ago

    My experience had been very positive. Customer Support, when needed, is very responsive and helpful.

    Pros

    I enjoy its ease of use and the ability to use graphics to add interest to our newsletter. The Dashboard is a wonderful tool. I love being able to schedule the publication date and time (with the time zone verification) and the feature that lets me see how the newsletter will appear on a PC and on a smart phone.

    Cons

    The unsubscribe button is located on the left top corner of the email. Subscribers who are closing the message have sometimes inadvertently unsubscribed. It is also not obvious to some readers when the message has been clipped. If the reader’s newsletter is clipped and they don’t see the entire message, the Dashboard does not register that as an “open.” The clipped message should be located in a more visible location. It would be great if these issues could be corrected.

    Vendor response

    Judith, Thank you for your review! It means a lot to us.

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support

    Share this review:

    I've used iContact for the last five years.

    Reviewed 4 years ago
    Pros

    iContact is a low cost solution for basic email marketing. You have access to a strategic advisor. My strategic advisor always provides thorough answers and/or solutions when requested. iContact offers automation with workflows that are easy and quick to build. The user interface is easy to understand.

    Cons

    The response time to fix API issues can be slow. iContact does not offer a post unsubscribe survey. I'm not able to download user profile information when exporting email send statistics - this is important for me when I want to do a quick analysis on my data.

    Vendor response

    Thank you very much for being a long time iContact customer! We are happy to hear that you have been able to quickly and easily design automations with workflows using your iContact Pro account. We like this feature so much we plan to make it available to all iContact accounts. Thank you as well for your feedback, particularly about adding a post unsubscribe survey. This is being shared with our Product Management team so that it can be reviewed for possible updates in a future release.

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend10/10

    Share this review:

    great tool for business marketing

    Reviewed 4 days ago
    Pros

    easy to use, keeping changes without saving

    Cons

    not enough options (template),not available report of users who opened or not . It would be helpful to have option of 6 month inactivity to easy remove inactive accounts. Also you count one person as 2 or 3 if i put it to different lists. It's the same email and should be counted as 1.

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend8/10

    Share this review:

    Could use some more features but it's a Good product for the Price

    Reviewed 5 days ago
    Pros

    Great for email marketing for small businesses. Good email management with some integration with wordpress which is great.

    Cons

    Lacking some better social media integration and customizable features

    Vendor response

    Brent, thank you for your review. Message received and stay tuned for some new announcements down the road!

    iContact FAQs and common questions

    Q. What type of pricing plans does iContact offer?

    iContact has the following pricing plans:
    Pricing model: Free, Subscription


    Q. Who are the typical users of iContact?

    iContact has the following typical customers:
    Freelancers, Large Enterprises, Mid Size Business, Non Profit, Small Business


    Q. What languages does iContact support?

    iContact supports the following languages:
    English


    Q. Does iContact support mobile devices?

    iContact supports the following devices:
    Android


    Q. Does iContact offer an API?

    Yes, iContact has an API available for use.


    Q. What other apps does iContact integrate with?

    iContact integrates with the following applications:
    Wix, Wufoo, Teachable, Google Forms, Drupal, Microsoft Outlook, Adobe Commerce, WooCommerce, PayPal, Zoho CRM, Kickbox Email Verification, Formstack Forms, X-Cart, 123FormBuilder, Calendly, Webflow, Zapier, Unbounce, ClickFunnels, Big Cartel, Pipedrive, Zoom Meetings, Acuity Scheduling, DaySmart Appointments, Twitter, Gravity Forms, Stripe, LeadsBridge, Jotform, Salesforce Sales Cloud, Squarespace, Google Contacts, Typeform, Nimble, LiveChat, Kajabi, Eventbrite, Meta for Business, Justuno, Leadpages, SurveyMonkey, Keap, Privy, Copper, Digioh, Copper, HubSpot CRM, Cyfe, Google Sheets, BigCommerce, Shopify


    Q. What level of support does iContact offer?

    iContact offers the following support options:
    Chat, Phone Support, FAQs/Forum, Knowledge Base

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