Zoho Campaigns Reviews

Pros
I use ZOHO Campaigns to send out a daily 8,000 person newsletter. I have used ZOHO Campaigns for nearly 10 years for my newsletter. What I like is the ability to cut and paste HTML content into a template and create the newsletter in a couple of minutes.

Cons
I would like there to be more subscriber reports in ZOHO Campaigns. Perhaps could be a way we could customize the subscriber reports a little better.

Rating breakdown

Likelihood to recommend: 10/10

Pros
- integration with G Suite and Zoho CRM - nice analytics dashboard - A/B Testing - Personalised content - Includes features normally only found in much more expensive martech products - Good solution for handling GDPR compliance - Easy to configure sign-up forms on web pages, e.g. in Wordpress

Cons
- Lots of options to configure; expect to spend quite a bit of time getting this setup initially - Some newsletter templates not brilliant, so expect to spend some time getting the look and feel you want - Interface not always as intuitive as it could be

Rating breakdown

Likelihood to recommend: 7/10

Pros
In theory, having a CRM and Campaign product from the same company would seem to be ideal, right? Seamless integration, real-time syncing, etc. Or at least that's what we had hoped to experience.

Cons
The CRM and Campaign modules DO NOT sync in a timely or accurate fashion. We have had multiple campaigns put on hold, have had a hard time reaching anyone in customer service, cannot get anyone on the phone or to answer an email in under a week, people have opted out and yet continue to receive emails, and on and on. Reporting is buggy, syncing is laggy, the fields don't match between CRM and Campaign, etc. We have heard "hmmm, that's weird" from customer service when describing the problems we've encountered. We've been given business cards from Zoho employees we met IN PERSON with phone numbers that go to unattended mailboxes and we can reach no one. It's by far the least satisfactory software and customer service experience I have been party to in my life...and I have worked for a software development firm as well as in technical support for a peripherals manufacturer.

Rating breakdown

Pros
It has allowed us to create some exciting campaigns and marketing tools to get visibility to our customer base. Overall it has increased our income by a lot in the last year since we start to use the Campaigns feature. My CEO and COO are excited to see what the next year will bring as this feature grows and we grow with it.

Cons
Zoho has knocked this feature out of the park and I have zero cons to say about it at this time. Keep creating awesome software guys.

Rating breakdown

Likelihood to recommend: 8/10

Pros
Zoho allows us to manage our campaigns easily. Making lead forms and it also have robust marketing tools. It integrates with may softwares.

Cons
Zoho offers a wide range of features for a cost. Its offer is not quite flexible. The customer service is quite disappointing as compared to other CRM and marketing softwares where the customer service is an edge for them.

Rating breakdown

Likelihood to recommend: 8/10

Pros
We are able to customize our campaigns to do exactly what we want. Automated emails is essential drawing interest for our different franchise brands.

Cons
My role isn't creating the campaigns but I know sometimes there are errors that wrong emails get sent out. May be user error on our admin.

Rating breakdown

Likelihood to recommend: 8/10

Pros
I love this software because it allows me to send massive email campaigns for an incredibly good price, it is easy to use and, best of all, you can synchronize it with your CRM database, allowing you to create much more effective marketing campaigns based on the information of your database

Cons
The monthly payment is a bit high for the number of shipments allowed per month, I would like it to be more economical and second, improve the platform a bit since it looks a bit old compared to other services

Rating breakdown

Likelihood to recommend: 9/10

Pros
First time using this software without training, i thought it was going to be difficult but no.. is actually easy to set up a campaign because its got hints that works like a GPS to direct you until you your complete your campaign.

Cons
Their email templates have very low quality and i don't think they are worth paying for.

Rating breakdown

Likelihood to recommend: 10/10

Pros
The reports features of Zoho Campaigns is awesome. It gives me any metric i need to refine my marketing outreach.

Cons
You can't go wrong with Zoho Campaigns. Its truly is a clean software for email marketing.

Rating breakdown

Likelihood to recommend: 10/10

Pros
It provides the best pricing plans and in that pricing structure, you can also use other services of ZOHO .as well.

Cons
The customer service, though it has all the products under one roof it takes a bit of time to understand at first that ho you are gonna use a particular service.

Rating breakdown

Likelihood to recommend: 9/10

Pros
As we currently use Zoho Invoice to manage our invoices and estimates, we decided to try out Zoho Campaigns for our campaign management. It is very easy to use and very easy to teach to clients to which we refer Zoho Campaigns. The price of Campaigns is very reasonable, especially compared to a lot of other campaign programs. I also like the social campaigns, as sometimes it’s more useful to use social media rather than email. It is also handy to allow multiple users post social media campaigns.

Cons
I just wish that there were more customization options available for the email campaigns. There are a few options available, but the ability to design the perfect email from scratch would be handy. There are quite a few good options to get you started, but for those who wish to make the campaign their own, there are not as many features. Even though the program is very affordable for smaller businesses, it scales up rather quickly, especially the jump between 2,500 and 2,501 recipients. However, it is still the best price for the options.

Rating breakdown

Likelihood to recommend: 10/10

Pros
Zoho CRM is supposed to integrate automatically with campaigns. It is synced together so that you never have to manually sync changes in records

Cons
we have been a user for 2+ years. We found out today that many of our records had not been synced. For 2 years. So new prospects were not synced - unless they came from one user. When we called set up sync initially with tech support, we asked if all our records were now permanently synced. They said yes. , they never said - any users other than me who used zoho had to set up sync separately, even though they are already users of zoho crm. No messages or instructions were given by zoho. We also wonder what else we don't know? for 2 years, no new records for my 2 main zoho managers were mailed - and we were not notified and informed of such a need.

Rating breakdown

Likelihood to recommend: 2/10

Pros
My top 4 pros are the following: Integrates very well with my CRM (also Zoho) and syncs subscibers based upon my list requirements. Exceptional reporting module delivering both dashboard and deep-dive data (especially when coupled with Zoho Reports). Very user-friendly. Hired a new Marketing Specialist and she was up and running within hours. As part of the Zoho One package, there is not a more robust email/social outbound marketing platform on the market at similar dollar investment.

Cons
While the number of pre-designed templates are impressive, it is still somewhat limited. List segmentation is the only aspect of the system that is less intuitive.

Rating breakdown

Likelihood to recommend: 10/10

Pros
The cost of the various Zoho applications is very low allowing you to get the features you need and save on the fluff you don't need. Beyond just the pricing, we have found Zoho Campaigns to be a great way to market to our email list. The analytics are great as well!

Cons
If you are looking for all the bells and whistles, you might choose a tool that has more features than you need at the moment expecting that you might need them later. This is one case in which it might make sense to go with a different option. Additionally, some of our team mentioned that the User Interface is not as appealing as other email marketing tools.

Rating breakdown

Likelihood to recommend: 9/10

Pros
. An easy interface so you can learn it very fast. . Have a perfect and nice dashboard, so you can manage the progress of your campaign. . The price to the value reasonable compared with other similar services. .Zoho invoices are very useful and help a lot in tracking the payments. . You will the social media campaigns which is very important now maybe even more important than email marketing. .And they always have new fetures from time to time.

Cons
. The most thing I don't like it In Zoho that you can't make your own campaign from scratch. .you are limited with the templates that they provided it to you. .to set up your account it can a little bit hard and tricky, but after that evry thing go smoothly

Rating breakdown

Likelihood to recommend: 9/10

Pros
You can use their stock templates or create your own. Adding pictures is very easy, along with call to action buttons. The Zoho team test it before you send it out to make sure it will work in all formats.

Cons
You can't resend a campaign without cloning it.

Rating breakdown

Likelihood to recommend: 9/10

Pros
It is the most efficient, simple and effective tool in market that helps us manage our campaigns. It provides metadata which is one of its unique features. They provide customer service round the clock. It helps to attain engagement via social media platforms like Facebook and Linked in. You can easily create newsletters with the provided templates. It compares all your email campaigns. The application is very affordable ,and they ensure great analytics. You have to focus on your content and the entire marketing process is taken care of by the application. The manual import and export of data is eliminated, as all this is done by the auto-sync tool. You can create incredible newsletters with the HTML integrated templates. Flexible and customizable layouts are provided.

Cons
The domain name verification process takes time. The absence of a variety of templates. Require more tutorials and step by step methods for posting campaigns. The interface looks outdated in comparison to other email marketing tools.

Rating breakdown

Likelihood to recommend: 7/10

Pros
Zoho campaigns is a useful tool without license, you pay per use so that is a great advantage if you want to monetize your sales Budget as a direct cost. The way to billing is as a prepaid bonus that allow you to sent a certain numbers of email. Other funtionality quite interesting is the templates because you can reuse email frammes and later on edit them. That sabe a lot of tiem and money.

Cons
I am not happy at all with the feasibility of the tracking tool. I could test it againts other apps like Google Analytics and the results were significant differents. Than make me think that the utility last less time.

Rating breakdown

Likelihood to recommend: 10/10

Pros
Unlike most email marketing software Zoho paid plan is cheap. Even better, Zoho campaign provides value for your money through the social campaign feature. Its' slike a 2-for 1 deal. Easy to use... Once you get used to the UI

Cons
Some of the campaign templates are rather unattractive, However, they make up for this by providing basic /blank templates for users to customize.

Rating breakdown

Likelihood to recommend: 7/10

Pros
Great value for small/startup companies. I love the email builder, and it's one of the main reasons I wanted to use this software, as it has the CRM and email campaign manager in one cheap program. Device and location statistics are very helpful. Automatic link tracking, integration with google analytics, and can share reports really easily.

Cons
Not a lot of features to choose from, but it gets the job done. I wish there were more stats available for email campaigns as well; some statistics I will have to calculate myself.

Rating breakdown

Likelihood to recommend: 8/10

Pros
Zoho Campaign is the simplest and very cheap product in market. We have used their services for our initial campaign time and still using it. We can simple automate email marketing with the help of this campaign. Pre-designed templates, Subscriber management and very easy to manager whole portfolio under one platform.

Cons
Domain name verification is little bit lengthy process and took almost 48 hours to do so - again it is depend on your hosting provider. Domain verification is painful thing and not getting proper support from zoho while doing.

Rating breakdown

Likelihood to recommend: 7/10

Pros
Do not take it at face value.

Cons
Many bugs that are not getting fixed. Reasonably well designed software but very badly implemented and obviously lacking any robust test/fix cycles.

Rating breakdown

Pros
As a travel agency, email marketing is a very important part of our business. Anything from follow up with leads to sending out campaigns when the weather may be a bit dreary will boost our sales for booking vacations. We needed an easy to use solution without sacrificing any functionality and we got that with Zoho. We can even run campaigns on Facebook, which we get a lot of interaction with

Cons
There are some limitations when it comes to creating a campaign, you have to use one of their templates

Rating breakdown

Likelihood to recommend: 10/10

Pros
Zoho Campaigns are one of the best in email marketing, The most I like about the zoho campaign is the email tracking report, number of clicks, number of unique clicks, locations, reach in social media, Bounces rates, unopened, unsubscribes , and so many. which makes as to visualize how the impact of your customer email base, how is the response from your customer base.

Cons
In zoho campaigns the least I like about is the email templates and the flow of designing the templates

Rating breakdown

Likelihood to recommend: 10/10

Pros
Pricing is cheap and gives 2k subsribers for free every month.

Cons
User Interface is not very good. Other competitors are sky apart. It takes manual review for sending any bulk email. They take over a week sometime to approve. Spam rate is soo high.

Rating breakdown

Likelihood to recommend: 5/10