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Marketing Analytics

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15 software options

Hotjar logo

Digital experience insights for any business selling online

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Understand the "why" behind your numbers. Hotjar is all the tools and data you need to truly understand your users’ behavior and create engaging experiences that drive results.

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HubSpot Marketing Hub logo

All in one inbound marketing platform

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With HubSpot’s inbound marketing software platform, you have access to integrated metrics that span your contacts database, marketing content & website traffic.

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SalesDirector.ai logo

Revenue Intelligence Data Platform for B2B Sales Orgs

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Tie Marketing Campaigns to Revenue. CampaignHub connects your Marketing Campaigns, Leads and Contacts to dollars. Prove exactly how much Opportunity Value and Revenue your Marketing campaigns are driving.

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Terminus logo

Account based marketing for B2B marketers

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Terminus is an account-based marketing software that offers tools including target account identification, account-based advertising, sales intelligence, account-based analytics, web visitor intelligence, web personalization, and more. It enables B2B marketers to plan and manage ABM at scale.

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HockeyStack logo

SaaS web analytics and attribution platform

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HockeyStack is a data-driven SaaS analytics platform designed to help companies increase growth by solving the marketing attribution problem. It combines marketing, revenue, and product data to manage the company's marketing spend and streamline targeting and campaign management processes.

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ON24 logo

THE ONLY WEBINAR PLATFORM BUILT WITH MARKETERS IN MIND

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ON24 provides digital experiences and webcasting for corporate communications and demand generation via a cloud-based SaaS application.

Our industry-leading platform helps organizations to communicate with employees, clients,
prospects and partners with measurable and greater impact.

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Klips logo

Custom dashboards for you and your team.

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Klipfolio Klips is a powerful business intelligence tool designed for marketing teams and agencies that need custom dashboards to analyze and track marketing performance. Klips is a proven solution for delivering insightful, client-ready dashboards that showcase marketing ROI.

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Fortella logo

Align marketing planning and execution with revenue goals

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Revenue driven marketing analytics that impacts your pipeline marketing campaigns.

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Oktopost logo

We make it measurable

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Oktopost improves marketing analytics by automatically adding UTM codes to all social media posts. Marketers are able to realize the value of social media.

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Anatics logo

Driving Confidence in your Marketing Investment and Returns

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Data management and marketing intelligence tools For leading brands and agencies. Unstructured data is bad data and puts marketing investment decisions at risk. Run anatics to extract, transform, load your data; run marketing programs with confidence.

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Kapost logo

Unlock the ROI of your marketing content.

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Upland Kaposts helps B2B marketing, sales enablement, product, and customer success teams manage the full content lifecycle so they can support the buyer journey from awareness to loyalty. Collaborate on content and campaigns, distribute across channels, and reach your audience wherever they are.

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Dreamdata logo

AI-Driven Activation & Attribution for B2B Marketing

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Dreamdata is a B2B Activation & Attribution Platform built for empowering marketers.

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Beckon logo

Marketing intelligence, analytics, reporting, and dashboards

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Beckon is an omnichannel marketing analytics and reporting platform offering performance scorecards, custom KPI comparisons, real-time dashboards, and more

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Marketo Measure logo

Business software application that automates B2B attribution

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Marketo Measure, an industry-leading B2B marketing attribution tool, lets marketers measure campaign, channel, and content impact on pipeline, revenue, and ROI — empowering them to continuously optimize tactics and investments.

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Cyfe logo

All-in-one business dashboard

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Monitor and visualize your business on one easy to use, real-time dashboard. Social media, analytics, marketing, sales, support – all of your data together.

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