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Propago
Intelligent Marketing Asset Management Platform
(4)
Propago's Marketing Asset Management Platform allows Print Producers and Brands to centralize marketing assets under an intelligent marketing hub that enforces advanced business rules. Employees and any authorized users can access any type of marketing asset (print, promo, apparel, and digital), personalize their products, and order from any device.
Typical customers
Platforms supported
Support options
Training options
Value for money
4.9
/5
15
Starting from
449
Per month
Per Feature
Value for money contenders
Functionality
4.7
/5
15
Total features
37
6 categories
Functionality contenders
Overall Rating
4.7
/5
15
Positive reviews
100
%
Overall rating contenders
Michael T.
Printing, 1-10 employees
Used daily for less than 6 months
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Because we offer such a large range of products, we were having issues finding a web-to-print solution that would really allow us to showcase that in an easy to use storefront, and not just for our customers but for those setting it up. With our old software provider, we were too often being told "Well, we can't really do that" or "We might be able to do that, but there are going to be some major costs involved". With Propago, what you see is what you get, and what you see are a lot of really great options and solutions.
The software is easy to use and really shines compared to the other options on the market. The ability to showcase all of our products with one online store and integrate it so seamlessly has been a very refreshing experience. The customer service is just as good, with quick responses and people who actually know what they are talking about.
That we didn't start using it sooner. I haven't found anything else wrong with it.
Christina A.
Printing, 11-50 employees
Used daily for less than 6 months
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Our training coach, was such a gem!! Let's not forget about the rest of the Propago staff. We're a bit of a different case...we've been administering marketing asset management platforms for about 7 years now, so we're not new to this arena. However, it was new to have a team ready and willing to help you learn and thrive. It was new to speak with kind, real, invested, knowledgeable humans and not AI 'ninjas'. It was new to get real info and not canned responses such as 'It's in beta'. The staff is very real with you on if the system can or can't do something and if they are or are not planning to work on it. I do not have enough good things to say about the Propago staff, the service they've provided, and, I'm sure, will continue to provide.
- The accessible back-end system coupled with a beautiful, highly-customizable front-end interface - Built by printers for printers
The warehousing function is a bit difficult to grasp, took a few training sessions with our Coach to fully understand the requirements + how to work this function. However, this is a small piece of the puzzle...tree-top level, we are thrilled with everything.
Warren R.
Printing, 51-200 employees
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Propago is a very good platform for Marketing Management, from a central base. Particularly if you have a franchise situation. It limits very well, so you don't have a bunch of mavericks messing with your brand. If you push the system to it's limits, Propago can help you control things from message to warehousing and supply logistics. I have four years of work with this system with a couple dozen long term clients.
-You can really get fine tunned control if you need it. -Flexibility is not an obstacle and the support people will go out of their way to make your vision happen - particularly in the world of functionality. -Integration with outside systems at the drop of a hat. Again, this is a strength of the support people.
-You really have to commit yourself and your organization so this platform works. If you go half way, your people will have to juggle multiple systems for what is basically the same thing. You don't want two systems, you want to grow with one. -One of the Pro's was Integration. If you find another system that will support your marketing effort in a completely new way- ask the support people at Propago- they probably have already had experience with a similar system or product.
Steve K.
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The storefront is very intuitive versus many other marketing resource management platforms. Help Desk inquiries from users who experience issues navigating the storefront and placing their orders are very low. One of our greatest challenges, albeit a good one, is getting our staff and clients to uncover and embrace the depth of information and reporting available to analyze product usage and trends...
No pros were added to this review
No cons were added to this review
Steve --- Thank you for the review... Building out our "digital" marketing offerings are a huge priority in our upcoming road-maps... Stay Tuned!
Chase V.
Marketing and Advertising, 11-50 employees
Used daily for 6-12 months
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We had to move to a new platform and this seemed like a good fit, it turned out to be perfect. Our clients love the new storefront we have built and our customer support questions have gone down because of the ease of use.
The software has all of the standard web-to-print features you would expect BUT also provides some of the best add-ons (at no additional cost) that we have been able to find. The customer support and training is the best we have received for any software we have purchased.
I don't have much negative to say about the software or the company.