App comparison
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Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Cloud-based CRM, sales & marketing automation software
Last updated: March 2026
Shape Alternatives & Competitors (2026)
Top 9 free alternatives
Less Annoying CRM
For small businesses outgrowing spreadsheets.
0.3
Value for money
Starting price
0.2
Functionality
Activity Tracking
5/5
API
5/5
Calendar Sync
5/5
Top Features
Access Controls/Permissions
5/5
Activity Tracking
5/5
Alerts/Notifications
5/5
Bigin by Zoho CRM
Pipeline-centric CRM system for small businesses
0.1
Value for money
Starting price
0.2
Functionality
API
4.8/5
Activity Dashboard
4.5/5
Access Controls/Permissions
4.4/5
Top Features
Access Controls/Permissions
5/5
Activity Tracking
5/5
Alerts/Notifications
5/5
EngageBay CRM
Integrated sales & marketing software for growing teams
0.1
Value for money
Starting price
0.1
Functionality
A/B Testing
5/5
Activity Tracking
5/5
Alerts/Notifications
4.8/5
Top Features
Access Controls/Permissions
5/5
Activity Tracking
5/5
Alerts/Notifications
5/5
Clio
Cloud-based legal practice management tool for law firms.
0.1
Value for money
Starting price
0.2
Functionality
Accounting Integration
5/5
Alerts/Notifications
5/5
Access Controls/Permissions
4.7/5
Top Features
Access Controls/Permissions
5/5
Activity Tracking
5/5
Alerts/Notifications
5/5
HubSpot CRM
CRM and lead management solution
0.3
Value for money
Starting price
0.3
Functionality
Activity Tracking
4.6/5
Alerts/Notifications
4.5/5
Activity Dashboard
4.4/5
Top Features
Access Controls/Permissions
5/5
Activity Tracking
5/5
Alerts/Notifications
5/5
Zoho CRM
Customer relationship management solution
0.3
Value for money
Starting price
0.4
Functionality
Activity Dashboard
4.6/5
Access Controls/Permissions
4.5/5
Alerts/Notifications
4.4/5
Top Features
Access Controls/Permissions
5/5
Activity Tracking
5/5
Alerts/Notifications
5/5
HubSpot Sales Hub
Freemium email productivity & tracking for sales teams
0.4
Value for money
Starting price
0.3
Functionality
Activity Tracking
5/5
Automatic Call Distribution
5/5
Activity Dashboard
4.6/5
Top Features
Access Controls/Permissions
5/5
Activity Tracking
5/5
Alerts/Notifications
5/5
Salesforce Service Cloud
AI powered customer service management platform
0.4
Value for money
Starting price
0.3
Functionality
Alerts/Notifications
4.7/5
Accounting Integration
4.5/5
Activity Dashboard
4.5/5
Top Features
Access Controls/Permissions
5/5
Activity Tracking
5/5
Alerts/Notifications
5/5
Quickbase
Dynamic work management and project platform
0.5
Value for money
Starting price
0.4
Functionality
Activity Tracking
4.8/5
API
4.7/5
Access Controls/Permissions
4.3/5
Top Features
Access Controls/Permissions
5/5
Activity Tracking
5/5
Alerts/Notifications
5/5
Odoo
All-in-one open-source business software
0.5
Value for money
Starting price
0.5
Functionality
Activity Tracking
4.8/5
Accounting Integration
4.3/5
Activity Dashboard
4.2/5
Top Features
Access Controls/Permissions
5/5
Activity Tracking
5/5
Alerts/Notifications
5/5
Salesforce Sales Cloud
Cloud-based CRM and sales automation software
0.5
Value for money
Starting price
0.3
Functionality
AI/Machine Learning
4.9/5
Activity Tracking
4.6/5
Activity Dashboard
4.5/5
Top Features
Access Controls/Permissions
5/5
Activity Tracking
5/5
Alerts/Notifications
5/5
0.1
Value for money
Starting price
0.2
Functionality
Autoresponders
4.8/5
Activity Dashboard
4.8/5
Alerts/Notifications
4.7/5
Top Features
Access Controls/Permissions
5/5
Activity Tracking
5/5
Alerts/Notifications
5/5
0.2
Value for money
Starting price
0.4
Functionality
Activity Tracking
4.8/5
Access Controls/Permissions
4.3/5
Alerts/Notifications
4.3/5
Top Features
Access Controls/Permissions
5/5
Activity Tracking
5/5
Alerts/Notifications
5/5
0.3
Value for money
Starting price
0.2
Functionality
Activity Dashboard
4.6/5
A/B Testing
4.4/5
API
4.3/5
Top Features
Access Controls/Permissions
5/5
Activity Tracking
5/5
Alerts/Notifications
5/5
0.8
Value for money
Starting price
0.6
Functionality
Activity Dashboard
4.5/5
Appointment Management
4.3/5
Activity Tracking
4/5
Top Features
Access Controls/Permissions
5/5
Activity Tracking
5/5
Alerts/Notifications
5/5
0.2
Value for money
Starting price
0.3
Functionality
API
4.5/5
A/B Testing
4/5
Activity Dashboard
4/5
Top Features
Access Controls/Permissions
5/5
Activity Tracking
5/5
Alerts/Notifications
5/5
0.2
Value for money
Starting price
0.6
Functionality
Activity Dashboard
5/5
Alerts/Notifications
5/5
Calendar Management
5/5
Top Features
Access Controls/Permissions
5/5
Activity Tracking
5/5
Alerts/Notifications
5/5
0.2
Value for money
Starting price
0.2
Functionality
Calendar Management
5/5
Assignment Management
4.6/5
Appointment Scheduling
4.6/5
Top Features
Access Controls/Permissions
5/5
Activity Tracking
5/5
Alerts/Notifications
5/5
0.5
Value for money
Starting price
0.6
Functionality
Alerts/Escalation
5/5
Activity Dashboard
4/5
Alerts/Notifications
3.3/5
Top Features
Access Controls/Permissions
5/5
Activity Tracking
5/5
Alerts/Notifications
5/5
0.2
Value for money
Starting price
0.4
Functionality
Activity Dashboard
4/5
Activity Dashboard
N/A
AI/Machine Learning
N/A
Top Features
Access Controls/Permissions
5/5
Activity Tracking
5/5
Alerts/Notifications
5/5