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Top Rated AB Testing Software with Free trial - Page 3

Last updated: May 2026

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79 software options

Mida logo

Lightweight A/B testing that won't slow your site

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Mida is a simple, lightweight A/B testing tool for marketers and CRO teams who care about website performance. 10x faster than typical a/b testing tools, Mida runs tests without hurting page speed, Core Web Vitals, or SEO. With built-in AI, anyone can launch experiments without writing code.

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Apptimize logo

A/B testing & release management solution for product teams

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Apptimize is a cloud-based A/B testing and release management solution which assists businesses of all sizes with mobile app experimentation and optimization. Its key features include audience targeting, funnel analysis, split testing, campaign segmentation and visual editing.

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Convertize logo

A/B Testing and Nudge Marketing Platform

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Convertize is a website optimization tool based on consumer psychology designed for eCommerce websites, SaaS companies, consultants and online agencies. It enables website optimization using A/B testing with a built-in library of optimization tools.

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beehiiv logo

The newsletter platform built for growth.

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beehiiv is a newsletter platform that provides creators with tools available in email, helping newsletters scale and monetize. beehiiv's editing and design tools, along with its suite of growth and monetization features, enable users to build and launch iconic media brands without any coding.

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Heap logo

All-in-one solution for creating great digital experiences.

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Heap is the only solution that shows you every action by every user on your product or site, then provides direction on the improvements that will most impact your business. With One-Click Session Replay & Autocapture, teams can quickly improve conversion, retention, and customer delight.

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Freshmarketer logo

Conversation rate and marketing management software

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Freshmarketer is an all-in-one conversion rate optimization (CRO) hub designed to help businesses and marketing agencies convert website visitors into customers

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Unbounce logo

High-converting optimization platform for teams of any size

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From small but mighty marketing teams that are strapped on time, budget, and money, to enterprises that are looking to scale up and automize. Unbounce is a conversion optimization platform for SaaS, e-commerce, and agencies.

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VWO Testing logo

A/B testing solution for measuring campaign performance

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VWO Testing is a cloud-based solution that helps enterprises create and perform A/B tests on products, features, campaigns, or websites. Using the visual editor, professionals can modify existing pages by changing elements such as layouts, headline, background colors, borders, and more.

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Instapage logo

Create landing pages without limits.

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Instapage makes it easy to continually optimize landing pages with built-in experimentation tools, including A/B/n testing, heat maps, and real-time analytics. Start building higher-performing pages today.

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Omniconvert logo

Conversion rate optimization platform

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Omniconvert is a full-stack conversion optimization tool that includes A/B testing, surveys and web personalization features

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TryMyUI logo

Website and application usability testing software

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TryMyUI is a website and application testing software that helps businesses conduct usability testing, collect feedback, categorize users, create surveys, and more. Data analysts can curate target user data based on multiple filters, such as gender, age, income level, and other demographic filters.

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Crazy Egg logo

Make the Most of Every Website Visitor.

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A rich, browser-based A/B Testing tool that helps you test your instincts and hypotheses live; without needing the help of an Engineer.

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Freshsales logo

Sales management solution

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Freshworks CRM Marketing Cloud helps marketing teams deliver more personalized customer experiences at every touchpoint across their lifecycle. You can automate conversations with website visitors using AI chatbots, create personalized email campaigns and nurture customers to keep coming back.

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Paidwork Ads logo
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Performance based engagement advertising platform

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Paidwork Ads is a performance-based advertising platform that helps brands acquire real users worldwide. Run CPI, CPA, and CPC campaigns with flexible budgets, rewarded tasks, real-time analytics, and full control over your spend.

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Cuped.ai logo
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Agentic conversion optimization for Shopify

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Cuped.ai is a conversion rate optimization platform for Shopify stores that analyzes pages, identifies UX issues, generates improvement recommendations, and implements A/B tests.

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Optimal UX logo
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Seamless SEO patching and A/B testing tool

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OptimalUX is a SEO patching and A/B testing platform for streamlined integration. It allows users to fix SEO issues, update content, and optimize user experiences in real time.

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Express Landing logo
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Cloud-based website and landing page builder tool

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Create, manage and host your landing pages in one place
With Express Landing GEO delivery-based solution creation and optimization of your landing pages scale your business with no limits.

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Effective Experiments logo
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Helping product teams trust their biggest product bets.

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Effective Experiments helps product teams ship their best work at scale by guiding them through an efficient, visible, collaborative, and reliable A/B testing process.

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SankeyJourney logo
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Visualize Your Customer's Journey with SankeyJourney

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Online tool for analyzing user journeys through Sankey diagrams or flow charts. Upload a CSV file containing event data from your website or app, and quickly generate an interactive data visualization interface that illustrates your customer paths. Boost your engagement, retention, and monetization.

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Split logo
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Feature delivery platform for engineering teams

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Split is an industry-leading feature delivery platform that enables companies to embrace impact-driven development across their engineering teams.

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DevCycle logo
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DevCycle is a feature management platform built for develope

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DevCycle lets teams experiment on any feature so they can choose winners faster. Run tests on any platform - web, mobile, server-side or OTT.

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JUNE - Landing Pages logo
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Design Of Landing Pages And Emails For Marketing Purposes.

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JUNE offers custom A/B testing for landing pages. The goal is to find out which content works best for your target group.

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Articos logo
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AI-driven research platform for quick insights

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Articos is an AI-powered user research platform that helps product teams, UX designers, and marketers conduct studies and generate insights without participant recruitment. The platform creates synthetic personas based on Big Five personality science and cognitive bias mapping to simulate structured interviews and audience reactions. It delivers enterprise-grade reports with motivations, objections, and recommendations that can be exported to PDF or white-labeled for client delivery.

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Taplytics logo
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Full-stack A/B testing solution.

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A/B testing - bridge the gap between marketing and development with Taplytics, enabling your team to find insights and run tests.

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ConversionWax logo
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Platform for marketing team personalization

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ConversionWax is a website personalization platform designed for marketing teams to customize content without developer involvement. The software enables users to personalize website elements based on visitor location, device type, campaign parameters, and time of day through a no-code setup. It includes AI-powered image generation, A/B testing capabilities, scheduled content updates, and analytics tracking to measure conversion performance across different variants.

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