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Plaid Logo

Platform that enables apps to connect with bank accounts

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Plaid - 2026 Pricing, Features, Reviews & Alternatives

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Last updated: February 2026

Plaid overview

What is Plaid?

Plaid is a technology platform which enables connection between applications and users’ bank accounts for account authentication, real-time balance checks, identity verification, income validation, asset verification, and more. Thousands of US and Canadian financial institutions are supported, as are business and consumer bank accounts.

Plaid’s Auth solution can be used to authenticate bank accounts for ACH payments without requiring microdeposits, allowing transactions to be authenticated instantly. Users are added with the credential-based flow, and account holder information can be retrieved to authorize transactions at any time once a user is added. The Balance solution can pull real-time current and available balance information as well as historic balance data, account type and status information. This solution can be used to prevent non-sufficient funds (NSF) and overdraft fees for customers by ensuring they have sufficient available balance before transactions are processed. Identity enables the verification of user identities against bank records to reduce fraud. Email and mailing addresses, phone numbers, and names can be checked, and forms can be auto-filled with account holder information.

The Transactions solution pulls transaction data for the past 24 months, with context including geolocation, category, and merchant information. Both pending and completed transactions can be accessed. Plaid’s Assets solution enables the verification of borrower assets from bank records, and generates reports in JSON and PDF formats. Income can be used to validate multiple income sources and verify employment information in real time, including the previous year’s pre- and post-tax income, projected pre- and post-tax income, and number of income streams.

Key benefits of using Plaid

  • Plaid’s Auth solution enables the authentication of accounts for ACH without the need for microdeposits, allowing the instant authentication of transfers.

  • The Balance solution can be used to pull both historical and real-time balance data before transfers are made, including current and available balance information, to prevent overdrafts and non-sufficient funds (NSF) fees.

  • Bank data, including names, addresses, and phone numbers, can be used to verify user identities with the Identity solution, with the aim of reducing fraud.

  • Historical transaction data for the past 24 months can be accessed using the Transactions solution, with contextual information including category, merchant, and geolocation data.

  • The Assets solution can be used to verify borrower assets using financial data from borrowers’ bank accounts, and generate reports in both JSON and PDF formats.
  • Starting price


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    Plaid’s user interface

    Ease of use rating:

    Plaid pros, cons and reviews insights

    To determine these pros and cons insights, we analyzed responses from 

    Overall rating

    Reviews sentiment

     
     
     
    1-2(5)
    3-4(26)
    5(55)

    What do users say about Plaid?

    I can't think of a negative for using Plaid. Once we connected our bank accounts to our HOA software, it is basically invisible.

    Select to learn more


    Who uses Plaid?

    Based on 86 verified user reviews.

    Company size

    Small Businesses

    Enterprises

    Midsize Businesses

    Top industries

    Computer Software
    Accounting
    Construction
    Health, Wellness and Fitness
    Others

    Use cases

    Online Banking
    Payment Processing
    Financial Services
    Application Development
    Banking Systems

    Plaid's key features

    Most critical features, based on insights from Plaid users:

    Fraud detection
    Data security
    Secure data storage
    Online banking
    Reporting & statistics
    Social Sign On

    All Plaid features

    Features rating:

    Retail banking
    Reporting/Analytics
    Real-Time monitoring
    Payment fraud prevention
    Optical character recognition
    KYC compliance
    Identity verification
    Graphical user interface
    Financial management
    Expense tracking
    Electronic funds transfer
    Data import/export
    Compliance management
    Cash flow management
    Budgeting/Forecasting
    Age verification
    Audit management
    ACH payment processing
    Access management
    AML compliance
    Bank reconciliation
    API
    Mobile access
    Real-Time data
    Multiple payment options
    Online payments
    Transaction monitoring
    Real-Time reporting
    Transaction history
    Cash management
    Mobile payments
    Document management
    Risk management
    Recurring/Subscription billing
    Financial reporting
    Risk alerts
    Real-Time analytics
    Credit card processing
    Compliance tracking
    Loan processing
    Address validation
    P2P payments
    Outsource Processing
    Loan servicing
    Loan management
    Online wallets
    Maintenance management
    Online applications
    Onboarding
    Mortgages
    Mobile card reader
    Loan portfolio management
    Monitoring
    Multiple authentication methods
    Loan origination
    Multi-Factor authentication
    Web/Mobile app development
    Watch list
    User onboarding
    Tenant screening
    Tax compliance
    Student loans
    Stock management
    Status tracking
    Risk scoring
    Risk reporting
    Risk assessment
    Risk analysis
    Revenue management
    Rent tracking
    Recurring invoicing
    Activity monitoring
    Property database
    Profit/Loss statement
    Pre-Qualification
    Portfolio analysis
    Performance metrics
    Performance management
    PEP screening
    Payroll reporting
    Payroll management
    Payment tracking
    Dashboard
    Customizable templates
    Customer experience management
    Customer data management
    Custom fraud rules
    Cryptocurrency processing
    CRM
    Criminal history verification
    Credit Risk Management
    Credit reporting
    Credit check
    Core banking
    Contact database
    Consent management
    Automated decisioning/underwriting
    Commercial properties
    Client management
    Claims scrubbing
    Claims management
    Check fraud detection
    Automatic funds distribution
    Candidate profiles
    Business loans
    Background screening
    Borrower management
    Biometrics
    Billing & invoicing
    Behavioral analytics
    Behavior tracking
    Liveness detection
    Lifecycle management
    Lending management
    Investments tracking
    Investment management
    Internal fraud monitoring
    Integrated development environment
    Insurance eligibility verification
    Instant Check
    Income & balance sheet
    Anomaly detection
    Geolocation
    For insurance industry
    For ecommerce
    For banking
    Financial risk reporting
    Applicant tracking
    Financial analysis
    Enterprise Risk Management
    Electronic payments
    Authentication
    Duplicate detection
    Direct deposit
    Digital asset management
    Debt management
    Data verification
    Data synchronization
    Data management
    Auto loans

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    Plaid pricing

    Value for money rating:

    Starting from

    Empty state illustration for "No pricing info"

    No pricing info

    Pricing details
    Subscription
    Free trial
    Free plan
    Pricing range

    User opinions about Plaid price and value

    Value for money rating:

    To see what individual users think of Plaid's price and value, check out the review snippets below.

    “This has been such an easy set up and is very useful to link together different apps to one simple payment processor. Utilizing the payment process has been very helpful in integration.”
    PM

    Philip M.

    Administrator

    “My experience was absolutely amazing. It was so easy, convenient, and quite simple.”
    SP

    SHANNON P.

    Business office manager

    Plaid integrations (115)

    Integrations rated by users

    We looked at 86 user reviews to identify which products are mentioned as Plaid integrations and how users feel about them.

    SoftLedger logo
    SoftLedger

    Integration rating: 5.0 (1)

    My financial management procedures have drastically improved as a result of the integration between SoftLedger and Plaid. As a frequent user of both platforms, I love the seamless connectivity and improved features it offers. I can easily integrate and reconcile my financial transactions from several sources right into SoftLedger thanks to the connectivity. I can quickly access real-time financial data from my bank accounts, credit cards, and other financial institutions thanks to Plaid's safe and dependable data communication. I no longer have to spend many hours manually entering data, and the accuracy and integrity of my financial records are guaranteed by this automation.

    Verified reviewer profile picture

    Joseph M.

    Senior Engineer

    Blend logo
    Blend

    Integration rating: 5.0 (1)

    The integration between Blend and Plaid has significantly improved my capacity to give my consumers a smooth and effective digital lending experience. I can't emphasize enough how crucial this integration is for my business as someone who values efficiency, precision, and convenience. I can quickly and securely access customers' financial information directly within the Blend platform thanks to Plaid's secure financial data integration and Blend's robust lending platform. This integration speeds the loan application process, gets rid of the need for manual document collection and verification, and guarantees the reliability of the data I rely on. I can easily get bank account information, transaction history, and other financial data by utilizing Plaid's strong data connectivity, empowering me to make wise loan decisions. The combination of Blend and Plaid empowers me to provide a seamless and transparent lending experience to my customers, reducing friction, enhancing customer satisfaction, and ultimately driving business growth.

    Verified reviewer profile picture

    Joseph M.

    Senior Engineer

    Stripe logo
    Stripe

    Integration rating: 5.0 (1)

    PayHOA logo
    PayHOA

    Integration rating: 5.0 (1)

    Plaid support options

    Typical customers

    Freelancers
    Small businesses
    Mid size businesses
    Large enterprises

    Platforms supported

    Web
    Android
    iPhone/iPad

    Support options

    Email/Help Desk
    FAQs/Forum
    Knowledge Base

    Training options

    Documentation
    Videos

    Plaid FAQs

    Q. Who are the typical users of Plaid?

    Plaid has the following typical customers:
    Freelancers, Large Enterprises, Mid Size Business, Small Business

    These products have better value for money


    Q. What languages does Plaid support?

    Plaid supports the following languages:
    Danish, Dutch, English, Estonian, French, German, Italian, Latvian, Lithuanian, Norwegian (Bokmal), Polish, Portuguese, Romanian, Spanish, Swedish


    Q. Does Plaid support mobile devices?

    Plaid supports the following devices:
    Android, iPad, iPhone


    Q. Does Plaid offer an API?

    Yes, Plaid has an API available for use.


    Q. What level of support does Plaid offer?

    Plaid offers the following support options:
    Email/Help Desk, FAQs/Forum, Knowledge Base

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