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TRACARDI Logo

Empowering customer engagement, boosting sales.

Table of Contents

TRACARDI - 2026 Pricing, Features, Reviews & Alternatives

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Last updated: March 2026

TRACARDI overview

What is TRACARDI?

Tracardi is an open-source customer data platform and engagement solution. It collects customer data from multiple channels such as mobile apps, web services, CRMs, e-commerce shops, CSV files, and APIs. Tracardi then unifies the customer data into one format and orchestrates it to other systems for analysis, tracking, and management.

The platform can insert micro front-ends to enable real-time customer interactions and gain valuable insights. Tracardi has an event-based system that triggers actions like marketing automation campaigns, SMS, and emails based on events received. This helps boost customer engagement and retention.

Businesses can install and use Tracardi for free as it is open-source. There are also additional paid premium services offered for further customization and streamlining of customer journeys. The commercial version is tailored to optimize workflows and customer engagement.

Overall, Tracardi provides robust customer journey automation capabilities. By unifying data from multiple sources, it empowers businesses to better understand their customers and deliver personalized experiences across channels. The open-source nature makes it easily adaptable while the commercial version takes it to the next level.

Starting price


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TRACARDI reviews

Overall rating

4.7

/5

6

Positive reviews

83

%

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend0.83/10
Rating distribution

5

4

3

2

1

4

2

0

0

0

TRACARDI's key features

Most critical features, based on insights from TRACARDI users:

Customer segmentation

All TRACARDI features

Features rating:

Activity dashboard
Activity tracking
API
Audience targeting
Behavioral analytics
Behavior tracking
Contact database
Customer activity tracking
Customer database
Customer profiles
Customer segmentation
Data integration
Email marketing
Event triggered actions
GDPR compliance
Lead capture
Multi-Channel communication
Personalization
Real-Time analytics
Real-Time data
Reporting & statistics
Surveys & feedback
Third-Party integrations

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TRACARDI pricing

Value for money rating:

Pricing plans

Pricing details:

Free plan
Free trial
Subscription

Free

0.00

Basic

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No pricing info

User opinions about TRACARDI price and value

Value for money rating:

TRACARDI support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Email/Help Desk
Chat

Training options

Documentation
Videos
Webinars
Live Online

TRACARDI FAQs

Q. Who are the typical users of TRACARDI?

TRACARDI has the following typical customers:
Mid-size Business, Small Business

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Q. What level of support does TRACARDI offer?

TRACARDI offers the following support options:
Email/Help Desk, Chat

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