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Table of Contents

Top Rated Email Management Software with Campaign Management in 2026

All user reviews are verified by in-house moderators and provider data by our software research team. Learn more

Last updated: April 2026

Campaign management enables users to plan, create, execute, and track email marketing efforts efficiently. It helps with segmenting audiences, scheduling emails, monitoring performance metrics, and optimizing campaigns for better results. Our reviewers in email management software rated this feature as important.

4 Best Email Management Software with Campaign Management

Brevo - Highest rated for campaign management
ActiveCampaign
MailerLite
Mailchimp

See other top Email Management products with campaign management

How we picked the 4 top rated products

We chose the high-performing solutions on this list based on verified user ratings on our site. Depending on available data, qualifying products either had to be among the most user-reviewed or the most searched-for products in the email management software category. They also needed to have sufficient reviews about campaign management, have a minimum user rating of 3 out of 5 for that feature, and show evidence of U.S. market presence. We then added a distinction for the product with the highest rating for campaign management based on our proprietary ratings and reviews. Sponsorship or client status has no influence on the selection of these products, but it may impact the order in which products appear.

Details for the 4 best products

Brevo

4.6

(3.4K)

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User insights about the campaign management feature

Reviewers appreciate Brevo's campaign management capabilities for their ease of use and efficiency. They report that creating, managing, and tracking email campaigns is straightforward and user-friendly. Users highlight the ability to view detailed reports, track open rates, clicks, and other metrics. They find the centralized platform helpful for planning and executing campaigns. Reviewers also value the customizable API and the detailed reporting tools that provide valuable insights into campaign performance.

“I love the fact that I can easily create and manage my campaigns in Sendinblue. I can quickly create a campaign, add my contacts, and start sending emails. I also love the fact that I can track my campaign results and see how many people opened my email, clicked on my links, and unsubscribed from my list.”

Geoffrey k.

“Brevo's campaign management features make it easier to plan, execute, and track email marketing efforts, all from one centralized platform.”

Miljana J.

Owner-Performance Specialist

Email Management key features coverage

Brevo offers 0 out of the 0 key features for Email Management software identified by reviewers:

Pros and cons based on 3,406 verified reviews

72% of users rated Brevo 5 out of 5 stars, while 2% gave it 1 or 2 stars. To determine these pros and cons insights we analyzed 3,406 reviews and identified the topics where users expressed positive and negative sentiment.

Pros:

Comprehensive marketing tools

Effective email marketing

Support for small businesses

Efficient campaign creation

Cons:

Slow performance issues

Restrictive email limits

Challenges with email sending

See pros and cons details

Pricing

Starting price:$9 usage based/per month|Free version:Available|Free trial:Not available

Prices may vary depending on the number of users and features.

ActiveCampaign

4.6

(2.5K)

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User insights about the campaign management feature

Reviewers feel that ActiveCampaign's campaign management is robust and easy to use. They appreciate the ability to manage campaigns from a single dashboard and the extensive features available. Users highlight the ease of building, scheduling, and tracking campaigns, as well as the detailed reporting and analytics. They find the drag-and-drop functionality and the ability to personalize and automate campaigns valuable. Reviewers also mention the helpful tracking features and the overall efficiency of the campaign management tools.

“The deep tracking features for campaigns is amazing as well as being able to split test campaigns.”

Christopher I.

Web Designer and Digital Marketer

“They allow us to control all marketing campaign activities from a single point.”

Louise H.

Front Office Manager

Email Management key features coverage

ActiveCampaign offers 0 out of the 0 key features for Email Management software identified by reviewers:

Pros and cons based on 2,560 verified reviews

67% of users rated ActiveCampaign 5 out of 5 stars, while 2% gave it 1 or 2 stars. To determine these pros and cons insights we analyzed 2,560 reviews and identified the topics where users expressed positive and negative sentiment.

Pros:

Effective sales funnel creation

Supports business growth

Robust automation features

Efficient client management

Comprehensive lead management

Cons:

Frequent performance issues

User experience problems

Limited landing page options

Complex navigation and switching

High costs and complexity

See pros and cons details

Pricing

Starting price:$15 flat rate/per month|Free version:Not available|Free trial:Available

Prices may vary depending on the number of users and features.

MailerLite

4.7

(2.2K)

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User insights about the campaign management feature

Users report that MailerLite's campaign management is user-friendly and efficient. They appreciate the clean and intuitive interface for creating and managing campaigns. Reviewers highlight the ease of reusing and finding old campaigns, as well as the detailed analytics that provide insights into campaign performance. They find the built-in calendar and the ability to manage multiple campaigns simultaneously helpful. Some users mention that while the functionality is good, certain basic features could be more straightforward.

“One of the things I love about MailerLite's campaign management is its user-friendly interface. From creating a new campaign to designing the email content and setting up automation, everything is laid out in a clean and intuitive manner”

Debbie C.

Owner

“You are able to reuse campaigns and find old campaigns using the search function”

Nicola S.

CEO

Email Management key features coverage

MailerLite offers 0 out of the 0 key features for Email Management software identified by reviewers:

Pros and cons based on 2,256 verified reviews

78% of users rated MailerLite 5 out of 5 stars, while 2% gave it 1 or 2 stars. To determine these pros and cons insights we analyzed 2,256 reviews and identified the topics where users expressed positive and negative sentiment.

Pros:

Supports small business growth

Responsive customer support

Effective live chat support

Comprehensive email marketing

Intuitive drag-and-drop editor

Cons:

Challenging account management

Complicated version upgrades

Website management difficulties

Limited form editor functionality

See pros and cons details

Pricing

Starting price:$10 per user/per month|Free version:Available|Free trial:Available

Prices may vary depending on the number of users and features.

Mailchimp

4.5

(17.5K)

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User insights about the campaign management feature

Reviewers indicate that Mailchimp's campaign management tools are comprehensive and user-friendly. They appreciate the ease of creating, editing, and duplicating campaigns, as well as the ability to automate and schedule them. Users highlight the detailed analytics and reporting features that provide actionable insights. They find the interface intuitive and the ability to manage multiple campaigns simultaneously valuable. Reviewers also mention the helpful templates and the capability to track and compare campaign performance over time.

“It is very easy to create, edit and duplicate campaigns in Mailchimp. This is very important (especially duplication) as we spend a lot of time to design our emails to be unique (even on the free plan). With easy one click options we can duplicate campaigns and just replace what we need to replace. Past campaigns as well as its details can be seen very easily.”

Ukeje A.

Researcher

“You can manage campaigns, templates, you can measure the data reports of each campaign and make comparisons and conclusions.”

Miguel F.

Marketing Manager

Email Management key features coverage

Mailchimp offers 0 out of the 0 key features for Email Management software identified by reviewers:

Pros and cons based on 17,565 verified reviews

59% of users rated Mailchimp 5 out of 5 stars, while 2% gave it 1 or 2 stars. To determine these pros and cons insights we analyzed 17,565 reviews and identified the topics where users expressed positive and negative sentiment.

Pros:

Efficient client communication

Comprehensive email marketing

Streamlined newsletter creation

Effective email blasting

Support for small business growth

Cons:

Issues with spam filtering

Restrictive usage limits

Challenges with issue management

Expensive for small businesses

Limited design customization