App comparison
Add up to 4 apps below to see how they compare. You can also use the "Compare" buttons while browsing.
GetApp offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links.
Our commitment
Independent research methodology
Our researchers use a mix of verified reviews, independent research, and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.
Verified user reviews
GetApp maintains a proprietary database of millions of in-depth, verified user reviews across thousands of products in hundreds of software categories. Our data scientists apply advanced modeling techniques to identify key insights about products based on those reviews. We may also share aggregated ratings and select excerpts from those reviews throughout our site.
Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.
How GetApp ensures transparency
GetApp lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. GetApp is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website.

CTM
5
115
4
32
3
6
2
1
1
2
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Conversation analytics for marketing attribution
Table of Contents



Is this product right for your business?
Find out with a
CTM - 2026 Pricing, Features, Reviews & Alternatives


All user reviews are verified by in-house moderators and provider data by our software research team. Learn more
Last updated: April 2026
CTM overview
Based on 156 verified user reviews
What is CTM?
By industry, CallTrackingMetrics reviewers are most commonly professionals in marketing and advertising (40%). The most frequent use case for CallTrackingMetrics is call tracking (72% of reviewers).
What are the most popular integrations for CTM?
The CallTrackingMetrics integration most frequently cited by reviewers is Google Ads, a campaign management product rated 4.7 out of 5 for its integration with CallTrackingMetrics.
Starting price
per month
Pros & Cons
Customer Support
Call Metrics
Call Tracking
Training and Learning Curve
CTM’s user interface
CTM pros, cons and reviews insights
To determine these pros and cons insights, we analyzed responses from
Overall rating
Value for money
4.5
Features
4.6
Ease of use
4.5
Customer support
4.6
Reviews sentiment
What do users say about CTM?
By industry, CallTrackingMetrics reviewers are most commonly professionals in marketing and advertising (40%). The most frequent use case for CallTrackingMetrics is call tracking (72% of reviewers).
Select to learn more
Who uses CTM?
Based on 156 verified user reviews.
Company size
Small Businesses
Midsize Businesses
Enterprises
Top industries
Use cases
CTM's key features
Most critical features, based on insights from CTM users:
All CTM features
Features rating:
CTM alternatives
CTM pricing
Pricing plans
Pricing details:
User opinions about CTM price and value
Value for money rating:
To see what individual users think of CTM's price and value, check out the review snippets below.

Loganathan V.
MIS Infrastructure Support Engineer
Corey M.
Digital Strategist
CTM integrations (59)
Integrations rated by users
We looked at 156 user reviews to identify which products are mentioned as CTM integrations and how users feel about them.
Integration rating: 4.8 (17)
Integration rating: 4.6 (11)
“To know, how many people actually visited my website, and how are my Google ads performing.”
Muskan S.
Fouder
Integration rating: 4.8 (8)
Integration rating: 4.7 (5)
“L'intégration HubSpot est vitale pour automatiser le flux de données. Elle synchronise instantanément les leads qualifiés et les scores d'intention, évitant la saisie manuelle et les doublons CRM.”
Hervé G.
CEO
Integration rating: 5.0 (3)
“Overall really strong, a few quirks but it keeps getting better and more useful.”
Garrett C.
Owner
Integration rating: 4.3 (3)
CTM customer support
What do users say about CTM customer support?
Customer support rating:
We analyzed verified user reviews to identify positive and negative aspects of CTM customer support.
A significant portion of users praise CallTrackingMetrics support for being responsive, knowledgeable, and easy to reach when needed.
A minority of users report difficulty getting timely help, with some experiencing slow or ineffective responses to technical issues.
Support options
Training options
To see what individual users say about CTM's customer support, check out the review snippets below.
“The support team is also consistently helpful and responsive as is our dedicated account representative.”
Stephen K.
Content Marketing Supervisor
“Even when we had some issues with the app they were very patient in helping understand the problem and fixed it for us. Since they have a ton of features like call handling, forwarding, routing, whispers, call queues and IVRs and we use almost all of them, billing can be a headache. But you can get around it by again calling their billing support and they have helped me understand billing in an easy way.”

Loganathan V.
MIS Infrastructure Support Engineer
“The system was very buggy and customer support was all but useless when the system failed to operate basic functionality”
Kathleen P.
COO
CTM FAQs
CTM is a comprehensive conversation analytics software platform designed for sales and marketing teams aiming to optimize customer interactions and marketing attribution. The system provides end-to-end visibility into the customer journey by tracking, analyzing, and managing communications across calls, texts, chats, and form submissions. The platform serves marketing agencies, enterprise organizations, and sales teams by enabling precise attribution of leads to specific marketing campaigns, delivering actionable conversation insights, and streamlining sales processes through intelligent routing and automated workflows. Its AI-driven analytics capabilities offer substantial benefits to organizations that rely on phone conversations within sales and customer service operations. CTM features dynamic number insertion that automatically displays unique tracking numbers based on visitor source, enabling accurate attribution of communications to distinct channels, campaigns, and keywords. Conversation intelligence tools analyze call recordings and transcriptions to extract sentiment data, highlight keyword mentions, and identify trends that inform customer preference and behavior analysis. Contact center operations benefit from multi-channel routing, queue management, and live agent monitoring, as well as interactive voice response setups and call recording for quality assurance and training. Reporting functions include real-time dashboards, customizable reports, and detailed metrics on call volume, duration, and agent performance. Additional capabilities include spam call blocking, automated text messaging with two-way communication, call scoring for lead qualification, and workflow automation that triggers personalized notifications and follow-up actions. The system integrates with marketing and business platforms, connecting with advertising tools for campaign tracking and conversion attribution and synchronizing data with customer relationship management systems. Developer-friendly features provide comprehensive API access, webhook support, and serverless function integration for bespoke implementations. Low-code automation platforms extend custom workflow creation without coding requirements. Security and compliance measures include encryption protocols, configurable access controls, and audit logging. The platform maintains certification against industry standards such as SOC two and offers solutions for regulatory frameworks including HIPAA, HITECH, GDPR, and CCPA to meet stringent data protection requirements.CTM supports mobile operations through an application that enables tracking and management of calls and messages from any location, together with push notifications and in-app access to recordings and performance insights
These products have better value for money
















