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Product Analytics Software For Websites (2026)

Last updated: March 2026

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16 software options

Hotjar logo

Digital experience insights for any business selling online

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Understand the "why" behind your numbers. Hotjar is all the tools and data you need to truly understand your users’ behavior and create engaging experiences that drive results.

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Lucky Orange logo

All-in-one conversion optimization suite for website owners

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Lucky Orange is an all-in-one conversion optimization suite that helps website owners identify drop-offs in the conversion process using dynamic heatmaps, visitor recordings, form analytics, live chat, and polls

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Pendo logo

Product usage & behavior data capture

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Identify invisible friction, accelerate adoption, and improve software experiences with analytics. Start collecting app and user data immediately with little to no engineering effort.

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Contentsquare logo

#1 Digital Experience Analytics Leader for Enterprise Brands

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Contentsquare is the #1 cloud-based digital experience analytics platform designed to help businesses visualize and evaluate the customer journey and behavior on their website, mobile experience or app.

Discover features like Session Replays, Customer Journey Mapping, Heatmaps, AI Alerts & more.

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Smartlook logo

Qualitative analytics for websites and mobile apps

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Smartlook is a qualitative analytics solution for websites and mobile apps with always-on visitor recordings, heatmaps, automatic event tracking, and conversion funnels. Not just numbers and graphs, Smartlook will help you truly understand your users' actions.

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Mouseflow logo

Heatmaps, Session Replay, Funnels, Form analytics and more

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Mouseflow is a user behavior recording platform that helps reveal website visitors' activities through 6 types of heatmaps, non-sampled session replays, funnels, form analytics and feedback campaigns.
More than 165.000 clients trust Mouseflow to help them improve their website experiences.

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Glassbox logo

Cloud-based web analytics tool for marketers.

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Glassbox is a cloud-based web analytics solution, which helps businesses in finance, retail, insurance, hospitality, and other sectors track and manage customer journeys across applications. The solution offers various features such as session replays, funnel analysis, mobile app analytics, data capturing, digital record keeping, heatmaps, error analysis, and more. Glassbox also facilitates third-party interaction with various applications such as Google Analytics and Adobe Analytics.

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Microsoft Clarity logo

See what your users want—with Clarity

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Clarity is a free, easy-to-use tool that captures how real people actually use your site.

Instant heatmaps: See at a glance which areas on your page drive the most engagement.

Session recordings: Watch how people use your site.

Insights: Learn what's working and what isn't.

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Fullstory logo

Every data point has a story to tell

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Fullstory surfaces the sentiment between clicks so enterprises can create better products and experiences that win lifelong loyalty.

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LogRocket logo

Stop Guessing About Your Digital Experience

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LogRocket combines session replay, error tracking, and product analytics – empowering software teams to create the ideal web and mobile product experience.

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Screeb logo

We help companies to (re)connect with their customers

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The All-In-One Platform 
to Build Product Experiences Your Users Will Love

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UXCam logo

Product analytics without the complexity

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UXCam is a product analytics platform with integrated AI analyst, for mobile apps and websites. We serve companies in 50+ countries and process 100B+ data points every month.

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CommandBar logo

User experience tool to convert, retain & delight customers

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CommandBar gives your users onboarding nudges, quick actions, relevant support content, and powerful search in one personalized, blazingly fast widget.

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riyo.ai logo

Maximize your conversion with riyo.ai, an all-in-one tool.

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riyo.ai is a top-of-the-line sales and marketing tool designed to help businesses of all sizes optimize their customer acquisition process. Its all-in-one tool offers a comprehensive set of features that can help businesses generate leads, enhance their conversion rates and improve customer engagement

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Gainsight PX logo

Product experience analysis platform

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Gainsight PX is a cloud-based product experience platform designed to help businesses of all sizes analyze user experience (UX) and develop product adoption strategies for customers. Key features include feedback collection, audience segmentation, user retention metrics, and reporting.

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Insightech logo

Understand why website users don't convert to grow revenue

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Australian Enterprise Web Analytics Software - Monitor User Journey - View Session Replays of Visitor Web Sessions - Heatmapping and Segmentation of User Data.

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