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Supermetrics
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
All your marketing data, wherever you need it.
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Supermetrics - 2026 Pricing, Features, Reviews & Alternatives
All user reviews are verified by in-house moderators and provider data by our software research team. Learn more
Last updated: December 2025
Supermetrics overview
Based on 109 verified user reviews
What is Supermetrics?
By industry, Supermetrics reviewers are most commonly professionals in marketing and advertising (46%). The most frequent use case for Supermetrics cited by reviewers is reporting (70% of reviewers).
What do users say about Supermetrics pricing?
Some reviewers find Supermetrics affordable and appreciate its ability to expand data analysis at a fair price. However, many reviewers feel the pricing is high, report confusion around costs, and mention the lack of flexible or free plans.
What are the most popular integrations for Supermetrics?
The Supermetrics integrations most frequently cited by reviewers are: Meta for Business (a social media marketing product rated 4.5 out of 5 for its integration with Supermetrics) and Google Ads (a campaign management product, 5.0).
Starting price
per month
Alternatives
with better value for money
Pros & Cons
Data Management
Data Connectors
User Interface
Customer Refund
Metrics
Bugs and Issues
Supermetrics’s user interface
Supermetrics pros, cons and reviews insights
To determine these pros and cons insights, we analyzed responses from
Overall rating
Value for money
3.8
Features
4.3
Ease of use
4.1
Customer support
3.8
Reviews sentiment
What do users say about Supermetrics?
By industry, Supermetrics reviewers are most commonly professionals in marketing and advertising (46%). The most frequent use case for Supermetrics cited by reviewers is reporting (70% of reviewers).
Select to learn more
Who uses Supermetrics?
Based on 109 verified user reviews.
Company size
Small Businesses
Enterprises
Midsize Businesses
Top industries
Use cases
Supermetrics's key features
Most critical features, based on insights from Supermetrics users:
All Supermetrics features
Features rating:
Supermetrics alternatives
Supermetrics
Starting from
29
Per month
Google Analytics 360
Starting from
No pricing info
Microsoft Power BI
Starting from
No pricing info
Dataslayer
Starting from
No pricing info
Supermetrics pricing
Pricing plans
Pricing details:
Enterprise
No pricing info
Features included:
- 10 Accounts Per Data Source
- Adform
- Adobe Analytics
- Adroll
- Ahrefs
- Apple Search Ads
- AWIN
- Bing Webmaster Tools
- Callrail
- Capterra PPC
- Capterra Reviews
- Criteo
- Data Sources Include Database
- Data Warehouse Destinations
- Domain-Wide License
- Facebook Ads
- Facebook Insights
- Facebook Public Data
- Google Ad Manager
- Google Ads
- Google Adsense
- Google Analytics
- Google Bigquery
- Google Campaign Manager 360
- Google Display & Video 360
- Google My Business
- Google Play Reviews
- Google Search Ads 360
- Google Search Console
- Google Trends
- Hubspot (<100k Contacts)
- Hubspot (>100k Contacts)
- Instagram Insights and JSON/CSV/XML
- Instagram Public Data
- Linkedin Ads
- Linkedin Company Pages
- Mailchimp
- Microsoft Advertising
- Moz
- Optimizely
- Outbrain Amplify
- Pinterest Ads
- Pinterest Organic
- Pinterest Public Data
- Quora Ads
- Reddit Public Data
- Searchmetrics
- Semrush Analytics
- Shopify
- Smarp
- Snapchat Marketing
- Snowflake
- Spotify Ads
- Stackadapt
- Stripe
- Taboola
- The Trade Desk
- Tiktok Ads
- Tripadvisor Reviews
- Tumblr Public Data
- Twitter Ads
- Twitter Premium
- Twitter Public Data
- Vimeo Public Data
- Vkontakte Public Data
- Weekly Automated Refreshes
- Yahoo DSP
- Yahoo Native Ads
- Yandex.Direct
- Yandex.Metrica
- Yelp Reviews
- Youtube
User opinions about Supermetrics price and value
Value for money rating:
Of 20 reviews that provide robust commentary on Supermetrics's price and value, 15% mention it in a positive light.
Some reviewers find Supermetrics affordable and appreciate its ability to expand data analysis capabilities without high implementation costs. Some users say it is easy to set up and offers fair pricing compared to certain competitors. However, many reviewers feel the pricing is high, especially for small businesses or agencies with limited needs, and indicate that the lack of a free tier or more flexible plans is a drawback. Some users report confusion around the pricing structure, mention frequent price increases, and feel that the cost is hard to justify given the included features and user limits.
, and
To see what individual users think of Supermetrics's cost and value, check out the review excerpts below.
Jennifer L.
search engine strategist
Andrea S.
Digital Advertising Team Leader
Supermetrics integrations (71)
Integrations rated by users
We looked at 109 user reviews to identify which products are mentioned as Supermetrics integrations and how users feel about them.
Integration rating: 5.0 (3)
“Reporting via this platform would be much more difficult without the connector from Supermetrics”
“Need to pull in multi-location GMB data for reporting at the location. Level. ”
Chris C.
SEO Specialist
Integration rating: 5.0 (2)
“Reporting via this platform would be much more difficult without the connector from Supermetrics”
Chris C.
SEO Specialist
Integration rating: 5.0 (3)
Integration rating: 5.0 (2)
Integration rating: 5.0 (2)
Integration rating: 5.0 (1)
Integration rating: 5.0 (1)
Integration rating: 5.0 (1)
Integration rating: 5.0 (1)
Integration rating: 5.0 (1)
Integration rating: 5.0 (1)
Integration rating: 5.0 (1)
Integration rating: 4.0 (1)
Integration rating: 5.0 (1)
Integration rating: 4.0 (1)
Integration rating: 5.0 (1)
Integration rating: 5.0 (1)
Integration rating: 5.0 (1)
Integration rating: 5.0 (1)
Supermetrics support options
Typical customers
Platforms supported
Support options
Training options
Supermetrics FAQs
Supermetrics has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Small Business
These products have better value for money
Q. What is Supermetrics used for?
All your marketing data, wherever you need it. Supermetrics streamlines the delivery of data from 80+ sales and marketing platforms into the analytics and reporting tools marketers use to make better decisions. With Supermetrics, businesses can aggregate siloed data from marketing and sales platforms, such as Facebook Ads, Google Analytics, and Instagram, into their go-to reporting, analytics, and storage platform — whether that’s a BI tool, a spreadsheet, a data visualization tool, a data lake, or a data warehouse. The result is greater insights into your marketing data, considerable time and cost savings by eliminating manual copy/paste, and improved marketing performance based on data-backed decisions. Supermetrics enables marketers, and the analysts and engineers who support them, to spend more time using data and less time moving data. Supermetrics is used by +700k marketers in over 120 countries and 15% of all global advertising spend is reported through Supermetrics.
Q. What are the benefits of using Supermetrics?
With Supermetrics, businesses can aggregate siloed data from marketing and sales platforms, such as Facebook Ads, Google Analytics, and Instagram, into their go-to reporting, analytics, and storage platform — whether that’s a BI tool, a spreadsheet, a data visualization tool, a data lake, or a data warehouse.
Q. What languages does Supermetrics support?
Supermetrics supports the following languages:
English
Q. Does Supermetrics offer an API?
No, Supermetrics does not have an API available.
Q. What level of support does Supermetrics offer?
Supermetrics offers the following support options:
Chat, Knowledge Base, Email/Help Desk, FAQs/Forum, 24/7 (Live rep)
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