Buffer Pricing

I like their logo and their multi platform functionality.

I dislike having to pay more for the interactive inbound connectivity.

Buffer was the first scheduling app that really stuck with me and I like the overall culture of their company, transparency, etc. For a while it was great for scheduling.

Over time, the cons have piled up. Instagram functionality has not kept up with what's offered on the app (collaborator tagging, etc) so posting requires semi-automated workarounds vs full automation.

The easiest service of its kind that I have found to schedule and manage large numbers of profiles - I have been with them since the beginning

They went crazy with the pricing and increased it way too high

Does what they say which is allows one to schedule posts to social media.

Raised their price for individual accounts from 10 to 15 a month. Went to the free plan because of it then you lose posting abilities. Software has always had issues with it as each "upgrade" can result in loss of features. I hesitate to upgrade because of this. Sometimes it is best to leave things along. Some of the responses the software give can seem sophomoric, "Oops" comments, how about programming in not allowing times that have gone by instead of the comments? Every third post the app hangs for at least 3 minutes which is very annoying. They had better versions than the current ones as of late.

I do like the ease of use and functionality. It has a clean interface and you can select from a couple of different plan options, including one for posting and analyzing your social media accounts.

There are limitations. I wish I could go in and schedule weeks or even months worth of content, but I can't because Buffer does not allow you to post carousel photos on Instagram or LinkedIn. We often share more than one photo on our posts so I have to go and manually do that for those networks when we have more than one photo. I hope that functionality will integrate soon because it is a huge downfall of the platform. However, all other platforms are facing this issue, it's not unique to Buffer.

Buffer is an easy-to-use content publishing software which allows brands to schedule posts ahead of time, and to schedule posts from multiple accounts (and platforms). This is extremely useful, because you can schedule a post for Facebook to release at the same time as Instagram, and you don't have to go to either website to do it. Buffer streamlines social media posts into one complete software. I...

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There was a bug that, on occasion, if you saved your posts to be scheduled then the page would refresh and the post would be gone. This happened rarely, but did happen on occasion. As I've used-browser based services (Express had this issue, for example), I've found that this is a relatively common problem when a page refreshes or your internet is interrupted. I would've stayed with Buffer to this...

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Quick to schedule social media posts to multiple accounts in a few clicks. Extremely versatile and easy to use. I have used many social media scheduling tools over the years but keep coming back to Buffer. I actually used the free version for many years but as a business grows and your social media presence grows it is better to pay for a solution that allows you to manage them all under one roof. When...

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RSS feed can be a bit clunky. Is 8 accounts generous enough? You are "limited" to 8 social media accounts on the Pro plan which sounds a lot but can be filled up quickly. They reduced this in March 2018 from 10 to 8 which was disappointing. Another disappointment is the lack of a native way to enable bulk scheduling by uploading a csv file. This is available in other schedulers (although they are considerably more expensive than Buffer). Fortunately there is a solution in the form of a 3rd party application called "bulk buffer" (just do a Google search for it).

Hi, Jason, thank you for the kind review and honest feedback about our tool. If you are up for sharing, I would love to hear more about the RSS feed. I also hear you regarding the account limits and bulk scheduling. We have heard similar feedback about the account limits and have been thinking about how we could improve that. Thanks again for the feedback.

Easy to use: Buffer has a user-friendly interface that makes it simple for users to schedule and publish posts.Multi-platform support: Buffer supports multiple social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and Pinterest.Post scheduling: Buffer allows users to schedule their posts in advance, saving time and ensuring a consistent presence on social media.Analytics: Buffer provides valuable insights and analytics, including engagement rates and audience growth, to help users optimize their social media strategy.

Limited customization: While Buffer makes it easy to schedule and publish posts, some users may feel limited in their ability to customize their posts.Price: Buffer's pricing can be a bit high for some users, especially small businesses or individuals.Limited image editing: The image editing capabilities of Buffer are limited, and users may need to use additional tools to enhance their images.

Buffer is super simple to use and for us - with a small budget for software - it was perfect. We have the Teams account set up giving us unlimited users and the ability to have multiple levels of access.The key thing for us was the approval process - it gives users the comfort and safety of being able to draft and edit content without fear of accidentally publishing. While it gives those responsible for publishing a better overview of what people are putting together.

The mobile app could be better - but I really am picking at straws. Ultimately for the price point for us it's great. The price does significantly increase if you need to manage 10 or more platforms though.

Buffer is easy to use, many social media such as Facebook and Instagram can be integrated with it, and it really makes life easier. You could once a month schedule all the posts and leave Buffer do the job. And working with the metrics, it's possible to analyse when is the best moment to post to reach more users. It also has a web version to work in computer, but it also has an app (android and ios) where you can access to all the data and schedule new posts.

Some of its cons are that it has some limitations with some type of content, for instance It doesn't work quite well with reels and sometimes videos too; it sometimes fails with the automatization of this type of content. Anyway, Buffer is continuously adding new features and this will be probably be solved because these apps must adapt to nowadays social media. Another drawback is the basic and premium version: It's possible to work with the free one, but you'll be really limited to just automatically posting and some other basic functionalities. On the other hand, the premium version is not too expensive if you really need it, and you get a wonderful tool to use.

The integrations with every page and app I use. The iOS functionality makes it so easy to share brilliant content and keep an eye on the interactions that post gets. Its also brilliant if there are more than a couple of posts shared per day.

Sometimes its difficult to pull the image from the website or post Im sharing and if I share in Safari it means I cant go back and open up another Safari window to look up info to better help me write the post copy. Im sure its a browser issue or something but on mobile its a tiny bit harder to manage.

I am really amazed about the amount of feature that are already enable in the lowest plan that Buffer is offering. It is probably the best option for someone who want to start to work with such features, with a low budget

I rarely had cases were a post was not posting automatically as it was planned. But the only couple of times that this happened in about 2 years, I had a message immediately to inform me about it, and I could post it manually in no time...

I primarily use Buffer as a social media post scheduler. It has the features I require (broad social media integration, post-scheduling, campaign management) in an easy to use package. My small publishing business has three separate social media channels (on Facebook, Instagram, and Twitter). Without an all-in-one solution like Buffer, I wouldn't be able to maintain engagement with followers to the...

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Given the low cost option (i.e. free) and the functionality I receive with post-scheduling, there is little to complain about with Buffer. I had previously used a different post-scheduler that dropped all support for free plans. While I understand the business demands that drive such decisions, I appreciate the fact that Buffer has maintained this as an option. As a result, I make six posts across three channels every week and have consistently grown my followers (and thus enhanced my reach).

- User friendly - Reliable auto publishing - Works with Facebook Groups as well as Pages - You can create campaigns to track all posts with some specific topic - Drafts - Includes analytics for published posts - Regular updates, improvements and new functions

- It is not possible to set campaign in drafts so you have to remember to add it after adding in queue - Does not reccomend best time to post based on the data from published content - Can't trasnfer drafts between profiles - Missing build-in tool for cropping picture - Tagging other Facebook Sites could use some improvements, sometimes it is hard to find the right page since there are not profile pictures

Buffer is a great package of social media management tools that rocks a great design and is very consistent with its support and improvements over time. It also helps a lot that it's cheaper compared to other competitors in some ways. The price gives it a competitive advantage if you're pitching an acquisition of an SMM platform to companies that aren't willing to spend a lot on their digital marketing activities.

It lacks some convenient features that the competitors offer. I'm talking about features like integrated tagging for Twitter and LinkedIn. Last time I used this software it still lacked the proper tagging features which require you to make an extra step to open a separate tab to check whether you got the username right or wrong. Another aspect I dislike is that Buffer's middle-range plan is intended for two users only. In my opinion, the mid-range option should be for at least three people. At the time of choosing, we decided to go with Hootsuite because it's the mid-range plan, while more expensive, was intended for three people and also offered more of the above-mentioned features.

Buffer makes it easy to schedule out your social media posts ahead of time and you can also manage multiple different accounts from one place. At our marketing company, it's also easy for clients to understand and use on their own time whether they're on their phone or computer.

Using Instagram with any social media scheduling app can be a pain and Buffer is no exception to this rule. Some IG posts have to be scheduled manually which defeats the purpose if you're just using Buffer to control IG accounts. Their pricing structure is also confusing with different prices for publishing, analyzing and replying. It can make it difficult for potential clients to understand exactly what they're paying for.

I have been using Buffer for around two years and still think it is a must-have for any social media users who are needing to automate their posts. Top pros for this software are: Relatively low cost. Run multiple profiles. Ability to schedule damn near unlimited posts. Scheduling options and queue are presented well and easy to use. The way the analytics are presented. The content feed is also a brilliant feature, although it can also do with some significant improvements. This is by far one of the best low cost/free software's for Twitter, Facebook and LinkedIn posting.

As above, the content feed needs some improvement, as it does not always pull the most recent links. Addition of a filter for the content feed would be an A* feature. Sometimes hashtag lists do not display correctly and errors can be shown when tagging someone's profile. Need to be able to create a permanent, possibly arranged list of regularly used hashtags. Instagram posts need to be monitored as direct posting is not available, instead, you are notified to 'ok' the post first. This wouldn't be a problem IF the notifications actually were pushed on time, plus it does kind of defeat the purpose of the automation.

Hi, Nathaniel, thank you so much for the kind feedback and suggestions. Your suggestions are really helpful in helping us improve the product. I personally really like the idea of filtering the content feed. I'm glad to share that you can now schedule and automatically publish your Instagram posts to your Instagram Business profiles without needing the notifications. Here's more information: https://buffer.com/instagram. -Alfred

It's a fantastic platform for social media management with many helpful features (including adding text to images before posting them on social media) and helpful customer service (including the possibility to schedule posts in advance across multiple channels). It has a straightforward design that makes it easy to get up and running. And let's remember its review system, enabling us to check articles for coherence well before publication.

Fixing the problems you have when you try to contact users and when users try to respond would be a big step in the right direction.

I often recommend Buffer to clients as a simple way to keep social accounts active. I like the queue, and the chrome extension is a convenient way to easily add new articles and shares to your social feed without having to do much extra work. The feature where it adds hashtags on insta to a comment is really slick too. The free version gets a lot done and even the paid is a pretty good value for just posting to social.

I get a bit annoyed when it unpairs from my social accounts. I try to avoid notifications so this means my accounts can go dark for a few days until I notice that it hasn't been posting content to that site. The chrome extension can also be glitchy, where you have to reload the page to use it. It's also a bit lame that for any additional features it's a new paid thing, like analytics etc. It adds up fast for truly agile functionality.

Buffer takes so much effort out of frequent social media posting. It allows with a click and a few words of caption to post to one site or many, one page or many, on a pre-set or "next up" schedule so that you never have to stop what you're doing to share a web site to your profiles. It takes care of the post times, the queue, the placement, even the analyitics of how your posts perform across all of your social sites. Their blog alone is worth subscribing to - jammed with useful and entertaining tips for maximizing your results, and the free version can be very helpful for startup pages or social enthusiasts. But when you're serious about posting for your business, the paid plans make the transition to "professional social media marketer" very seamless.

Recently, Facebook and Buffer aren't as tightly integrated as they used to be. That's a change with FB, and Buffer is very up front about why things are different. It's a small step backward, and not the developer's fault at all. It's still the very best value in managed social media posting, and a sanity saver for anyone who posts to multiple sites/profiles/pages on a regular basis.

Buffer is easy to use for scheduling and posting to social media. It has saved us a lot of time compared to posting directly to each social media platform. The pricing structure for Buffer is great, and they honor legacy pricing while still passing along the upgrades that normally come with price hikes.

The tracking and analytics are a bit lackluster when compared to Hootsuite. I would like to see the ability to monitor and respond to replies and comments directly from the app, too.

Buffer is really easy to set up and run. You can quickly add accounts and team members, controlling access easily. It’s affordable priced and the advanced analytics provide a depth of insight into your activities performance.

There are some analytical features that other services are better for, however it’s likely Buffer will develop these soon (as they have with all of the current features!)

Buffer does exactly what it claims to do - allow you to more easily manage your social media accounts and spend less time updating them individually. It's a simple premise for a service, but one that's very useful and helps save a ton of time. Buffer not only makes this painless, but gives you a ton of scheduling features and options on top of that.

The pricing on Buffer premium is pretty high. I can see it being worth the investment for bigger social media presences, but for low to mid-tier personalities, small business, or just individual users, I don't see a need to spend so much on Buffer when the basic features would do just fine. Also, if you're scheduling a post for multiple services at once and include Twitter, you will be subject to Twitter's character limit. Similar restrictions also apply for other services. While understandable, I still wish there was some kind of solution for this.

Hi, Joseph, thank you for the kind review of Buffer and feedback on our pricing. As for scheduling a post to multiple services, you can now customize the message for each service individually. Hope that'll make things better. Please feel free to reach out if you are experiencing any issues. Thanks. -Alfred

I've been using Buffer on and off for many years now but regularly for over 6 months. It's been an interesting ride. I really like the capabilities of being able to publish to three platforms, Instagram, Facebook and Twitter. The scheduling is the next most important thing to me and it has worked well.

For starters I had a heck of a time connecting Instagram and Facebook to Buffer. I had to jump through a bunch of hoops and didn't enjoy wasting hours of my time. To be clear, I don't think it is Buffers fault. I'm pretty sure Meta makes Buffer do all this. It doesn't matter though, I had to work hard to get it all set up.