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Criteo
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Maximise ad performance from discovery to conversion.
Table of Contents
Criteo - 2026 Pricing, Features, Reviews & Alternatives
All user reviews are verified by in-house moderators and provider data by our software research team. Learn more
Last updated: March 2026
Criteo overview
What is Criteo?
Criteo Commerce Growth is an AI-powered performance marketing platform that helps brands and agencies find new customers, engage high-intent shoppers, and maximize revenue across web, social, video, and CTV. Built on the world’s largest commerce dataset, it predicts what shoppers will buy next and dynamically optimizes every stage of the shopper journey—from audience targeting and predictive bidding to product recommendations and dynamic creative optimization. With seamless cross-channel activation, deep commerce insights, and transparent measurement, Commerce Growth helps marketers drive smarter ad spend, broader reach, and stronger performance—all in one unified platform.
Key benefits of using Criteo
• Criteo has one of the world’s largest sets of shopper data, fuelling our deep understanding of shoppers and the ability to accurately predict in real-time when and where shoppers are most likely to convert, optimizing against defined outcomes.
• Our powerful machine-learning technology leverages 35M daily historic shopping and browsing events to deliver performance at scale and global reach.
• Criteo goes beyond just conversions, offering solutions that span across the entire shopper journey, to help you acquire, convert, and re-engage shoppers.
The proof is in our 90% client retention rate and growing ecosystem of retailers, brands, and publishers. As consumers and the world of commerce continues to change, it’s important to choose the right partner to deliver against your business objectives.
Starting price
per month
Alternatives
with better value for money
Criteo’s user interface
Criteo pros, cons and reviews insights
To determine these pros and cons insights, we analyzed responses from
Overall rating
Value for money
3.8
Features
4.0
Ease of use
3.6
Customer support
3.6
Reviews sentiment
What do users say about Criteo?
How easy it was to integrate with some of tools we use, and how easy it is to work with campaigns and audiences.
Who uses Criteo?
Based on 22 verified user reviews.
Company size
Small Businesses
Enterprises
Midsize Businesses
Top industries
Use cases
Criteo's key features
Most critical features, based on insights from Criteo users:
All Criteo features
Features rating:
Criteo alternatives
Criteo
Starting from
1
Per month
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Teamwork.com
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Criteo pricing
Value for money rating:
Starting from
1
Per month
User opinions about Criteo price and value
Value for money rating:
To see what individual users think of Criteo's price and value, check out the review snippets below.
Verified reviewer
Anonymity request
Cameron S.
Performance Marketing Lead
Criteo integrations (52)
Criteo support options
Typical customers
Platforms supported
Support options
Training options
Criteo FAQs
Criteo has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Small Business
These products have better value for money
Q. What languages does Criteo support?
Criteo supports the following languages:
English, French, German, Irish, Italian, Japanese, Korean, Portuguese, Spanish
Q. Does Criteo offer an API?
Yes, Criteo has an API available for use.
Q. What level of support does Criteo offer?
Criteo offers the following support options:
Chat, Email/Help Desk, Phone Support, FAQs/Forum