Omniconvert Pricing, Features, Reviews & Comparison of Alternatives

Omniconvert

Conversion rate optimization platform

4.0/5 (14 reviews)

Omniconvert overview

Omniconvert is a website optimization tool which allows online marketers to create A/B tests, surveys and personalization experiments without help from the IT department. So far Omniconvert has helped companies such as Samsung, Telekom, Avon and Fobers increase their conversion rates and earn more clients from their current traffic numbers. Omniconvert makes use of the new CRO methodology which is based on qualitative research, A/B testing and website personalization. Thus the increase in conversion rate is amplified by their cumulative effect.
www.omniconvert.com

Pricing

Starting from
$59/month
Pricing options
Value for money
View Pricing Plans

Devices

Business size

S
M
L

Markets

United States, Asia, Australia, Brazil, Canada and 9 other markets, China, Europe, Germany, India, Japan, Latin America, Mexico, Middle-East and Africa, United Kingdom

Supported languages

English, Dutch, French, German, Hungarian and 4 other languages, Italian, Japanese, Spanish, Turkish
Omniconvert screenshot: Manage surveys, experiments, interactions, and segmentation from a centralized platformOmniconvert screenshot: Gain performance insight from the KPI timelineOmniconvert screenshot: Preview ready-made popups from Omniconvert's preset galleryOmniconvert screenshot: Navigate to the user dashboard, and access A/B testing toolsOmniconvert screenshot: Use graphic representations and other A/B testing tools, such as the statistical calculator, to make informed decisionsOmniconvert screenshot: Preview an example of a cart abandonment survey

Omniconvert reviews

Value for money
Features
Ease of use
Customer support
  4.1
  4.1
  3.9
  4.2
Eliza Steely

Great for A/B Testing & Support, Iffy for Personalization

Used weekly for 2+ years
Reviewed 2019-06-10
Review Source: Capterra

We have been able to run A/B tests on gate pages and significantly increase conversion rates of those pages, ID ways our websites and brands differ in the messaging that resonates with their audiences, and better understand our site users.

Pros
The user interface of Omniconvert is extremely intuitive, easy-to-use, and great for at-a-glance performance. The support team is unreal - they are always very thorough, responsive, and helpful. They are more than willing to assist in coding issues, or weird glitches, and never nickle and dime over those hours. The tool has worked seamlessly with each of the websites we manage, and allows us to A/B test easily and efficiently without much development time.

Cons
While personalization is touted as a feature, it's essentially run as an A/B test but under a different name. The reporting on it, and number of workarounds required to run personalization site-wide make it difficult to rely on long-term. As this is developed in the future, we have no doubt that Omniconvert will position itself as a leader in this space.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Phillip Clarke

Omniconvert is pure awesomeness

Used daily for 1-2 years
Reviewed 2019-05-28
Review Source: Capterra

Pros
I mainly use Omniconvert for A/B testing. The main selling point for me is the ease of use. It's so easy to set up tests and there are no coding skills required, although you can do more complex stuff if needed. I don't have much time to dedicate to A/B testing so Omniconvert is the perfect choice for me as you can set up tests really quickly. I've used other A/B testing tools in the past, but Omniconvert is the best. Customer service is also great.

Cons
It's difficult to write any cons. If anything the A/B test view ui window could be a bit bigger.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Charlie Patric

Omniconvert is a great tool for Marketers

Used daily for 1-2 years
Reviewed 2019-05-31
Review Source: Capterra

My overall experience is a good one. This is a good tool to use for any marketer looking to help increase website conversions.

Pros
It's easy to install and setup. A/B test are easy to setup. Overlays are easy to setup.

Cons
There are issues with connecting to Zapier and delivering leads to a google sheet, or anywhere. Signup or opt-ins for overlays need to be downloaded manually. There is no time based overlays. They are either on load, on scroll, or on exit. Inserting a link automatically adds http to the link. This is not good if your button is a click to call phone number.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Marcel Manzano

It's great for the price with some limitations and growing pains

Used weekly for 1-2 years
Reviewed 2019-06-03
Review Source: Capterra

It has helped tremendously as a low cost A/B testing solution

Pros
The price compared to some of the other larger competitors as well as the ease of use for basic popups and A/B tests.

Cons
Creating custom campaigns and experiments can get difficult and buggy at times. Customer support is excellent but some of the tool's limitations will still persist.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 7/10

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Leonardo Wolff

Master CRO at easy

Used daily for 6-12 months
Reviewed 2019-05-24
Review Source: Capterra

Very happy with it, it helps us to streamline our CRO process.

Pros
If you want to increase traffic, you need better campaigns, but if you want to increase what really matters, you need conversion optimization, and Omniconvert is the perfect to do it. It's easy to use, very powerful and is a centralized dashboard from where you can compare different campaigns. As an agency, we use a lot of different tools, but I really like Omniconvert, very good tool

Cons
They could improve the design of the popups used to gather feedback, allow more customization.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Omniconvert pricing

Starting from
$59/month
Pricing options
Free
Free trial
Subscription
View Pricing Plans

Pricing is based on the number of tested views - pageviews which have been included in an experiment (A/B test, personalization or survey)

10,000 tested views - $59 per month
30,000 tested views - $119 per month
50,000 tested views - $179 per month
100,000 tested views - $279 per month
200,000 tested views - $439 per month

Quotes for over 1 million tested views are available on inquiry.

Omniconvert features

A/B Testing
Content Management
Customizable Branding
Customizable Templates
Real Time Data
Reporting & Statistics
Third Party Integration

API (451 other apps)
Activity Dashboard (271 other apps)
Automatic Notifications (170 other apps)
Campaign Analysis (225 other apps)
Campaign Management (253 other apps)
Data Import/Export (196 other apps)
Drag & Drop Interface (230 other apps)
Email Marketing (172 other apps)
Engagement Analytics (218 other apps)
Monitoring (222 other apps)
Multi-Channel Marketing (189 other apps)
Real Time Analytics (196 other apps)
Social Media Integration (271 other apps)

Additional information for Omniconvert

Key features of Omniconvert

  • A/B testing
  • Survey creation
  • Branching
  • Customer segmentation
  • Multiple triggering options
  • Advanced segmentation
  • Customizable design
  • Lead capture forms
  • Goal setting
  • Survey management
  • Branching logic
  • Multiple answer types
  • Frequency capping
  • Full HTML control
  • Experiment scheduling
  • Visual editor
  • Statistical relevance calculator
  • Banner placement options
  • Image mapping
  • Custom coding
  • Web forms
  • onPage variables
  • Real-time personalization
  • Multi-language
  • On click surveys
  • On load surveys
  • On scroll surveys
  • On exit surveys
  • Image management
  • Pop-up surveys
  • Widget surveys
  • Reporting & statistics
  • Editable design
  • Automated scheduling
  • Third party integration
  • Split URL testing
  • Stacked tests
  • Multiple accounts
  • On-click triggering
  • Dynamic content
  • Exit intent & triggering
  • Geolocation targeting
  • Template management
  • Customizable templates
  • Dynamic text replacement
  • eCommerce integration
  • Email automation integration
  • Segmentation engine
  • Multiple Websites & subaccounts
  • Mobile website testing
  • Weather segmentation
  • Google Analytics integration
  • Real time results
  • Automatic bounce measurement
  • Cross domain testing & tracking
  • Javascript event pushing
  • Real time reporting
View All Features

Benefits

The visual editor for A/B testing allow users to set up A/B tests without any need for coding, and displays changes within 5 minutes.

Banners can be triggered in 3 main ways, on load, on scroll, or on exit, with advanced options based on survey answers or clicks.

Surveys can be set up with branching logic, changing the questions displayed to visitors based on the previous answers.

Questions can be created with 8 different answer types, including grids, scales, and multiple choice.

Survey invitation and popup frequencies can be adjusted and capped, with options for once/lifetime, once/day, on every load, and more.