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Yotpo Logo

Yotpo, the leading eCommerce marketing platform.

(56)

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Yotpo Reviews

Overall rating

4.6

/5

359

Rating criteria

  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8.35/10

Reviews by rating

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Pros and cons

Our personal rep has also been really great to work with. She does a wonderful job of informing us of new YotPo features and analyzing our content for areas of growth.
They offer quite a few features in the lower priced tiers and are relatively easy to use. Yotpo is a recognized name by many consumers as a trusted reviews platform, which is a great benefit.
I loved the ability to keep everything all in one place. It's super user friendly (although I'm still learning every day).
Sometimes people provide personal information in their questions, and if we accidentally send these questions (and personal information) to other customers, we might get sued.
WAY too expensive and our reviews are disorganized and all over our website.
It's very unlikely that the person will go back and write a new review since they are now no longer prompted to do a review.
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359 reviews

Recommended

MM
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Markeisha M.

Owner

Wholesale, 1-10 employees

Review source

Overall Rating

Don't think about it, just do it!

Reviewed a year ago

Transcript

Markeisha: Hi, my name is Markeisha. I am the owner of Bom Skin & Company. We are a cosmetic manufacturing...

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Patrick G.

ecommerce administrator

Food & Beverages, 1-10 employees

Review source

Overall Rating

a great solution for onsite and integration with PPC Shopping ads

Reviewed 2 years ago

Transcript

Patrick: Hello, my name is Patrick, eCommerce Administrator. I give Yotpo five out five stars. Please...

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Philip G.

Restaurants, 11-50 employees

Used weekly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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Avoid! Their "Premium" is a Dumpster Fire.

Reviewed 10 months ago
Pros

I did not like my experience with them. They overcharge and far underdeliver. They are all about sales.

Cons

YOTPO was a complete disappointment and is not recommended. The birthday discount feature is a chaotic mess, causing issues with pricing, dates, and customer service. Support tickets lack basic functionality, the support portal is a security disaster, they sent me a login to a a rep, not a customer, and then just swept it under the rug. Contribution reports are unreliable. Their team even confirmed...

GG
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Grant G.

Automotive, 201-500 employees

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend4/10

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Good Software, Poor Communication and Help

Reviewed 2 years ago

Yotpo offers a solid product for Loyalty Programs and Referral Programs, but if you don't have a dedicated team to figure out implementation, this can be a real arduous process to set up. Also, the customer support/reps are not knowledgeable.

Pros

The software is a great product. It functions well and we haven't had many issues with it. Implementation was difficult because their backend support to help walk us through the process seemed like he was overwhelmed with work. He knew the product really well and was helpful, but you could tell he was really stretched thin. It took us almost 3 times longer to get setup than anticipated, which was unfortunate.

Cons

Getting help from our customer reps has been a really negative experience. It feels like they don't want to help and/or are unable to help. Every question we have ends with a, "I'll look into that..." and then we never hear anything back.

Vendor response

Thank you so much for sharing your thoughts with us - we really appreciate it. In order to provide our customers with the best service, our support team works 24/7 globally, so we're sorry to hear you've encountered some difficulty. Please reach out to us if you're still experiencing issues - we're more than happy to help and want to ensure that any concerns you may have are addressed.

RM
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Robert M.

Cosmetics, 1-10 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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I love Yotpo!

Reviewed 2 years ago

I have been using Yotpo for several and it has helped my business grow with reviews. Easy to use software and just works. It is such a breeze as a business owner to use the software.

Pros

I love the ease of collecting and displaying reviews. It is such an easy and seamless process. It really helps gather reviews after purchases automatically. I don't have to waste time trying to get reviews from customers. I love also being able to use social media for my reviews! I love being able to add a coupon to emails so it gives a reward for writing reviews. This has been very helpful in collecting reviews.

Cons

I wish there was a way to push reviews to Instagram and other social media platforms.

Vendor response

Thank you for leaving a review, it really means a lot! As for pushing reviews to your social media, feel free to reach out to our customer support and they will be more than happy to help you set it up.

JK
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John K.

Retail, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Yotpo has been essentual for our company

Reviewed 2 years ago

Customer service is amazing. They have gone onto our shopify site for us and any issues we have had.

Pros

I love how easy it is for our company to use yotpo. It's not something that I need to think about daily because the system runs so smooth.

Cons

It is a little pricey to be able to share reviews across platforms. We had to upgrade our package three fold to get this feature.

Vendor response

Thank you for taking the time to leave your feedback, we really appreciate it. We are constantly working on iterating our pricing/package options to make sure our customers are on their 'right fit' plan. If you have any questions about our pricing, plans, or features available to you, please feel free to reach out to our customer support at any time.

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Eszter D.

Automotive, 11-50 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

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Great platform but annual contracts only

Reviewed 3 years ago

Great customer service team from the sales call all the way to implementation. Very powerful platform with a lot of great features.

Pros

Yotpo offer very sophisticated and AI based platform. The dashboard and interface is far better compared to Shopper Approved. Customers can filter through reviews on a product page and the review request emails are highly customizable.

Cons

they only offer annual contracts, very expensive plans.

Vendor response

Thank you for taking the time to leave your review. We are constantly iterating our plan options in an effort to provide the best solution for our customers at each point in their journey; however, we understand that it doesn't work for everyone. You can always check out our pricing page for a breakdown of our plans, or reach out to our customer support and they'd be happy to assist you.

Cv
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Cleo v.

Retail, 11-50 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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Leader in the Loyalty/Referral Space

Reviewed 3 years ago
Pros

Yotpo definitely offers the most robust options for loyalty and referral programs, that definitely is what stood out to me as I was vetting different partner options. Their list of integrations is lengthy and they're constantly adding more integrations based on user feedback

Cons

It's expensive - definitely the most expensive of the options out there, but it comes with white glove service during set up as well as a very experienced account representative.

Vendor response

Thank you for taking the time to leave your feedback. We always try to ensure our customers are on their 'right fit' plan, meaning how much you're paying should align with the services you're receiving and what your business needs to see success with Yotpo. However, we understand that it may not be right for everyone. Feel free to reach out any time to us with any questions you might have about our plans or pricing model. We will do our very best to make sure you get the most of your Yotpo plan.

HR
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Harshit R.

Internet, 501-1,000 employees

Used weekly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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Great product for large enterprises

Reviewed 3 years ago

Pretty smooth, very nice account managers and prompt customer support.

Pros

Good sentiment analysis feature with industry benchmarks, does the job of review collection and monitoring pretty well. Also good IG push feature.

Cons

Less options for 3P review push on websites such as Trustpilot and Sitejabber, Slightly complicated automated review setup

Vendor response

Thank you for taking the time to share your review. We are constantly working on improving our product and features, and your feedback is incredibly valuable to us.

ST
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Sarah T.

Health, Wellness and Fitness, self-employed

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Fantastic!

Reviewed 3 years ago

5 star

Pros

I find Yotpo so easy to navigate and really showcases customer reviews. Support is first class.

Cons

Cost. You should give access to all features and charge per number of SKU, sales conversions or number of reviews being created. It would be more inclusive for all brands and help small brands to grow faster.

Vendor response

Thank you for taking the time to leave your review. Please know that we completely understand your frustration. We are constantly iterating our pricing and plan options to provide the best solution for businesses at each point in their journey; however, we understand that it doesn't work for everyone! If you have any questions regarding your current plan or the other plans we offer, please feel free to reach out to our customer service.

CM
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Colette M.

Consumer Goods, 1-10 employees

Used weekly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend4/10

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Overpriced with Poor Support

Reviewed 3 years ago

The platform is not hard to use. Quick and easy to get review emails going out. But there have been too many cons for us not to be frustrated and begin to look for an alternative when our contract is over.

Pros

Yotpo makes the short list of Google Review partners. This is a big plus for them. And they do offer some neat features, like the ability to invite customers to not only review a product, but also review the company at the same time.

Cons

Yotpo price is much higher than their competitors. They seem to feel that their product is much more superior and therefore justifies the price tag. In reality, a lot of their competitors now offer the exact same services and have similar capabilities---at a much lower price.

Vendor response

Thank you for taking the time to leave your feedback, we truly appreciate it. We are constantly working on our pricing and plan options in an effort to provide the best solution for our customers at each point in their journey; however, we understand that it doesn't work for everyone! If you have any questions regarding your plan or pricing, please feel free to reach out to us anytime.

CM
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Chantell M.

Retail, 11-50 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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A great asset to our company!

Reviewed 4 years ago

When we first integrated YotPo, we had an increase in revenue because potential buyers were able to read reviews and see photos from other customers, making them feel more confident and educated in purchasing our products. UGC is an essential component of our website, and YotPo offers a simple-to-use software that easily integrates those revenue-increasing elements on our website. Overall, YotPo has been a great tool for our company - increasing our revenue and helping us seamlessly integrate reviews and photos on our website.

Pros

YotPo has been a super helpful tool for our company to curate customer reviews and visual content. The platform is very straight-forward to learn and navigate. The analytics feature has been a great component to help us track UGC and interaction with the widgets on our website. Our personal rep has also been really great to work with! She does a wonderful job of informing us of new YotPo features and analyzing our content for areas of growth. Another great feature is that photos can be attached to reviews, and the photos in our website gallery include the review or social media post they were included with. YotPo's customer service team has been readily available and very supportive in troubleshooting. They always follow up & stick with an issue until it's resolved.

Cons

I've run into an issue with the visual content curator that hasn't been solved, even with multiple conversations with customer service. When I manually upload, some photos with a portrait ratio end up looking skewed and distorted. There's no software solution for this, so I've had to just resize images on my own to avoid it. Other improvements I'd like to see are increased visual settings for photo galleries, greater customization options for review request emails, and the capacity to see how many reviews included photos (this is not currently a data point I can see in analytics).

Vendor response

Thank you for taking the time to leave your review, we truly appreciate it. We are thrilled to hear that you're enjoying using Yotpo and are seeing the benefits on your website. We are constantly working on improving our product and your feedback is incredibly important to up.

SC
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Sue C.

Consumer Goods, self-employed

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend5/10

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Great customer review app

Reviewed 4 years ago
Pros

Easy to configure, customise, integrate and use

Cons

Pricing does seem aligned to larger businesses

Vendor response

Thank you for your review, we really appreciate it. We are constantly iterating our pricing and plan options in an effort to provide the best solution for businesses at each point in their journey; however, we understand that it doesn't work for everyone. If you have any questions regarding your current plan or any of our other plans, please feel free to contact our customer service at any time.

KH
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Kylee H.

Consumer Goods, 1-10 employees

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Great!

Reviewed 4 years ago

We have been able to really get a good pulse on how our customers feel about our products. It also helps us make sure that our customers are happy with their experience. It's been a very enlightening program for us.

Pros

I love that it makes it easy to keep good relationships with our customers. Yotpo helps keep us on top of our customer's minds. We get lots of feedback from our customers, which helps us to constantly improve our products. I would highly recommend that you use Yotpo for your business.

Cons

It did take a bit of heavy lifting to get it set up. The Yotpo team did do a lot to help set everything up, but you do need to set aside a good amount of time to get everything up and running. It also takes time to optimize your loyalty program.

Vendor response

Thanks so much for taking the time to leave this review; we really appreciate it. We are constantly trying to improve our products and customer service, and your honest opinion is valuable to us.

sc
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stuart c.

Food & Beverages, 11-50 employees

Used weekly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

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good service

Reviewed 4 years ago

decent but wont be paying more than we are now $29. not worth the money

Pros

the review platform looks and works well on the website with easy integration

Cons

the review platform is very expensive for what it is - basically just sending emails to customers. so the more emails they send the more you pay, but it is way more than should be.. over £1000 if you have thousands of orders a month like we do we pay lowest plan just to keep the reviews on the site

Vendor response

Thank you for taking the time to leave your feedback. Please know that we understand your frustration. We always try to ensure that a business is on their 'most fitting' plan, and that how much they're paying aligns with the services they're receiving and what their business needs to succeed. While our pricing model is intended to most comfortably scale with your business, we realize it's not always the best fit. Please feel free to reach out to us if you have any questions about billing or the features available in your plan.

CB
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Catarina B.

Retail, self-employed

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Reviewing the Reviews

Reviewed 4 years ago

For a small company, every bit of feedback matters to build brand trust and confidence and I wouldn't have been able to do it without Yotpo.

Pros

Yotpo has been a very good asset to my company as it has made it very easy to capture user feedback on my products and subsequently display them on the website. Their integration with WooCommerce is seamless and the ease of capturing reviews with an email integrated form is super quick.

Cons

The only negative for me is how their external scripts can affect my site speed, perhaps this is something they can work on improving as in this day an age speed is key for converting viewers into customers.

Vendor response

Thanks for taking the time to leave a review! We work hard to meet our customers' expectations, and we're happy to hear we hit the mark for you.

BP
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Ben P.

Food & Beverages, 11-50 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Has helped our business

Reviewed 4 years ago
Pros

Yotpo has allowed us to gather thousands of customer reviews that help provide social proof to drive new customer purchases. We have been using the softeware successfully for over 2 years and have now signed up to their SMS marketing platform.

Cons

The Facebook advertising integration is very basic and does not allow for well crafted adverts to be launched.

Vendor response

Hello Ben! Thank you for the amazing review! We're happy to know you've been enjoying Yotpo for so long and that you keep seeing great results.

tP
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tiffany P.

Retail, 1-10 employees

Used other for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend3/10

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Great Product, but too Expensive.

Reviewed 5 years ago

I think Yotpo is great overall, I just think you can get a very similar product for much less.

Pros

I really liked how easy this was to integrate into our site and it had great functionalities. Plus it looked nice on the product pages.

Cons

It was WAY TOO EXPENSIVE. After working with Yotpo for 2+ years we switched to a competitor because we got mostly all the same features, but for less than half the price.

Vendor response

Hi Tiffany, thank you so much for taking the time to leave a review. We really appreciate your feedback, please know that is has not gone unseen and is a huge part of how we continue to develop our roadmap. Our pricing is created to scale with companies & their needs- whether they're just getting started or have been around for decades. With that said, we are continuously expanding our packages to better suit the needs of each and every company out there. We're sorry to hear that you weren't able to experience our platform to the fullest & recommend looking at the other brand examples and case studies on our site should you choose to work with Yotpo again in the future.

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Verified reviewer

Marketing and Advertising, 11-50 employees

Used weekly for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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Dishonesty can do damage to your business

Reviewed 5 years ago

If you want customers to trust you, I would recommend you stay away from using Yotpo.

Pros

Yotpo does not offer any major benefits. You can invite more people to view your account, but that’s a standard feature.

Cons

The biggest downfall of this software is that you can choose to not publish negative reviews. While that may be seen as a benefit for businesses, it removes all credibility and will damage your reputation.

Vendor response

Thank you so much for taking the time to leave a review, we appreciate your feedback and understand that Yotpo wasn't the right fit for you. As far as benefits, we offer reviews, rewards & referrals, visual galleries, and additional benefits to support businesses as they grow. Re review moderation, of course, we do offer this to our customers! We encourage our customers to publish all reviews but offer...

MD
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Matthew D.

Food & Beverages, self-employed

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend5/10

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Easy To Use, Looks Nice, Cheaper Alternatives

Reviewed 5 years ago

Great tech, easy to implement, easy to use, contains a ton of features - it's just overpriced.

Pros

Yotpo is easy to implement and use. Being able to create Facebook ads directly from customer reviews is incredibly valuable and has brought large amounts of revenue to our store.

Cons

There are cheaper alternatives (MUCH cheaper) that do the exact same thing and even do most things better. Yotpo does appear to be severely overprice, in my honest opinion.

Vendor response

Hi there, thanks for leaving a review. Our pricing is catered to the needs & wishlists of the brands we work with and we're extremely sorry to hear that you weren't able to see the value of Yotpo in your experience. Every review, positive and negative, plays a big role in how we evolve our product and teams, and really appreciate you leaving your feedback.

KO
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Katie O.

Apparel & Fashion, 1-10 employees

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Amazing Application

Reviewed 5 years ago

Yotpo really encourages our users to leave reviews on our site which is invaluable as far SEO is concerned. It has created a forum for customers to ask questions about products and share their real life experience and use of our products. It has improved our customer engagement and we have really gained insight into their journey on our site.

Pros

Easy to build photo galleries. Easy to collect social media posts relating to our products. Customer reviews are easy to filter and display and their sentiment readings help filter out problematic reviews. Collecting reviews is extremely easy and we receive a steady stream everyday.

Cons

We dont use the tool as best we can. Gathering permissions for user generated content has been a slow process.

Vendor response

Hi Katie! We really appreciate you leaving a review and are happy to hear you're enjoying Yotpo and seeing the benefits.

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Brittney L.

Apparel & Fashion, 11-50 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Fabulous support!

Reviewed 5 years ago

We have worked with Yotpo for many years, I inherited them when I grew into my position and they made the transition very simple and easy. I appreciate that Yotpo is always looking for new ways to help customers.

Pros

New & exciting features! Yotpo is always adding new features to make their platform more enticing. Excellent support, they are always eager to help.

Cons

It is pricey, worth it- yes. But, it's not a small cost by any means.

Vendor response

Hi Brittney! Thank you so much for leaving a review! We're happy to hear you're enjoying Yotpo and really value your feedback as we continue to evolve our product and the way we serve our community. Our pricing structure is definitely custom built to each and every business & we're happy to hear you're seeing the results.

KJ
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Kaycee J.

Retail, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Clutch for our Business

Reviewed 5 years ago

Fantastic, I appreciate the customer service and that I feel my feedback is heard and received. I had been asking for integration with MailChimp since we signed on...was SO happy to see the integration launch this year!

Pros

Having reviews has not only helped customers trust a purchase, but it helps in advertising and SEO. Absolutely worth the investment for our start-up!

Cons

I wish there was a keyword sort function for customers. When they go to our Reviews page we have over 1200 reviews now, it would be nice if they could search for keywords so they could find reviews applicable to their needs and questions. i.e. how is the sizing, arch support, ankle support, etc.

SS
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Samim S.

Retail, 11-50 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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One of the great tool for review automation & curation

Reviewed 6 years ago
Pros

We have used this tool to collect reviews and ratings for our products. The integration part was very easy and we can select how and when to send the invitation to write the reviews. We can even send mass invitation to our customers by uploading an excel sheet to write a review. The automation part is really very good where after successfully delivering an order we can set the system up that way where it will send the review email. We can even encourage our customer to post images of the products along with their review and then we can tag that image with the actual product in our site. It really helps make a product very much worth. We can customize the email templates as per our theme and taste.

Cons

I have not found any major cons which i need to share here.

DC
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Dave C.

Apparel & Fashion, 1-10 employees

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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Not worth

Reviewed 7 years ago

I learned an expensive lesson. Never sign an annual contract with an app before a trial run to confirm the true value of the software. At this rate, we're looking at an eternity before any sign of ROI.

Pros

I like the overall integration into Shopify's platform and how the reviews are displayed for the user. We do receive an average amount of comments, reviews, etc.

Cons

When we we're considering this app we were told how much new sales this app would generate because of the benefits you'd be offering the visitor for writing a review. Unfortunately, that was NOT the case. AND its not our demographic audience either, we sell to a very vocal audience of over 500,000 followers on social media.

Vendor response

Hi Dave, First, thank you for your candor and feedback. Although sometimes painful to hear, this is what we need to ensure we understand from our client's perspective to continue growing and improving in the right direction. If you don't mind, I've gone ahead and tagged your dedicated CSM to double check and guarantee we are doing everything in our power to achieve your milestones using our product that you expected to reach. I assure you we are here to set you up for success, and if you ever feel that isn't the case we hope you raise the flag with us so we can work with you and make any changes needed. Thanks again for your time and for writing this feedback - we'll be in touch shortly. Best regards, The Yotpo team

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Ardalan Z.

Medical Devices, 51-200 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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So many features... Amazing support

Reviewed 7 years ago

There are maybe more than 100 review apps that can help your company grow organic content or ask customers to write site, and product reviews. But Yotpo is on a completely different level than most. They regularly update their product, have so many features that can help your onsite and offsite strategies, and most importantly (at least for our company), they have a great team of account executives, experts, strategists, and support staffs. We started our experience almost 2 years ago (Yotpo strategist: Hannah Kim) and Yotpo keeps exceeding our expectations with new features every month.

Pros

Amazing features - could help both e-commerce and non-ecommerce websites - Great quick support

Cons

Installation looks easy at first but sometimes requires some knowledge of coding. Not a real con but I thought you should know that.

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Corie C.

Retail, 11-50 employees

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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User-Generated Content Made Simple with Yotpo!

Reviewed 8 years ago

The Yotpo integration with Shopify greatly improved conversion on my company's product pages. Not only did our reviews show the popularity of our products, but many customers wrote detailed stories of how they connected deeply to their product. This added another dimension to the product page! Through Yotpo, we were also able to search through all of the reviews and add our favorites to landing pages,...

Pros

Simplicity in integration with Shopify. Customizable design on the website. Improves conversions on the product page. Great to publish reviews directly to Twitter & Facebook or turn into paid ad content.

Cons

The search function within the back end is faulty sometimes.