getapp-logo

App comparison

Add up to 4 apps below to see how they compare. You can also use the "Compare" buttons while browsing.

Software categoriesBlog & researchAbout us

GetApp offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links. 

Account Based Marketing Software with Multi-Channel Communication (2026)

Last updated: March 2026

Verified reviewer profile picture
Get free expert advice+1 (888) 216-6745
Call now for a one-to-one consultation in under 15 mins.

Account Based Marketing Software Key Features

    Based on 332 user opinions, we identified 6 features that are important for any product in Account Based Marketing Software

  • Contact Database

    Centralized database of stakeholders and their contact information such as names, address, phone number etc.

    Average user rating

    4.4

  • Search/Filter

    Search and filter data across systems to locate required information by entering keywords or certain criteria

    Average user rating

    4.4

  • Lead Qualification

    Score a lead on their quality or likelihood to buy based on certain behaviors

    Average user rating

    4.3

  • Lead Management

    Store information about leads or contacts and track, manage and nurture them throughout the sales process

    Average user rating

    4.5

  • Target Account Identification

    Identify a list of target accounts that marketers want to turn into customers

    Average user rating

    4.4

  • Reporting/Analytics

    View and track pertinent metrics

    Average user rating

    4.3
1 filter applied

Features

Integrated with

Pricing model

Devices supported

Organization types

User rating

32 software options

Pipedrive logo

Cloud-based CRM solution for salespeople

learn more
Pipedrive is an easy to implement CRM software tool that helps you focus on the activities that drive deals to close.

Read more about Pipedrive

Users also considered
Wrike logo

AI powered workflow management platform

learn more
Wrike is a software solution used for account-based marketing that is trusted by 20,000+ companies worldwide. Features include ready-made campaign templates, intuitive Gantt charts, and custom reports. Streamline your marketing efforts with Wrike to deliver top-quality content and increase ROI.

Read more about Wrike

Users also considered
EngageBay CRM logo

Integrated sales & marketing software for growing teams

learn more
AI-powered all-in-one CRM for marketing, sales, and support — built to help small businesses grow faster.

Read more about EngageBay CRM

Users also considered
Bitrix24 logo

All in one business management workspace

learn more
Bitrix24 #1 FREE CRM and account management software used by over 12 million companies. Cloud, mobile, open source editions.

Read more about Bitrix24

Users also considered
Seamless logo

Inside sales and lead generation software

learn more
Seamless.AI is an inside sales and lead generation software that helps businesses find relavant contacts, build account lists, manage prospect information, and more from within a unified platform. It allows staff members to utilize the built-in search engine to extract business contact details based on company names, employee designations, roles, and seniority.

Read more about Seamless

Users also considered
Marketo Engage logo
Category Leaders

AI-powered marketing automation platform

learn more
Adobe Marketo Engage is an AI-driven marketing automation platform designed to help teams scale personalized buyer engagement and manage omnichannel campaigns. The platform offers features including audience segmentation, lead scoring, dynamic content personalization, and native CRM integrations. It supports campaign execution across email, web, mobile, chat, events, and digital advertising channels while providing multi-touch attribution and analytics to measure marketing impact on revenue.

Read more about Marketo Engage

Users also considered
Cognism logo

Discover, connect, and engage with qualified decision-makers

learn more
The leader in premium sales intelligence.

Read more about Cognism

Users also considered
Outreach logo

Cloud-based sales execution platform for businesses

learn more
Outreach is the largest and fastest-growing sales execution platform provider that helps companies dramatically increase productivity, drive smarter, more insightful engagement with their customers, and helps teams design, measure, and improve workflows so every rep can sell like your best rep.

Read more about Outreach

Users also considered
Jobin.cloud logo

All-In-One tool to Find and Engage People

learn more
Automated Social Profile Import, data Aggregation and auto Update, ATS, CRM, AI powered ranking filtering, Process Automation, recruiting workflow, sales pipeline, automatic Outreach, mass Mailing, messaging templates, multiplatform communications.

Read more about Jobin.cloud

Users also considered
Close logo

The conversation-first CRM for small, scaling sales teams

learn more
Close is a conversation-first CRM designed for founders and small, scaling sales teams to manage every conversation in one place — with built-in calling, email, and SMS built natively inside the platform.

Read more about Close

Users also considered
Drift logo

Live chat & in-app messaging for sales & marketing

learn more
Drift is a cloud-based live chat solution for sales and marketing teams which also includes an AI-powered chat bot, in-app messaging & email management tools

Read more about Drift

Users also considered
Lusha logo

Lead capture and generation solution

learn more
Lusha is a sales intelligence platform that helps businesses find decision-makers using fresh, dynamic, and accurate data. Lusha is the only ISO 27701-certified sales intelligence solution in the market today.

Tap into the power of Lusha’s Prospecting Platform for next-gen lead generation.

Read more about Lusha

Users also considered
ZoomInfo Sales logo

Lead generation and buyer intent data for B2B organizations

learn more
ZoomInfo powered by DiscoverOrg is a cloud-based lead generation platform for B2B organizations. It uses buyer intent data to help sales and marketing teams prioritize prospects. Intent insights are provided for online research activities, organizational changes, funding announcements, and more.

Read more about ZoomInfo Sales

Users also considered
Terminus logo

Account based marketing for B2B marketers

learn more
Terminus is an account-based marketing software that offers tools including target account identification, account-based advertising, sales intelligence, account-based analytics, web visitor intelligence, web personalization, and more. It enables B2B marketers to plan and manage ABM at scale.

Read more about Terminus

Users also considered
Kommo logo

Messenger-based sales tool for SMBs and entrepreneurs

learn more
Build tailor-made campaigns that target your top accounts with precision. Kommo provides tools to identify and nurture the 20% of your customers that drive 80% of your sales. Interact with chatbots, send email campaigns and win more customers with this messenger-based sales solution for SMBs.

Read more about Kommo

Users also considered
Ortto logo

Build journeys that drive revenue.

learn more
Your customer data, marketing automation & analytics, together.

Read more about Ortto

Users also considered
Corefactors logo

RevOps Enabling AI-powered CRM- A Zero Revenue Leakage Tool

learn more
Corefactors is a RevOps-enabling AI-powered CRM software that automates operations and integrates data across your revenue-generating teams. The solution is easy to customize and designed to handle increasing volumes of data and users without compromising performance.

Read more about Corefactors

Users also considered
Lead411 logo

Lead411 is the Only Unlimited B2B Lead Generation Platform!

learn more
Lead411 helps power account-based marketing by giving your team accurate, intent-driven contact data and advanced targeting filters. Quickly identify key decision-makers, engage with precision, and align your outreach with buying signals for better results.

Read more about Lead411

Users also considered
ActiveDEMAND logo

An integrated marketing solution for marketers & agencies

learn more
ActiveDEMAND Account Based Marketing software includes features like behavioral segmentation, predictive personalization, retargeting, lead scoring and more.

Read more about ActiveDEMAND

Users also considered
User.com logo

The engine of growth. An all in one solution for user data.

learn more
User.com is marketing automation platform aimed at boosting engagement and improving conversion by using a single data source for your customers, reaching them through a wide range of communication channels: email, live chat, chatbot, push notifications, and many more; all available in one place.

Read more about User.com

Users also considered
Clientify logo

All-in-one Communication, Sales, and Marketing platform.

learn more
Clientify is a CRM and digital marketing platform that helps companies manage contacts, automate sales and campaigns, and improve customer relationships. It is designed to optimize business processes and increase the productivity of the sales, marketing and comunication teams.

Read more about Clientify

Users also considered
Demandbase One logo

Demandbase One™ | Go-to-Market Platform

learn more
The Demandbase One Smarter GTM™ platform helps teams hit their revenue goals with fewer resources. It uses Account Intelligence, rich and reliable account-level insight, to help you orchestrate sales and marketing moves and inject relevance into every stage of the B2B buying journey.

Read more about Demandbase One

Users also considered
Spotler Activate logo

Customer data platform for cross-media marketing

learn more
Squeezely is an online customer data platform for collecting customer data centrally. Target groups can be determined based on data points. The platform synchronizes all online channels, allowing cross-media campaigns to be executed more easily.

Read more about Spotler Activate

Users also considered
Magileads logo

Business starts her

learn more
Magileads is an automated sales prospecting & lead generation tool, designed to help sales teams protect & retain leads & transform new prospects into customers. Features include automated emails, reports and analytics, points scoring, prospect targeting, behavioral statistics & CRM integration.

Read more about Magileads

Users also considered
ZoomInfo Marketing logo

Demand side platform (DSP) and marketing solution

learn more
ZoomInfo MarketingOS is an end-to-end marketing solution that helps marketers understand their customers, grow their business, and expand their reach. It offers an integrated platform for managing paid search campaigns on Google AdWords, Bing Ads, and Facebook and as a plug-in for web analytics software like Google Analytics.

Read more about ZoomInfo Marketing

Users also considered