Outreach Pricing, Features, Reviews & Comparison of Alternatives

Outreach

Sales Engagement Platform

4.45/5 (206 reviews)

Outreach overview

What is Outreach?

Outreach is an intuitive sales automation platform. Based on "sequences", the application helps sales teams set up email campaigns & touchpoints based upon any number of criteria that they choose. Teams can create a sequence of emails & calls to put every single prospect through.

Outreach helps sales teams to proficiently handle all of their prospects, no matter how many there are. Outreach notifies sales teams when leads reply to messages and schedules those who replied, for the next touchpoint or step in the sequence. It even detects the best performing times of the week to send emails and then schedules email campaigns accordingly.

Outreach's analytics features allow sales teams an overview of their activities and performance. Thanks to Outreach's sequence analytics, team members can learn exactly where every prospect is within the communication funnel and managers can observe each team member's performance.
www.outreach.io

Pricing

Pricing options
Subscription
Value for money
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Devices

Business size

S
M
L

Markets

United States, Canada

Supported languages

English
Outreach screenshot: Sequence steps on OutreachWhat is Outreach? Sales Engagement Platform OverviewOutreach screenshot: The activity of a prospect on OutreachOutreach screenshot: Send an email to a prospect with email templates on Outreach

Outreach reviews

Value for money
Features
Ease of use
Customer support
  4.3
  4.4
  4.2
  4.2
Scott Entwistle

The best outbound sales platform, period.

Used weekly for 2+ years
Reviewed 2017-10-10
Review Source: Capterra

This software is responsible for revolutionizing our outbound sales process, and it will continue to be the best tool for us for years to come. I've evaluated other options but always came back to Outreach because it's the full package. Outbound sales is extremely scalable with this platform, and running a sales org on it is amazingly easy to manage.

Pros
I love that this software is so heavily focused on outbound sales. This isn't marketing software that you can adapt to sales, this is software created and built for sales organizations. That fact is very obvious in the way they implement their features. Outreach always leads the way in terms of feature innovation, and they continue to offer the best outbound email settings to truly automate your process. You can drop 1000 prospects into a sequence, throttle it to send 100 per day, set it to resume OOO replies after a few days, and set it and forget it. Just set up a schedule, make sure you exclude national holidays, and you don't have to touch it ever again. Something they also do better than anyone is their task management. I frequently have a task as a step in a sequence (I.e. Connect with the person on LinkedIn), and when a prospect hits that stage it creates a task in the system. This happens hundreds of prospects at a time, but when you start your tasks it takes you into this workflow that lets you call/email/take notes on the action and just click next to take you to the next one. Really lets you get in the flow, and is an amazing tool for inserting a manual task into a sequence that you can still get through quickly. Some examples of awesome features include: 1) Auto resume OOO 2) Fallback text in the templates 3) Automatically skip holidays 4) Phone call integration so you don't have to leave the app

Cons
I don't know that there are any cons. The only one that I can imagine is that when you start fresh on the system, the interface can be a little bit daunting. There are actually a lot of settings, and if you don't understand the hierarchy or what you use for what, it can get very complicated. Thankfully they have good customer support and a LOT of good documentation, so it's not that bad if you spend some time learning it.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Lauren Willman

Outreach is my favorite sales tool

Used daily for 2+ years
Reviewed 2019-09-30
Review Source: Capterra

I am a big fan of Outreach. I think all Sales, Marketing & Sales Development teams should use it. Automation is the future!

Pros
I love the ease of use. I work with many people new to sales, new to our industry and they fall in love with outreach. It automates our sales strategy. It helps us follow a cadence or campaign on emailing, calling, sending a LinkedIn message, etc. Without it, we would struggle to follow up with our clients.

Cons
There are some small things that I don't like with Outreach. Things get stuck in failed & pending states and you are not notified... These are usually found too late as well. Wish there was more of an aggressive notification when things happen that we should be aware of. Also - I would love for them to build out their interface better for closing roles and marketing roles. We have it for our SDRs but would struggle to have marketing and account executives use the tool at the same time.

Rating breakdown

Ease of use
Features

Likelihood to recommend: 10/10

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Anonymous

Best Prospecting Tool

Used weekly for 1-2 years
Reviewed 2020-06-24
Review Source: Capterra

We use Outreach to send prospecting emails, track performance and engagement and get fairly good results using the software.

Pros
You can easily add/share sequences to add people to. They have tasks for email, phone calls or LinkedIn tasks.

Cons
Sometimes it shuts down or gets really slow which is hard because we rely on it so heavily. I also don't know if using Outreach affects our deliverability.

Rating breakdown

Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Brenda Trevino

Use of Outreach and support

Used daily for 1-2 years
Reviewed 2019-07-08
Review Source: Capterra

Tired of being lied to, ignored, and being told the issues are ours when they aren't. It's just one horrible mess after another. I get having growing pain for a company but your's seems to not be anywhere ready for widespread use! And learn to treat your customer's better. They are your bread and butter!

Pros
It's pretty easy to use and figure out. Not much help is needed to make it work.

Cons
Quality and support! Outreach experiences issues regularly. There's always something wrong with it. What's worse is when you put in a support ticket, they always give you some generic issue that its on the customer's side. That's not the case! You then later find out that they lied and are exeriencing an outage. Then you ask repeatedly for a call back because your manager is upset with them and they can't bother to do that! They won't even acknowledge your request!

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 0/10

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Anonymous

Great Tool for Sequencing Emails

Used daily for less than 6 months
Reviewed 2020-05-27
Review Source: Capterra

I love outreach since it makes it easier to send client emails and I could set it and forget it once I had them all configured and I loved that it synced with Salesforce.

Pros
I loved that I could set up sequences of emails to send to clients. I could control how many emails were sent in a sequence and in how many days they would be received. It also allowed me to set it to specific times of day to send emails and I loved that it synced with Salesforce and it captured all the emails in the activity section so it saved me a step in having to make notes in both systems.

Cons
When copying and pasting it will allow you to decide whether to "keep formatting" or not to keep formatting and I learned the hard way to NEVER keep formatting as it will populate weird shadowing around letters and can populate weird colors when it comes to hyperlinks. I had to use a lot of trial and error for it not to look templated or copied and pasted. Also the integration with Salesforce was great but could be difficult to navigate at times on the Salesforce end. Sometimes Salesforce prevented emails from being sent on that end.

Rating breakdown

Ease of use
Features

Likelihood to recommend: 9/10

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Outreach pricing

Pricing options
Subscription
View Pricing Plans

Please contact Outreach for pricing information.

Outreach features

API
Activity Tracking
Email Integration
Sales Analytics
Sales Reporting

Activity Dashboard (112 other apps)
Automatic Notifications (61 other apps)
CRM Integration (136 other apps)
Collaboration Tools (62 other apps)
Contact Database (72 other apps)
Contact Management (75 other apps)
Customizable Templates (61 other apps)
Data Import/Export (71 other apps)
Lead Capture (57 other apps)
Lead Management (75 other apps)
Real Time Data (68 other apps)
Reporting & Statistics (75 other apps)
Search Functionality (80 other apps)
Third Party Integration (113 other apps)
Workflow Management (58 other apps)

Security and privacy

Encryption

Encryption of sensitive data at rest
HTTPS for all pages

Access control

Multi-factor authentication options
This will ask you to sign in with LinkedIn

Videos and tutorials

Additional information for Outreach

Benefits

The sequence tab allows teams customize their campaigns: they can set up when they want their messages to be delivered and how many touchpoints they want.

Outreach allows sales team members to A/B test their sales campaigns. Email messages, templates or even whole campaigns can be tested.

To prevent any member of the sales team from making a mistake, Outreach automatically safeguards sequences before sending them out. Administrators can also set limits and control anything before it is sent out.

Sales teams can add notes and details on any lead description in Outreach and it will automatically sync with Salesforce.

Outreach integrates with Gmail & Microsoft Exchange so that sales teams can communicate with leads directly. They can communicate via their email inbox and access their Outreach campaigns from anywhere.