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Top Rated Marketing Analytics Software with Marketo lead management

Last updated: June 2026

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47 software options

Adverity logo

Integrated data platform for marketing analytics

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Adverity is the leading integrated data platform for connecting and managing all of the data you need to drive marketing performance.

• 600+ data connectors across marketing, advertising, sales and finance
• Automated data quality and management tools
• Customizable data visualizations

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Klips logo

Custom dashboards for you and your team.

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Klipfolio Klips is a powerful business intelligence tool designed for marketing teams and agencies that need custom dashboards to analyze and track marketing performance. Klips is a proven solution for delivering insightful, client-ready dashboards that showcase marketing ROI.

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Dreamdata logo

Dreamdata is a B2B Attribution Platform for B2B Marketers

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Dreamdata is a B2B Attribution Platform. Prove marketing's revenue impact with numbers you'd stake your reputation on.

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Turtl logo

Create, personalize & optimize content that drives revenue.

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Turtl is the first Revenue Content™ Platform used by B2B marketers to unlock revenue success. With deep reader analytics, personalization at scale, and seamless CRM integrations, Turtl helps you prove the ROI of your content.

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Factors.ai logo

B2B Account Intelligence & Analytics Platform

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Factors.ai is built for sales & marketing teams at high-growth B2Bs and helps them with building pipeline by surfacing hidden intent signals across website, CRM, LinkedIn, & G2.

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Marketo Measure logo

Business software application that automates B2B attribution

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Marketo Measure, an industry-leading B2B marketing attribution tool, lets marketers measure campaign, channel, and content impact on pipeline, revenue, and ROI — empowering them to continuously optimize tactics and investments.

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Mixpanel logo

Powerful, self-serve product analytics.

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Mixpanel helps companies build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience.

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InsightSquared logo

Sales Performance Analytics for High Growth Companies

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InsightSquared’s sales intelligence solution is the “operating system” for high-growth sales teams. It empowers sales operations leaders to help their executives produce reliable forecasts, understand pipeline trends, and maximize rep impact.

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LeadBoxer logo

B2B Online lead generation without forms

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LeadBoxer is a sales lead generation and lead scoring platform for B2B sales teams of any size

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Influ2 logo

ABM that starts with people

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Influ2 is a contact-level ABM platform that addresses a reality traditional account-based marketing tools ignore: people make decisions, not accounts.

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Snowplow BDP logo

Data collection platform for small to large businesses

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Snowplow Insights is a cloud-based data collection solution designed to help small to large businesses collect and warehouse event data across all platforms in real-time. Data analysts, engineers & scientists can configure data schemas & validate all gathered information against associated schemas.

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Jebbit logo

Survey management solution for customer experience

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Jebbit is a digital experience management solution that helps enterprises create, launch & manage interactive survey campaigns for data collection and customer engagement. The white-label platform lets users create a personalized interface using custom colors & themes to establish brand identity.

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Allocadia logo

Marketing Performance Management Software

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Allocadia is cloud-based software designed to create, collaborate, and share marketing plans that align with company priorities. The solution helps marketing teams of 25 collaborate to create and manage global budgets in any currency by forecasting the ROI from plans and predicting revenue impact.

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Terminus logo

Account based marketing for B2B marketers

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Terminus is an account-based marketing software that offers tools including target account identification, account-based advertising, sales intelligence, account-based analytics, web visitor intelligence, web personalization, and more. It enables B2B marketers to plan and manage ABM at scale.

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Anatics logo

Driving Confidence in your Marketing Investment and Returns

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Data management and marketing intelligence tools For leading brands and agencies. Unstructured data is bad data and puts marketing investment decisions at risk. Run anatics to extract, transform, load your data; run marketing programs with confidence.

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Looker logo

BI platform for data exploration & analytics

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Looker makes it easy for you to find, explore & understand your marketing data. Measure success & make better decisions by seeing all your data together.

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Fortella logo

Align marketing planning and execution with revenue goals

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Revenue driven marketing analytics that impacts your pipeline marketing campaigns.

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InfiniGrow logo

Revenue marketing platform with attribution insights

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InfiniGrow provides marketing analytics that unify your data sources, track attribution across customer journeys, and deliver actionable insights for revenue optimization. Get detailed pipeline analysis, ROI tracking, and predictive forecasting to improve marketing performance across channels.

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Improvado logo

Marketing analytics and intelligence platform

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Improvado is a powerful ETL platform that seamlessly extracts data from 500+ sources, applies smart transformations, and delivers unified insights to your preferred destination. With 15 pre-built data transformation recipes, you can instantly standardize metrics and run cross-channel analysis.

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ChannelMix logo

End-to-end, first party marketing analytics

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ChannelMix is powered by an end-to-end marketing analytics platform that aggregates, transforms, models, and visualizes data across the entire marketing and sales ecosystem.

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Hive9 logo

Marketing resource management and optimization solution

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Hive9 is a marketing resource management solution, which helps businesses plan marketing campaigns and optimize their budget to improve return on investment (ROI). The platform comes with a centralized database, which enables managers to store sales and marketing data for future reference.

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Slemma logo

Business analytics app for teams

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Slemma is a powerful, cost-effective, and easy-to-use marketing analytics solution.

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Heap logo

All-in-one solution for creating great digital experiences.

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Immediately start getting all the answers by installing our snippet, without waiting on engineers. Build landing pages & confidently know which variations perform best & why. Segment users by source, demographics, behavior, conversion, and drop-off points to target & retarget like a pro.

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Demandbase One logo

Demandbase One™ | Go-to-Market Platform

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The Demandbase One Smarter GTM™ platform helps teams hit their revenue goals with fewer resources. It uses Account Intelligence, rich and reliable account-level insight, to help you orchestrate sales and marketing moves and inject relevance into every stage of the B2B buying journey.

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Oktopost logo

We make it measurable

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Oktopost improves marketing analytics by automatically adding UTM codes to all social media posts. Marketers are able to realize the value of social media.

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