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Groove
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
The first sales platform to make sales strategy actionable
Table of Contents
Groove - 2026 Pricing, Features, Reviews & Alternatives
All user reviews are verified by in-house moderators and provider data by our software research team. Learn more
Groove overview
What is Groove?
Groove is a market-leading sales engagement platform that enables sales leaders to execute their strategy in a smart, adaptive way. With Groove, revenue leaders can use automation to do more with less, driving greater efficiency and effectiveness across the customer lifecycle.
Groove enables more than 75,000 users at ADP, Google, Uber, iHeartMedia, Capital One, and other large enterprises to be more efficient and effective. Groove has ranked #1 in enterprise customer satisfaction on G2 for four consecutive years and has been named one of the Inc. 5000 fastest-growing privately held companies in the U.S. since 2020.
To learn more, visit https://groove.co.
TWO-WAY SALESFORCE INTEGRATION: Keep your Salesforce records current without leaving your inbox or calendar. Quickly update records and log call notes right from the Groove sidebar. View and update opportunities and cases, and create new leads, contacts, and accounts without leaving your email or calendar.
EMAIL & CALENDAR SYNC: Email and Calendar Integration for Salesforce made easy. With Groove's automatic sync, reps save time by eliminating manual data entry, and you never have to wonder if your Salesforce records are up-to-date.
EASY, INTUITIVE, AND FAST: An intuitive interface combined with a email and calendar sidebar means you don’t have to change the way you work — Groove fits into your natural workflow.
AUTOMATED FLOWS: Create multi-step, multi-channel campaigns that can be personalized using any field or attribute in Salesforce. Highly personalized touches can be executed same-day.
REVENUE TEAM COLLABORATION: Teams can use Workspaces to collaborate on account lists in real-time. Share top-performing strategies, campaigns, and content with the team, standardize on best practices, and quickly get new users up-to-speed.
INCREASE SPEED TO LEAD: Automatically import new leads into a flow and reduce speed to lead to seconds, significantly boosting your meeting rates.
ACCURATE SALESFORCE REPORTING: Groove captures 3X the activities of competing platforms. Because Groove is native to Salesforce, there is no data latency and Salesforce reporting is always accurate.
Key benefits of using Groove
Starting price
per month
Alternatives
with better value for money
Pros & Cons
Responsiveness
Templates
Monitoring
Stability
Groove’s user interface
Groove pros, cons and reviews insights
To determine these pros and cons insights, we analyzed responses from
Overall rating
Value for money
4.6
Features
4.6
Ease of use
4.7
Customer support
4.7
Reviews sentiment
What do users say about Groove?
Users say Groove streamlines email communication, prospect outreach, and workflow management, making it easier to track engagement, automate follow-ups, and organize templates. They appreciate its integration with Salesforce and Gmail, robust email tracking, and the ability to manage mass emails efficiently, which helps teams stay productive and informed. Some find the flow and template features save time and improve consistency in outreach.
Reviewers report occasional bugs, formatting issues, and glitches, but most feel support is responsive and onboarding is smooth. They indicate some features could be more customizable and intuitive, and note minor frustrations with navigation and template organization.
Select to learn more
Who uses Groove?
Based on 146 verified user reviews.
Company size
Small Businesses
Enterprises
Midsize Businesses
Top industries
Use cases
Groove's key features
Most critical features, based on insights from Groove users:
All Groove features
Features rating:
Groove alternatives
Groove
Starting from
50
Per month
HubSpot Sales Hub
Starting from
15
Per month
LeadSquared
Starting from
No pricing info
Less Annoying CRM
Starting from
15
Per month
Groove pricing
Value for money rating:
Starting from
50
Per month
User opinions about Groove price and value
Value for money rating:
To see what individual users think of Groove's price and value, check out the review snippets below.
Zack O.
BDR
Brian H.
Account Development Representative
Groove integrations (18)
Integrations rated by users
We looked at 146 user reviews to identify which products are mentioned as Groove integrations and how users feel about them.
Integration rating: 4.6 (5)
“Groove's activity tracking and other reporting efficiently syncs with Salesforce Sales Cloud so all information is shown in my CRM dashboards without having to spend time logging that information manually.”
Haley H.
Account Executive
Integration rating: 5.0 (1)
“Microsoft Outlook and Groove integrate well which is crucial for utilizing Groove's features.”
Haley H.
Account Executive
Integration rating: 5.0 (1)
“Helps monitor calls and gives constructive feedback to improve opportunities for sales.”
Steven C.
Supplier Success Manager
Integration rating: 5.0 (1)
Groove support options
Typical customers
Platforms supported
Support options
Training options
Groove FAQs
Groove has the following pricing plans:
Starting from: $50.00/month
Pricing model: Subscription
Free Trial: Available
These products have better value for money
Q. Who are the typical users of Groove?
Groove has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Non Profit, Small Business
Q. What languages does Groove support?
Groove supports the following languages:
English
Q. Does Groove support mobile devices?
Groove supports the following devices:
iPhone
Q. Does Groove offer an API?
No, Groove does not have an API available.
Q. What other apps does Groove integrate with?
Groove integrates with the following applications:
Microsoft Outlook, Gmail, Highspot, Seismic, Sendoso, Salesforce Sales Cloud, LinkedIn for Business, Vidyard, Qualified
Q. What level of support does Groove offer?
Groove offers the following support options:
Knowledge Base, Email/Help Desk, Chat, Phone Support
