Brightpearl Pricing, Features, Reviews & Comparison of Alternatives

Brightpearl

The retail operations platform for brands and retailers

4.35/5 (120 reviews)

Brightpearl overview

What is Brightpearl?

Brightpearl is a Retail Operations Platform. Tightly integrated to all of your sales channels, Brightpearl connects your sales orders, fulfillment, inventory management, accounting, reporting and planning, warehouse management, replenishment and more. Designed specifically for retail business models, Brightpearl is built to reliably handle peak trading, integrates with the full retail tech ecosystem, is omnichannel-native, is the system of record for key trading data, provides real-time trading insights and is automated so you can stay in control and manage by exception.

What makes Brightpearl different:

Software and Service. Service is an integral part of our offer. Our retail consultants get you live in three times faster than traditional ERP, always for a fixed cost. And the in-house team stays with you throughout, from tech support to ongoing business consulting.

Built for Retail. Brightpearl is built only for the retail sector. This means: configuration not coding, designed for use by merchants not IT staff, every new feature is relevant, and our integrations and ecosystem are 100% retail.

Designed to Scale With You. Whether it’s seasonal peaks, promotions or sustained growth, merchants need an ops platform that can handle the volume. We stand by our numbers: orders, SKUs, channels, reporting and financials fit for multi-million dollar merchants.
www.brightpearl.com

Pricing

Pricing options
Value for money
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Devices

Business size

S
M
L

Markets

United States, Canada, Europe, United Kingdom

Supported languages

English
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Brightpearl reviews

Value for money
Features
Ease of use
Customer support
  4.2
  4.1
  4.4
  4.3
Katie Klein

Great Inventory Management

Reviewed 2015-10-03
Review Source: GetApp

We use Bright Pearl for both in-store and online sales. Coming from the previous program we used, Bright Pearl was a huge step up in inventory tracking. You can know where each and every item is through the whole order process - from shelf to shipment. I've also been greatly impressed with the help/support team for a couple reasons. First, the replies to your problems/queries are quick (and don't make you feel like you're talking to a robot). Second, when they tell you that they are working on a certain issue, problem, or "bug" that needs to be dealt with, they mean it. This support team actually follows through and makes changes and updates frequently, always trying to improve the software. That is something that, as a customer I really appreciate.

Pros
- great inventory management - fast and current connection to online orders, stock, and inventory - good reports system - lots of apps available to help tailor the program to your business' needs

Cons
While Bright Pearl is easy to use, sometimes the amount of manual steps you have to take with some of the processes are tedious. I would love to see more steps become automatic, and fields auto-populate. (I will say that, since we started using Bright Pearl, they've already improved somewhat in this area, though there are still many more to be done.

Rating breakdown

Value for money
Ease of use
Customer support

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Stuart Kirk

Manages the core of our business, finances and products.

Used daily for 2+ years
Reviewed 2017-02-08
Review Source: Capterra

We have been using brightpearl for several years now and the core function of the system has been to centralise around the accounts and stock management for our business. This means it's super easy to keep control of the business critical systems. The system has grown and expanded and as a small business I don't need a lot of this but it's there incase. The most important thing we have found is the super easy simple Brightpearl POS solution that is sharing the same core data for products/customers/payments as our website and accounts in real time so if the last item sells online then we don't over sell this in store at the weekend. We have two small showrooms and can have two separate pos channels that make it easy to deal with customers in store and telephone orders in the main program. Push sales from POS to backend and vice versa. It makes us more efficient and look more professional in store and on the phone. Even as a small business we have constantly changing stock and a large number of products (over 11,000) so need control of those as simply as possible. Brightpearl has done that for us along with accounts functionality. I hope as brightpearl expands it can keep true to it's roots of supporting small businesses with a system that would normally only be available to big business with big budgets. The core simple EPOS is just perfect for us with multichannel order routes to the dispatch desk.

Pros
the simple EPOS systems linked into the core of the system in real time. You have to do things by the book and can't cut corners in processes.

Cons
Sometimes you have to do things by the book and can't cut corners in processes.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Frankie O'Brien

Frustrated

Used daily for 6-12 months
Reviewed 2017-08-08
Review Source: Software Advice

Do not jump from QuickBooks to this until you have truly run a lot of tests.

Pros
I love how this system allows me to have access anywhere and allows many reps to access the accounts.

Cons
I am beyond frustrated with the lack of support and weak reporting from this system. It often has slow days as well.

Response from Tom


Hi Frankie,

Thank you for taking the time to review us.

I'm glad to see that you're enjoying Brightpearl's cloud-based benefits. A lot of our customers love the integrated 'all under one roof' aspect of our software and I'm glad this is echoed with you. I'd like to respond to a couple of the other points you raised too:

Quickbooks. We have a number of customers who have moved away from Quickbooks to Brightpearl and have found it a great fit so I was surprised to read your comment. Customers like Growers House (https://www.brightpearl.com/expertise/customer-stories/growers-house) and The New Clothesline Company (https://www.brightpearl.com/expertise/customer-stories/new-clothesline-company). I hope the issues you had experienced are now behind you.

Support. We acknowledged that we needed to improve our Support response times, so we've grown our global Support team headcount by 40%. This has resulted in increasing the number of tickets with defects being solved by 62%. I hope you're seeing the impact of these changes directly yourself.

Reporting. We're continually improving our reporting as we know how much our customers use and rely on it. Over the last couple of months, we've made significant reporting improvements which you can read about in our feature notes (https://help.brightpearl.com/hc/en-us/sections/115000342626-Feature-launches). In a nutshell, many of the reports now download in the background so don't need to waste any time waiting for them. Again, I hope you're finding them useful.

Speed. I'm sorry to hear that you've experienced slowness whilst using Brightpearl. The improvements mentioned earlier will help, but generally speaking there are a number of factors that could account for speed issues. I've had a word with our Support team who have advised that you've not raised any speed issues with them to date. Speaking to them would be a great first step. When you do, it would really help them if you could indicate instances where speed was reduced and what you were doing at that time. You can contact them here: https://www.brightpearl.com/contact-support.

Thank you again, your feedback is important to us.

Best wishes,
Tom

Brightpearl

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 2/10

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Bryan Bentz

All in One Ecommerce Software

Reviewed 2015-08-18
Review Source: GetApp

All in one eCommerce solution, helped us consolidate 4 software programs into 1 integrated app. Great for small to medium size ecom companies and those wishing to grow rapidly by automating routine processes and tasks. Saves us hours each day with automation and syncing of orders and inventory to multiple channels.

Pros
Multi-Channel inventory sync, accounting is integrated with the order fulfillment, CRM, and most of the functions you need to run a growing eCommerce business. They issue updates, bug fixes, and new features every few weeks. The software has come leaps and bounds forward in the past 2 years to become more stable, less buggy, with better automation and features. Nice to have all business functions located in 1 software rather than 5 different systems that constantly need synced and updated. Cloud based so you can work anywhere.

Cons
As a US retailer there are a few UK oddities in the software but these are quickly being updated and changed to fit the US market. Customer support has also been improving since we started, but could be quicker to fix problems/ issue updates at times. They don't seem to understand at times that when something is broken, we can not run our business at all till it gets fixed. Some additional features and add-ons are not included in the base price of the software. They would be nice to have available but the price could get very expensive quickly and be out of budget for a small business. Would also like to see a quick way to back-up 'all' the data from the cloud locally in case of emergency or we needed it for another process. You can export data files and reports currently, but not the entire database at once.

Rating breakdown

Value for money
Customer support

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Justine Cross

It's good enough to run my business on

Used daily for less than 6 months
Reviewed 2018-02-28
Review Source: Capterra

Pros
Brightpearl is both multicurrency and multi warehouse which is key to my business. It's easy to achieve this without heavy training.

Cons
I dislike 2 things. I need multicurrency journeys and they don't supply plus the report writing is complex and difficult to customise.

Response from Brightpearl


Hi Justine,

Thank you for sparing the time out of your day to review us. We love to hear from our customers, so thank you.

I'm really pleased to hear that our multi-currency and warehousing functionality are helping you grow your business. It's great that you find Brightpearl easy to navigate and use too as we designed it that way.

We'd like to hear more about your constructive feedback. We provide multi-currency as you've said in your review, but if you need this extended further then we'd really like to hear your thoughts around specifics. Likewise, our reporting is customisable, but if it's not doing what you need, we'd like to explore this with you too.

The best way to get this started is to drop a line to your Customer Success Manager and they will schedule some time with you to hear your thoughts.

Thank you, Tom (Brightpearl)

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Brightpearl pricing

Pricing options
Subscription
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Brightpearl is for merchants trading $1M or above, or those that expect to be in the next 12 months. Our pricing is designed to suit the needs of fast-growth and larger merchants so contact us today to discuss your specific requirements and we’ll provide a solution that meets your needs.

Brightpearl features

API
Audit Trail
Auditing
Billing & Invoicing
Customizable Reporting
Data Import/Export
Inventory Management
Inventory Tracking
Real Time Data
Real Time Reporting
Third Party Integration
Workflow Management

Activity Dashboard (515 other apps)
Activity Tracking (313 other apps)
Automatic Notifications (487 other apps)
Compliance Management (350 other apps)
Document Management (279 other apps)
Document Storage (294 other apps)
Monitoring (277 other apps)
Reporting & Statistics (467 other apps)

GetApp Analysis

Brightpearl is a multichannel retail management software that covers orders, inventory, accounting, customer data, purchasing, shipping, and reporting in a single cloud-based platform. It provides staff and management comprehensive visibility into vital business information to effectively and efficiently accomplish their tasks, accelerating profitability and growth in the process. Real-time reports include cash flow, inventory, customer purchasing behavior, profitability by channel and SKU, among others.

Instead of managing sales from every channel your business is tapping into (e.g., online shop, retail outlet, eBay, Amazon, and others), manually updating inventory information for every item you sell and purchase, hence, the possibility of human error, transferring sales and accounts payable data into your accounting system, analyzing the speed at which you sell items, and other related activities that usually require their own spreadsheets, with Brightpearl, all purchase, sales, supplier and customer information are kept in a single data depository, allowing you comprehensive at-a-glance insight into the health of your retail business through real-time reporting.

Some of Brightpearl’s core features include order management, inventory management, shipping management, online payments integration and automated real-time accounting.


What is Brightpearl?

Brightpearl is a commerce acceleration platform that simplifies the retail lifecycle in one integrated web-based solution, beginning with orders all the way to customer management and growing the business. Because it’s an all-in-one retail system, it saves retailers valuable time and energy normally spent on double entries, numbers consolidation, and other procedures that need to be redone because of things here and there that slip through the cracks. This then lets them focus more on the value-adding aspects of their businesses, such as furthering their customer service initiatives.

Brightpearl takes the edge off tedious order, inventory, shipping, purchasing and accounting information management across multiple retail channels and locations by bringing relevant information together in a centralized back-office hub. With its built-in accounting system, transactions are automatically entered into accounts, and real-time reports are generated with just a few clicks. Cloud-based, it can be accessed anywhere, anytime and across multiple devices.


Who is Brightpearl For?

Created for small to large retail businesses across various industry verticals, Brightpearl caters to retailers with multiple sales channels, as well as product-based and service-based companies. It is used by retail managers and store owners, as well as people handling accounting, sales, inventory, shipping, payments, procurement and related roles.

Some of Brightpearl’s customers include: Esquire, a menswear retailer; David Shuttle, a second-generation family business specializing in gifts, jewelry and homewares; Tamper Evident, a company that sells anti-theft products; and Fuel My Website, a social network for bloggers.


Main Features

Order Management

Whenever a customer places an order, a series of events is triggered. While they can also be manually created, with Brightpearl’s ready-made integrations with e-commerce portals like Magento and Shopify, orders can be automatically downloaded. Inventory levels are subsequently decreased, not just on the channel the order is made, but all other sales channels as well, eliminating the possibility of selling the same item twice and dealing with problems later.

Brightpearl’s order management system not only ensures data accuracy and consistency, it also allows retailers to systematize their order fulfillment strategies and optimize stock levels through filters such as shipping method, order date, sales channel, and others. This way, retailers are immediately aware what products/brands are better suited for what channels, and what improvement initiatives can be rolled out to increase sales and improve customer satisfaction.

Inventory Management

Inventory replenishment with Brightpearl starts with just a few clicks. An email is sent to the supplier, and once delivered, the purchase order is marked as received and inventory levels in the sales channels are automatically increased. Because information is centralized, it’s easy to spot which entity you owe money to and how much, including the date the amount is due.

Brightpearl simplifies the usually complex inventory management processes required of a growing business. Aside from automatically increasing or decreasing inventory levels in your various sales channels, depending on whether items have been received from a supplier or sold to a customer, you are afforded the ability to generate cash flow reports and comprehensive inventory audit trails in real time.

Shipping Management

Order information, which includes shipping address and location, are automatically downloaded to your warehouses, empowering retailers to accurately and speedily deliver orders to customers. When an order is drop-shipped from a supplier or fulfilled via your own warehouse, tracking references are emailed to customers using pre-built email templates and transmitted back to your sales channels. Once shipped, the cost of inventory is entered into Brightpearl’s accounting system, giving you an instantaneous view of the profit amount you’ve made.

The shipping management software affords you full control over what and how you ship – partial order fulfillment versus drop-shipping, and order prioritization based on shipping method, order date or customer. For more automation and customization, Brightpearl integrates with e-commerce shipping fulfillment platforms like Shipworks, [Shipstation] (http://www.getapp.com/shipstation-application) and [Metapack] (http://www.getapp.com/metapack-application).

Online Payments Integration

To further simplify the customer purchasing experience, Brightpearl can be integrated with payment gateways such as PayPal and SagePay. PayPal links with Brightpearl in two ways: as a payment method and to download transactions. When payment processing with PayPal is set up, customers can opt to pay through PayPal via your website. Brightpearl automatically records all PayPal payments received online. Transaction details can then be viewed via the PayPal log and synchronized with Brightpearl using the PayPal transaction download integration feature.

SagePay, on the other hand, can be used to make online payments via the Brightpearl site (SagePay form) or through back-office payments (SagePay direct), also known as Mail Order/Telephone Order or MOTO. This means that customers can make payments over the phone, for one. For Magento users, SagePay payment setup is done in Magento.

Automated Real-Time Accounting

Brightpearl includes a full accounting system that allows users to keep track of the items they’re selling day to day, which channels are making money, which items are selling well, and such. Profits can be analyzed by channel, customer or SKU, empowering retailers to invest their money intelligently on better-performing products and channels.

The system provides in-depth and up-to-date reports that your accountant can also access to make updates and adjustments. Data can be exported as CSV, and Brightpearl’s support team provides 24/7 email support, documentations, a video library, and launch and acceleration services to help you and your staff with the training you’ll need to get started.


Integrations

Brightpearl readily integrates with 47 apps that include [eBay] (http://www.getapp.com/blog/ebay-management-software/), [Magento] (http://www.getapp.com/magento-application-1), Amazon, Brightpearl POS, [Shopify] (http://www.getapp.com/shopify-application), [Bigcommerce] (http://www.getapp.com/bigcommerce-application), Authorize.net, UK Mail, [Square] (http://www.getapp.com/square-application), and [PayPal] (http://www.getapp.com/paypal-application).


Pricing

Contact Brightpearl directly for pricing information.


Bottom Line

  • Cloud-based commerce acceleration platform that manages inventory, accounting, orders, CRM, purchasing, shipping and suppliers in one place
  • When orders are received, inventory levels across all channels are automatically updated to prevent selling the same items more than once
  • Real-time accounting capability gives business owners immediate insight into the financial health of their businesses, as opposed to weeks or months of waiting before comprehensive reports are generated
  • Has ready-made integrations with popular e-commerce applications like PayPal, Square, Magento, Shopify, Bigcommerce, eBay, Woo Commerce, and others
  • Supports offline/offsite browsing of purchases, orders and contacts on an Android phone or tablet

Videos and tutorials

Additional information for Brightpearl

Key features of Brightpearl

  • Drop shipping
  • availability
  • Automated real-time accounting
  • Full audit trail on contact records
  • CRM
  • Multi-Channel Inventory Management
  • Multiple warehouses / multiple locations
  • Paypal, Sage Pay and online payments integration
  • Order management
  • Efficient pick, pack, ship process
  • POS
  • Quoting and invoicing
  • Real-time reports
  • Shipping management
  • Supply Management
  • 360 degree visibility of your supply chain
  • Developer API for third-party integration
  • Low stock alerts
  • Inventory management
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Benefits

Great retail operations is repeatable activity, done well. With Brightpearl you automate the ordinary, essential processes for efficiency, and you capture and act on the exceptions that really impact your business, whether problems to fix or opportunities for growth.

Grow efficiently: Automate operations to reduce costs in the back office, and spend the time and money on areas that drive growth - new customers, channels, products, partners and markets.

Delight customers: Operations dictates the customer experience - perfect orders, deliveries, customer service and returns drastically increase the chances of repeat purchases, leading to profitable customers and higher customer lifetime value.