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Brandfolder Logo

Cloud-based digital asset management and sharing platform

Table of Contents

Brandfolder - 2026 Pricing, Features, Reviews & Alternatives

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All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: April 2026

Brandfolder overview

What is Brandfolder?

Brandfolder is a cloud-based platform that provides digital asset and identity management (DAM) for brand conscious businesses right up to Enterprise-level. Key features include privacy controls, user permissions, custom branding, expert onboarding with asset auditing, multi-format video transcoding, and more. The platform allows promotional materials to be stored and manipulated within one coherent space. Marketing collateral such as logos, images, fonts, brochures, business cards, jingles, videos and even corporate color swatches are stored side by side in easily browsed display layers and auto-tagged for rapid intelligent search.

Updating every instance of an altered asset, Brandfolder also assists user workflows and file requirements with automatic conversions or resizing. Additionally, the platform supports internal and external distribution with a range of sharing methods including the copying or emailing of URL download links. Tracking where these links go and how they are then employed, Brandfolder (Enterprise) then bundles insights and analytics capabilities to visualize asset and user performance data. Integration with existing creative apps and marketing tools is expandable thanks to Brandfolder's RESTful API and includes connectivity to Adobe InDesign server for live, inline template editing, while additional product features include dedicated expert-led customer support.

Starting price


Alternatives

with better value for money

Brandfolder’s user interface

Ease of use rating:

Brandfolder review summaries overview

To determine these pros and cons insights, we analyzed responses from 

Overall rating

Reviews sentiment

 
 
 
1-2(2)
3-4(122)
5(324)

What do users say about Brandfolder?

Reviewers appreciate Brandfolder for its intuitive interface, efficient asset management, and robust sharing capabilities, which help teams organize, search, and distribute digital assets easily. They find tagging, filtering, and version control features useful for maintaining brand consistency and streamlining workflows across departments and partners. They value responsive customer support and frequent updates, though some mention a learning curve and higher pricing for smaller teams.

Users report challenges with search functionality, tagging accuracy, and folder organization, noting occasional difficulties in locating assets or managing large libraries. They say improvements in mobile access, photo crediting, and permissions would enhance usability for diverse teams.

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Who uses Brandfolder?

Based on 448 verified user reviews.

Company size

Small Businesses

Enterprises

Midsize Businesses

Top industries

Marketing and Advertising
Retail
Staffing and Recruiting
Food & Beverages
Others

Use cases

Digital Asset Management
Enterprise Content Management
Document Management
Content Management
Digital Rights Management

Brandfolder's key features

Most critical features, based on insights from Brandfolder users:

Asset categorization
Search/Filter
Metadata management
Document management
Access controls/permissions
Customizable branding
Version control
Workflow management
Tagging
Reporting/Analytics

All Brandfolder features

Features rating:

Access controls/permissions
Activity tracking
Alerts/Notifications
Analytics
API
Archiving & retention
Artwork management
Asset categorization
Asset library
Asset lifecycle management
Asset sharing
Brand guidelines
Brand management
Change management
CMS integration
Collaboration tools
Commenting/Notes
Content library
Content management
Content publishing options
Customizable branding
Customizable templates
Digital asset management
Document capture
Document management
Document storage
File conversion
File management
File sharing
File transfer
Fulfillment distribution
Full text search
Metadata management
Multiple format support
Offline access
Project management
Real-Time data
Reporting/Analytics
Reporting & statistics
Rights management
ROI tracking
Role-Based permissions
Search/Filter
Sentiment analysis
Single sign on
Tagging
Task management
Task progress tracking
Template management
Third-Party integrations
Version control
Video management
Video support
Visual analytics
Workflow management

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Brandfolder integrations (39)

Integrations rated by users

We looked at 448 user reviews to identify which products are mentioned as Brandfolder integrations and how users feel about them.

Integration rating: 4.5 (3)

To help us see when kids are registered in our project management software

It connects fine but has lots of issues.

EE

Emma E.

Artistic Director

1/2
Slack logo
Slack

Integration rating: 5.0 (2)

We use Google Docs a lot alongside Slack and Gmail for sharing meeting notes, requirement docs and collaborative updates across teams. The Slack integration is especially useful because documents can be shared and discussed quickly.

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Kaleem A.

Senior SWE

Integration rating: 5.0 (2)

I can create my initial image using Artistly, then I bring it into Photoshop and complete my design process.

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Diana R.

Owner

Integration rating: 5.0 (2)

These two products work well together.

RP

Raegan P.

Graphic Designer

Integration rating: 3.0 (2)

Adobe creative cloud is great for saving.

RP

Raegan P.

Graphic Designer

Integration rating: 4.0 (1)

Notwendig für Ablage von projektrelevanten Unterlagen

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Christoph D.

Head of Project Management Office

Brandfolder customer support

What do users say about Brandfolder customer support?

Customer support rating:

We analyzed verified user reviews to identify positive and negative aspects of Brandfolder customer support.

Widespread user sentiment highlights Brandfolder's customer support as responsive, quick, and consistently available when needed.

A significant portion of users praise the onboarding and setup assistance, noting helpful guidance and readiness for launch.

Frequently reported by users, Brandfolder's support team is knowledgeable, patient, and resolves issues efficiently.

Common user feedback emphasizes the ease of contacting support via email, call, and chat, with prompt and courteous responses.

Support options

Email/help desk
Phone support
Knowledge base
Chat
24/7 (live rep)
Faqs/forum

Training options

In person
Webinars
Live online
Documentation

To see what individual users say about Brandfolder's customer support, check out the review snippets below.

“BrandFolder has its own version of this, called sections, but it's technically more rigid.”

MH

Midori H.

Creative Operations Manager

“Must have tools for any large teams (>5) to keep their workflows productive”

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Rochak A.

Director

“Only then did they reply, conveniently locking me into another year of service and adding more charges to an already stressful situation. Despite approving my payments which I suggested to them myself, the most recently sent my account to a third-party collections agency, claiming I had ignored all prior payment communication, which is completely false.”

JK

Jenna K.

Owner

“Getting support on a specific issue also took longer than ideal a few months back.”

CC

Cole C.

Marketing Coordinator

Brandfolder FAQs

Q. Who are the typical users of Brandfolder?

Brandfolder has the following typical customers:
Small Business, Mid-size Business, Large Enterprises, Freelancers

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Q. What level of support does Brandfolder offer?

Brandfolder offers the following support options:
Email/Help Desk, Phone Support, Knowledge Base, Chat, 24/7 (Live rep), FAQs/Forum

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