App comparison
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Free AB Testing Software
Last updated: March 2026
47 software options
Sponsored
Zoho PageSense
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
The Complete A/B Testing and CRO Platform
Professional : $12/month when billed annually or $20/month when billed month to month Enterprise : $30/month when billed annually or $49/month when billed month to month Prices may vary depending on number of monthly visitors.
Read more about Zoho PageSense
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Lead capture platform for business conversion and engagement
Free: $0 (1 domain, 1000 visitors) Basic: $25* (1 domain, 10,000 visitors) Advanced: $59* (4 domains, 50,000 visitors) Agency: $119* (unlimited domains, 150,000 visitors) *Save 20% on yearly plans
Read more about Poptin
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Sales management solution
Free Plan: Free for up to 3 users. Growth Plan: $9/user/month billed annually (or) $11/user/month Pro Plan: $39/user/month billed annually (or) $47/user/month Enterprise Plan: $59/user/month - billed annually (or) $71/user/month
Read more about Freshsales
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
All-in-one conversion optimization suite for website owners
Free seven day trial for all accounts that begins once we track your first website visitor. All plans include unlimited team members. Free Plan: $0 per month | Build: $39 per month | Grow: $89 per month | Expand: $249-$739 per month | Scale: $1,049-$1,669 per month | Enterprise: Starts at $2,289 - Contact Lucky Orange | Get 20% off with an annual plan.
Read more about Lucky Orange
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Landingi platform offering marketing tools and solutions.
From small companies, to marketers, to agencies – our plans give you the freedom you need to grow. All plans come with a free 14-day trial!
Read more about Landingi
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Social Proof Solution for eCommerce, marketing, and SaaS
https://wisernotify.com/pricing/
Read more about WiserNotify
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Small business, large enterprises, nonprofits, mid-size busi
Pricing starts from $14/month. Get your 30 day free trial before you start!
Read more about Picreel
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Digital experience and content management platform
Jahia offers a free version and a trial for 30 days. Paid plans include monthly subscriptions, details of which are outlined below: jContent Community Edition - Free jContent - Starting at €1700 per month jEnterprise - Starting at €3000 per month
Read more about Jahia
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Website optimization tools
Contact ConvertCart for pricing details.
Read more about ConvertCart
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
AI-powered A/B testing platform
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
All-in-one solution for creating great digital experiences.
14-day free trial, no credit card required. Analysis - up to 10,000 sessions per month: free Infrastructure - millions of sessions per month: custom pricing
Read more about Heap
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
AI-powered conversations for better website conversions
Conversion suite: • Basic: $261/month • Pro: $521/month • Premium: Ask us Ourly Meeting Scheduler: • $15 / User / month (1 - 9 users) • $12 / User / month (10 - 49 users) • $9 / User / month (50+ users) Flex for CRM, Tasks, and Ticket Management: • $19 / User / month Cookie Controller: • $11 / month Social Inbox: • $19 / User / month
Read more about Serviceform
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
The runtime control plane for software features
LaunchDarkly offers a 14-day free trial for new users. Pricing starts at $10 user/month.
Read more about LaunchDarkly
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
The all-in-one analysis and reporting software.
Professional version from $3,059 per year, customized quote possible.
Read more about Displayr
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Conversation rate and marketing management software
Freshmarketer offers several premium plans, starting at $15/month. - Free: "$0 - /month, with 100 marketing contacts" to $0/month, with 100 marketing contacts" - Enterprise: "$15 /month, with 500 marketing contacts billed annually" or $18 /month, with 500 marketing contacts billed monthly"
Read more about Freshmarketer
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Cloud-based lead management and AB testing software solution
Upflowy has you covered at any scale. Explore our flexible options and start to build and A/B test high-performing signup experiences within just a few minutes!
Read more about Upflowy
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Headless CMS with built-in AB testing and personalization
Please contact CROCT directly for pricing details.
Read more about Croct
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Personalize user experiences and run tests on your website.
Free to use. No registration or set up fees are required.
Read more about Google Optimize
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Deliver AI-driven recommendations & website personalization
FREE: for up to 1 account user LITE: $225/month billed annually or $250/month billed monthly - for low traffic sites who need less managed service, page views, and customization. POWER: $412/month billed annually or $450/month billed monthly - for businesses with a need for more campaigns and features. ENTERPRISE - $900/month billed annually or $1000/month billed monthly - for large companies with high traffic and extensive requirements.
Read more about Personyze
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Capture your customers at consideration.
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Conversion rate optimization platform
Pricing is based on the number of tested views - pageviews which have been included in an experiment (A/B test, personalization or survey) 10,000 tested views - $59 per month 30,000 tested views - $119 per month 50,000 tested views - $179 per month 100,000 tested views - $279 per month 200,000 tested views - $439 per month Quotes for over 1 million tested views are available on inquiry.
Read more about Omniconvert
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
The newsletter platform built for growth.
beehiiv offers flexible, subscriber-based pricing to accommodate publications of all sizes. Our Launch plan is free and perfect for getting started with core publishing features. For growing publications, our Scale and Max plans are priced based on your subscriber count, offering advanced features and capabilities. For larger operations with 100,000+ subscribers, we offer Enterprise solutions with custom pricing. Contact our sales team for detailed pricing based on your specific requirements.
Read more about beehiiv
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Open-source feature management platform
Unleash fits your language, your hosting needs, your work process, your business, and your budget. Unleash offers 3 pricing editions: ◼Open Source - it's a FREE and basic feature management solution hosted by you. ◼Pro - 80$/month includes 5 team members. Your team gets access to the full version managed by us. ◼Enterprise - Contact us. Includes SSO, unlimited team members, managed by us or Self-hosted. No credit card is required and the first 14 days are free. Pricing info: getunleash.io/plans
Read more about Unleash
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Real-time full GDPR compliant deals & revenue increase app.
twik pricing is either based on packages like in Shopify (https://apps.shopify.com/twik-app-2) based on monthly deals or 1¢ per personalized visitor's session for twik+ (the full-scale enterprise platform) where twik will modify the UX to improve the engagements and conversions. twik offers 2000 personalized sessions free on a monthly basis each month. Twik offers free: BI (Business Intelligence) for an unlimited number of visitors as well as a comprehensive resources library hub that features: popups, chatbot, forms, navigations, products and catalog sorting and more that are free of charge. twik apps for e-commerce marketplaces offers a free trial before usage. Please contact twik directly for more pricing information to marketing@twik.io.
Read more about Twik
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
A/B testing & release management solution for product teams
Contact Apptimize for pricing details.
Read more about Apptimize