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Top Rated AB Testing Software with Free - Page 2

Last updated: June 2026

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48 software options

Serviceform logo

AI-powered conversations for better website conversions

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Serviceform is a website conversion platform that helps businesses engage visitors, capture leads, and manage conversations using AI agents, chatbots, live chat, and forms—all from one centralized system.

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Poll the People logo

Usability Testing In –Minutes, Not Days.

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Poll the People makes data-backed decision-making faster, easier, and cheaper. The platform provides pre-live usability testing for anything from web design to ad copy. With Poll the People marketers, designers, or any other team can create the best resources for any target audience.

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Flowpoint logo

Boost conversions with behaviour tracking

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This web analytics solution utilizes AI to help you gain insights into your customers' online behavior and optimize your conversion rates.

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Jahia logo

Digital experience and content management platform

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Jahia helps businesses manage website and application development projects by creating digital frameworks for delivering a personalized customer journey. The content management system lets users create, edit, review, and publish structured and unstructured content and manage web pages, SEO & more.

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Apptimize logo

A/B testing & release management solution for product teams

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Apptimize is a cloud-based A/B testing and release management solution which assists businesses of all sizes with mobile app experimentation and optimization. Its key features include audience targeting, funnel analysis, split testing, campaign segmentation and visual editing.

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Mida logo

Lightweight A/B testing that won't slow your site

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Mida is a simple, lightweight A/B testing tool for marketers and CRO teams who care about website performance. 10x faster than typical a/b testing tools, Mida runs tests without hurting page speed, Core Web Vitals, or SEO. With built-in AI, anyone can launch experiments without writing code.

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Balloonary logo

Advertising agency and ad server software

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Balloonary is an online advertising software that provides AI-based ad builder to generate custom copies and creatives for Google, Facebook and Instagram ads. It provides tools to plan projects, manage tasks, track time, collaborate, and report.

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beehiiv logo

The newsletter platform built for growth.

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beehiiv is a newsletter platform that provides creators with tools available in email, helping newsletters scale and monetize. beehiiv's editing and design tools, along with its suite of growth and monetization features, enable users to build and launch iconic media brands without any coding.

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Heap logo

All-in-one solution for creating great digital experiences.

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Heap is the only solution that shows you every action by every user on your product or site, then provides direction on the improvements that will most impact your business. With One-Click Session Replay & Autocapture, teams can quickly improve conversion, retention, and customer delight.

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Freshmarketer logo

Conversation rate and marketing management software

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Freshmarketer is an all-in-one conversion rate optimization (CRO) hub designed to help businesses and marketing agencies convert website visitors into customers

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Omniconvert logo

Conversion rate optimization platform

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Omniconvert is a full-stack conversion optimization tool that includes A/B testing, surveys and web personalization features

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Freshsales logo

Sales management solution

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Freshworks CRM Marketing Cloud helps marketing teams deliver more personalized customer experiences at every touchpoint across their lifecycle. You can automate conversations with website visitors using AI chatbots, create personalized email campaigns and nurture customers to keep coming back.

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Seatext AI logo
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AI website optimization and personalization tool

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SEATEXT AI automates your A/B testing by generating, testing, and prioritizing text variants in real time. It acts as your automated CRO expert, running continuous multivariate tests to find the highest-converting messaging for your Google Ads and landing pages without any manual work.

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SankeyJourney logo
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Visualize Your Customer's Journey with SankeyJourney

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Online tool for analyzing user journeys through Sankey diagrams or flow charts. Upload a CSV file containing event data from your website or app, and quickly generate an interactive data visualization interface that illustrates your customer paths. Boost your engagement, retention, and monetization.

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Split logo
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Feature delivery platform for engineering teams

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Split is an industry-leading feature delivery platform that enables companies to embrace impact-driven development across their engineering teams.

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Optimal UX logo
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Seamless SEO patching and A/B testing tool

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OptimalUX is a SEO patching and A/B testing platform for streamlined integration. It allows users to fix SEO issues, update content, and optimize user experiences in real time.

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Cuped.ai logo
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Agentic conversion optimization for Shopify

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Cuped.ai is a conversion rate optimization platform for Shopify stores that analyzes pages, identifies UX issues, generates improvement recommendations, and implements A/B tests.

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CustomFit.ai logo
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No-code site testing & personalization platform

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CustomFit.ai provides a no-code platform for website personalization and A/B testing designed for e-commerce businesses. The solution enables marketers to create tailored website experiences based on visitor behavior and preferences through a drag-and-drop visual editor. It integrates with various platforms including Shopify, WooCommerce, and BigCommerce while offering real-time analytics to track performance.

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Taplytics logo
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Full-stack A/B testing solution.

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A/B testing - bridge the gap between marketing and development with Taplytics, enabling your team to find insights and run tests.

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DevCycle logo
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DevCycle is a feature management platform built for develope

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DevCycle lets teams experiment on any feature so they can choose winners faster. Run tests on any platform - web, mobile, server-side or OTT.

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ArbHunter logo
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AI niche finder for ad arbitrage campaigns

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ArbHunter is an AI-powered platform that helps users find profitable niches for ad arbitrage using real Google Trends and Meta advertising data. The system scores opportunities on a scale from zero to one hundred, generates ad creatives with automatic brand detection, and provides campaign management tools to track performance. Users can discover trending topics by country, create multiple ad variations, and organize their campaigns all within one integrated workflow.

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Hypertune logo
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Cloud-based A/B testing and application configuration tool

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Hypertune is a cloud-based platform that provides modules for feature flags, A/B testing, analytics, and application configuration. Built with end-to-end type safety, the solution also provides git-style version control and synchronous feature flag evaluation.

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Reteno logo
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AI messaging platform for app retention

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Reteno is a customer engagement platform for mobile apps, focusing on retention and revenue growth via automated messaging. It supports communication across eight channels: mobile push, in-app messages, email, SMS, web push, messengers, app inbox, and personalization for apps and web. Reteno includes AI-powered content tools, automated testing, customer segmentation, profile unification, and event tracking.

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