WATI Reviews

User friendly interface, ease of setting up and multi functionality

WATI has been so useful I cant think of any major drawbacks

The seamless integration with WhatsApp Business and the user-friendly interface make WATI a standout solution. It simplifies communication with customers, especially with features like automated messaging, contact segmentation, and template management. Their customer support is responsive and knowledgeable, ensuring any issues are quickly resolved. The platform's ability to handle multiple conversations at once is invaluable for businesses looking to scale efficiently.

The pricing could be more flexible for smaller businesses or startups. Additionally, some advanced features like analytics could be more robust, offering deeper insights into customer interactions.

The interface is user-friendly, allowing my team to quickly get onboarded and use it effectively for broadcasting messages, customer support, and lead management.

While WATI offers great functionality, the pricing structure could be more competitive, especially for smaller businesses looking to scale their messaging capabilities.

I have been using Wati for 2 years now. We have built and extensively integrated system with our LMS. We used to send reminder, track attendance, send wallet information, leave information, class joining links, and notes. The consumer reached out to us through Wati for any queries, and we automated 90% of the queries through their inbuilt workflows, and that helped us optmised out cost. With just 1 Customer Suppoer agent, we were able to server almost 1000 students, handling 100 of classes everyday, across 3 different time zone. Wati is an amazingly powerful tool for any business.

The payment transaction failed many times, but I think it might be my card issue.

Customer support by WhatsApp and the customer experience.

Some features require using 3rd party developers - it has more costs.

Powerful multi-agent support and automation. Seamless integration with CRM tools. Detailed analytics for tracking performance. Reliable customer support and a user-friendly interface.

Pricing can be high for businesses with heavy message usage. Initial API setup may require technical knowledge. Limited flexibility for smaller businesses with budget constraints.

I like the REST API, ease of use , and the reliability of the service.

Occasionally a WhatsApp number wont be reachable by WATI, there seems to be no explanation when this happens, but I suspect its the WhatsApp network rather than WATI themselves. Thankfully its quite rare. And WATI reports correctly that it wasn't delivered.

There are many pros of WATI such as easy to navigate UI, Effective Audience Segmentation, seamless whatsApp integration, cool automation features and many more.

limitations in customizing message templates and layouts, which may restrict creativity in designing unique broadcasts.

What I liked the most about WATI is its seamless WhatsApp API integration. It’s perfect for managing customer interactions, especially with its chatbots and automated messaging features. The Flow Builder made it easy for my team to set up communication workflows without any coding skills, which saved us time and effort. The pricing is also a plus—it’s more affordable than other tools we’ve used, making it a great value for money.

One of the biggest drawbacks of WATI is its customer support, which can be slow and sometimes unhelpful. When encountering issues such as account verification problems or message delivery errors, it can take a long time to get a resolution. Another issue is the 24-hour message limitation—if you don’t respond to a customer within that window, you’re blocked from sending follow-up messages unless you use specific templates, which is frustrating for ongoing conversations. Additionally, there are some technical glitches, like messages not sending or errors during login, which can interrupt daily operations .

Its very easy set up method. User friendly interface that make anyone can easily operate. as I set up for my clients and training them how to use. Its easy and make my time manageable.

Price range difficulties for SMBs. I could suggest sometimes the settings changes of the WATI.

•Simple onboarding and setup process. •Effective automation and chatbot integration. •Scalable, catering to businesses of all sizes. •Reliable customer support and detailed documentation.

Cons: •Limited customization options for the chat interface. •More advanced features can require a steeper learning curve. Overall: Wati is a strong WhatsApp Business API platform that helps businesses enhance their customer communication. With its powerful automation tools, ease of use, and efficient customer service, it is a valuable asset for businesses aiming to improve customer experience through WhatsApp.

An wonderful product with multiple integration/plugin available. Easy to setup and use.

Pricing is bit on the higher side when compared to other products/indian market.

I like the Broadcast features it is easy to use and send later option and one more is the catalogue features that is amazing we can connect the Facebook business account and send the catalogue.

The customer support its very hard here to connect with agent please improve that and pricing

We've particularly appreciated the ability to quickly respond to customer inquiries and follow up with those who have abandoned their carts.

I'd say the app does have some room for improvement, but I mainly find myself using WATI on my computer device so no complaints.

Wati integrates smoothly with my HubSpot account and it's easy to manage my customer interactions.

Some of the templates and workflows are somewhat limited compared to other platforms.

It is easy to set up the automation flow chart and the keyword action helps me to keep my contacts engaged. I can make sure that they get the details that they are searching for through setup in the chatbots with images and documents.

Sometimes it will not load even if the internet is okay, I think it is a bug or something. The tutorial video has less clarity regarding the details and didn't provide new videos for new updates

At first, they actually pretty good compared to their competitor, and now, we got a lot and lot of errors.

Their support system is garbage, seriously, from the website, you will be directed to whatsapp, but from whatsapp, you will directed back to their website. Its a joke. And if you use email to contact them, better wait for humanity landed on mars.

The UI of WATI is so easy and convenient to use that it does not require any separate training. Submission of templates for approval on the WATI platform is also a seamless issue. Live data shows delivery, read and replied metrics. Dedicated live agents can handle user queries on the same platform and chats can be marked as resolved. The Chatbot Builder is also fairly easy to use.

Applying delay of more than 30 seconds is not supported on the Chatbot platform and it becomes increasingly difficult to incorporate delays of several hours in specific business cases (for example when we want to send an automated feedback message to the customer after 8 hours of the user requesting a Service Request). The clicks data is also not very reliable and the callback report does not get fed to MoEngage properly on integration.

It is simple to use. Most common functions such as responding to customers, creating templates and quick replies, setting up webhooks / keyword actions is quite straight forward and can be done with minimal assistance

SUPPORT. One of the worst support teams. Setting up the account was a pain. I still have not been able to get my business name correct on the platform. Billing support is even worse. My account got disabled and we were not able to converse with customers despite making all payments timely. No one from their team responds on Whatsapp / LinkedIn / Twitter.

Bulk outreach to Whatsapp contacts. Whatsapp automation responses.

Arrogance by WATI team. We had repeatedly asked for the backlink on the chat widget to be removed and the 1000 messaging credits to not expire. They did not budge, instead canceled the subscription without approval from us.

The customer support is AMAZING. Without their fantastic customer service, we would not have been able to onboard so quickly with WhatsApp. WATI team helped us remove barriers for integration really fast.

Not many cons to talk about really. Their dashboard was a little hard to grasp initially, but once I played with it a bit longer, I started getting the hang of it.

WATI is one of the easiest software that i have use to manage and create a chat-bot automation for our WhatsApp marketing channel. It is really helpful in helping us to assist customer inquiry and replying to their message quickly for 24/7 without any break.

There are some bugs in here and there, but nothing that is too severe that pending us from using the feature and tools in here. The software package price scheme is not too flexible, and not cater all type of business size, especially for a single user or a personal usage.

It's a easy to use and to implement software, with a great team behind it. If this is not enough for you, I must say that keywords is a must have tool for your team. Great idea, great execution, great time saving.

The aesthetics/frontend of the product can be improved.

Thanks for your feedback. We're already planning a UI/UX revamp :)

Able to use one number in touch with different clients around the world, good to maintain brand image, support mutual Log-in, focusing on WhatsApp solution, Simply, familiar dashboard, Reasonable cost, storage of conversation history, etc

still under developing, bugs appears sometimes ( response time of CS is quick ), each Template message being charged with no package plan, notification of receive message can be improved, Windows Based app should be consider

The flexibility of the user management makes it a very adaptable solution for any kind of small/medium business. Also almost free of bugs, something surprising considering it is a quite young product

The UI needs some more work to improve the pages visually