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ZoomInfo Sales Logo

Lead generation and buyer intent data for B2B organizations

Table of Contents

ZoomInfo Sales - 2026 Pricing, Features, Reviews & Alternatives

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All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: March 2026

ZoomInfo Sales overview

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Based on 317 verified user reviews

What is ZoomInfo Sales?

ZoomInfo Sales is a lead generation solution with key features that include data import/export, a contact database, lead capture, and more.

Who uses ZoomInfo Sales?

By industry, ZoomInfo Sales reviewers are most commonly professionals in computer software (21%). The most frequent use case cited by reviewers is lead generation (78%).

What do users say about ZoomInfo Sales pricing?

Some users report that ZoomInfo Sales offers good value for money due to business growth and data quality, and reviewers appreciate free trials. However, some reviewers feel pricing is confusing, expensive, and restrictive, especially for small businesses.

What are the most popular integrations for ZoomInfo Sales?

The ZoomInfo Sales integrations most frequently cited by reviewers are: Salesforce Sales Cloud (a CRM product rated 4.8 out of 5 for its integration with ZoomInfo Sales) and HubSpot CRM (a CRM product, 4.8).

Starting price

Free

Alternatives

with better value for money


Pros & Cons

Data Accuracy

Contact Information

Lead Contact Information

Sales Teams

Pricing

High and rigid pricing

ZoomInfo Sales’s user interface

Ease of use rating:

ZoomInfo Sales pros, cons and reviews insights

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To determine these pros and cons insights, we analyzed responses from 

Overall rating

Reviews sentiment

 
 
 
1-2(29)
3-4(133)
5(155)

What do users say about ZoomInfo Sales?

ZoomInfo Sales is a lead generation solution with key features that include data import/export, a contact database, lead capture, and more.

Select to learn more


Who uses ZoomInfo Sales?

Based on 317 verified user reviews.

Company size

Small Businesses

Midsize Businesses

Enterprises

Top industries

Computer Software
Information Technology and Services
Health, Wellness and Fitness
Telecommunications
Others

Use cases

Lead Generation
Contact Management
Lead Capture
Sales Intelligence
Buyer Intent

ZoomInfo Sales's key features

GetApp's analysis of 60 verified user reviews collected between July 2021 and August 2024 identifies ZoomInfo Sales' most critical features and summarizes user sentiment about those features.

Data import/export

Reviewers appreciate ZoomInfo Sales' data import/export capabilities. They find it easy to export contact and account data to platforms like Salesforce and HubSpot, and to import their own lists. Users report smooth integration with CRMs, although some mention limitations and frustrations with data export limits and credit deductions. They highlight the ease of transferring data to spreadsheets and the user-friendly interface, but note occasional inaccuracies in exported contacts and difficulties in getting support for credit issues. Of the 19 ZoomInfo Sales users who gave detailed accounts of their use of Data Import/Export, 95% rated this feature as important or highly important.


Contact database

Reviewers indicate that ZoomInfo Sales' contact database is extensive and valuable for prospecting. They appreciate the variety of leads across different industries and regions, though some feel the database is more accurate for the US than globally. Users find the contact information generally accurate and helpful for reaching key contacts, although some report outdated or incorrect data. They value the ability to verify phone numbers and emails, and the ease of managing contacts for different opportunities. Of the 26 ZoomInfo Sales users who gave detailed accounts of their use of Contact Database, 88% rated this feature as important or highly important.

See related user reviews

“Every time you ask for records from their database team, they drag their feet for weeks and weeks and weeks. ”
SO

Sean O.

GM

“This site is database driven instead of AI, so it required constant maintenence, which doesnt seem to be getting done.”
TH

Trevor H.

Logistics Sales Representative

“Simply use SalesOS to get a whole database of relevant info quickly and safely. ”
MP

Michael P.

Owner

“Useful for Lead Generation, have contact database too.”
GK

Gourav K.

Research Analyst


Lead capture

Users report that ZoomInfo Sales' lead capture capabilities are useful for identifying and targeting prospects. They highlight the Web Sight capability for capturing contacts from website visitors and appreciate the integration with CRMs like HubSpot. Reviewers find the information on leads generally accurate and helpful for designing targeted strategies. However, some mention occasional inaccuracies and the need for better integration with Salesforce. They find the lead capture process intuitive and straightforward to use. Of the 22 ZoomInfo Sales users who gave detailed accounts of their use of Lead Capture, 77% rated this feature as important or highly important.


All ZoomInfo Sales features

Features rating:

Activity dashboard
Activity tracking
Alerts/Notifications
API
B2B lead generation
Behavior tracking
Campaign management
Campaign segmentation
Communication management
Competitive analysis
Contact management
Content marketing
Conversation intelligence
CRM
Customer activity tracking
Customer database
Customer profiles
Customer segmentation
Dashboard
Data integration
Data visualization
Email management
Email tracking
Event triggered actions
For sales teams/organizations
GDPR compliance
Generative ai
Intent data
Interaction tracking
Lead generation
Lead management
Lead notifications
Lead nurturing
Lead qualification
Lead segmentation
Marketing automation
Multi-Channel attribution
Multi-Channel communication
Pipeline management
Predictive analytics
Prioritization
Prospecting tools
Real-Time analytics
Real-Time data
Real-Time notifications
Real-Time updates
Recommendations
Reminders
Reporting/Analytics
Sales automation
Sales pipeline management
Search/Filter
Target account identification
Third-Party integrations
Trend analysis
Visitor tracking
Website visitor tracking
Workflow management

ZoomInfo Sales alternatives

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ZoomInfo Sales pricing

Value for money rating:

Pricing plans

Pricing details:

Free plan
Free trial
Subscription

Sales

Empty state illustration for "No pricing info"

No pricing info

Features included:

  • Accurate email addresses, direct dial phone and mobile phone numbers
  • Company insights and buying intent signals
  • Engagement apps and integrations

Marketing

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No pricing info

Features included:

  • Essential contact data and advanced company insights
  • Digital marketing solutions for display advertising, website chat and form management
  • Plug-and-play and flexible integrations

Talent

Empty state illustration for "No pricing info"

No pricing info

Features included:

  • Advanced candidate search with accurate contact data
  • Sourcing intelligence with candidate alerts and company scoops
  • Engagement apps and integrations

User opinions about ZoomInfo Sales price and value

Value for money rating:

To see what individual users think of ZoomInfo Sales's price and value, check out the review snippets below.

“ZoomInfo makes it super simple for us to enrich our CRM account and contact data, and helps us prioritize our accounts based on key information”
MK

Matt K.

RevOps Manager

“As with other similar services one challenge is accurate data on private companies and stale data, especially from smaller orgs.”
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Eric L.

Sr. Solutions Engineer

ZoomInfo Sales integrations (17)

Integrations rated by users

We looked at 317 user reviews to identify which products are mentioned as ZoomInfo Sales integrations and how users feel about them.

Integration rating: 4.6 (28)

We use both platforms to track and align sales.

Setup takes some time but allows easy creation of Leads and Campaign members from form submissions.

MU

Michelle U.

VP of Operations

1/2
HubSpot CRM logo
HubSpot CRM

Integration rating: 4.7 (24)

Integration rating: 4.0 (5)

This is where my CRM integration allows me to move candidates seamlessly through the process.

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Jacque W.

Regional Coordinator

Outreach logo
Outreach

Integration rating: 5.0 (4)

We didn't realize how much garbage we were sending using Outreach. Integrating outreach and neverbounce helped us save our sending reputation.

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Kate M.

Director of RevOps

Integration rating: 4.3 (4)

Integration rating: 5.0 (3)

It picks up on email calls and helps with transparency and insights.

Verified reviewer profile picture

N. W.

BDM

ZoomInfo Sales customer support

What do users say about ZoomInfo Sales customer support?

Customer support rating:

We analyzed verified user reviews to identify positive and negative aspects of ZoomInfo Sales customer support.

A limited number of users highlight responsive and helpful customer support, describing the team as attentive and top tier.

Widespread user sentiment describes customer support as slow to respond, difficult to navigate, and often unhelpful.

Support options

Faqs/forum
Phone support
Email/help desk
Chat
Knowledge base

Training options

Webinars
Live online
Videos
Documentation

To see what individual users say about ZoomInfo Sales's customer support, check out the review snippets below.

“ZoomInfo has also provided exceptional customer service and technical assistance.”

AB

Almodyr B.

Data Analyst

“The customer support has been a bit hard to navigate and they are slow to respond.”

NR

Nathan R.

Associate

ZoomInfo Sales FAQs

Q. Who are the typical users of ZoomInfo Sales?

ZoomInfo Sales has the following typical customers:
Small Business, Large Enterprises, Mid-size Business, Freelancers

These products have better value for money


Q. What is ZoomInfo Sales used for?

ZoomInfo powered by DiscoverOrg is a cloud-based lead generation platform for B2B organizations. It uses buyer intent data to inform sales and marketing teams. The solution is designed to help teams identify and prioritize prospect companies that signal intent via various channels. Intent insights are provided for online research activities, organizational changes, funding announcements, company mergers, technology adoptions, and more. ZoomInfo can integrate with Salesforce, Marketo, HubSpot, SugarCRM, and others. Using intent data technology plus an in-house team of dedicated researchers, ZoomInfo keeps teams informed on critical prospect activity. Teams can set up automated alerts for specified organizations and new opportunities. The WebSights tool captures and reveals website and landing page visitors. Additionally, ZoomInfo's workflows feature allows teams to set rule-based triggers in order to save time. This feature ensures that customer activities are instantly followed by automated tasks within ZoomInfo and any applicable integrated systems. ZoomInfo also offers an InboxAI tool that integrates with email systems and collects data from communications with prospects/customers to provide additional insights.


Q. Does ZoomInfo Sales support mobile devices?

ZoomInfo Sales supports the following devices:
iPad, iPhone, Android


Q. What level of support does ZoomInfo Sales offer?

ZoomInfo Sales offers the following support options:
FAQs/Forum, Phone Support, Email/Help Desk, Chat, Knowledge Base

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