Instiller Pricing, Features, Reviews & Comparison of Alternatives

Instiller

The email marketing solution for agencies

4.88/5 (17 reviews)

Instiller overview

What is Instiller?

Instiller is only provided to agencies and that means, unlike with other ESPs, we're not in competition with eachother.

We're proud to own, develop and support every part of Instiller. This gives us the freedom to provide our clients with an expert and reliable service.

The combination of our fully featured and easy to use solution along with simple pricing means you're in full control over the service provided to your clients.
instiller.co.uk

Pricing

Starting from
£243.75/month
Pricing options
Value for money
View Pricing Plans

Devices

Business size

S
M
L

Markets

United States, Australia, Canada, Europe, Germany, United Kingdom

Supported languages

English
Instiller screenshot: Easy to use drag & drop responsive email designer featureA better way to manage your email marketing clientsInstiller screenshot: Custom background and colours on login screenInstiller screenshot: See what's happening across all client accountsInstiller screenshot: Detailed campaign reports update in real-timeInstiller screenshot: Optimise campaign response using split testingInstiller screenshot: No more remembering passwords for each clientInstiller screenshot: Track engagement using the visual click mapInstiller screenshot: Litmus is integrated for easier email template testing

Instiller reviews

Excellent
15

Very good
2

Average
0
Poor
0
Terrible
0
Value for money
Features
Ease of use
Customer support
  4.9
  4.9
  4.8
  5.0
Stephen Beard

Best Software We've Used Yet

Used daily for less than 6 months
Reviewed 2016-09-13
Review Source: GetApp

We've been using Instiller for a short while now, and we have never had better quality results from our email campaigns. The system shows us when we get something wrong, delivers high quality reports to give to our customers, and gives our clients the best results they've had from email marketing. The support is the quickest i've received and the answers they send back are detailed and in depth.

Pros
Easy to use interface on the most part, great reporting, delivers great results and happy clients

Cons
Only gripe would be that when you use the interface for email replies, this could be improved by allowing an export of email replies, or a better interface for viewing them that isn't so 'jumpy' - but this is only a very small element of the system.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Ben Bedford

Powerful Agency Email Marketing

Used weekly for 2+ years
Reviewed 2018-09-28
Review Source: Capterra

We'd been looking for a solution for a while. Instiller fits really well with our own products and their team have been really helpful and friendly in all our interactions. If you're looking for an email marketing provider for your agency definitely check them out.

Pros
Instiller is easy to use, and full of amazing features. The automation panel is particularly impressive. Workflows are easy to build and manage. Useful for your own marketing campaigns as well as a great feature for clients. Their API is very impressive as well, and simple to integrate into. And with the automation carrying a lot of the heavy lifting there's much more control over what can be done by users without needing additional development time.

Cons
Not much control over account limits at the moment. Although some basic limit features have recently been introduced, and am sure will be improved over time. For example there doesn't seem to be an option to adjust a limit on an account without removing the limit and history associated with that limit. Not a big problem though, just need to ensure contracts with clients are clear around overages on unrestricted accounts.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Andy Jones

Great time saving app - and I've tried a lot of them!

Used daily for 2+ years
Reviewed 2019-03-15
Review Source: GetApp

It's the support that does it - I've tried a lot of tools like this, but whenever I have an issue, the guys are there and ready to help. Top marks!

Pros
The reporting is great, and the ease of sending campaigns is second to none.

Cons
Some of the features/functions can be hard to find, but luckily their support team are always on hand to help

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Matthew Nichols

Instiller a perfect solution for media publishers

Used daily for 2+ years
Reviewed 2018-12-21
Review Source: Capterra

As a long-standing user it’s been a invaluable tool that’s always performed for us and met our changing needs. Perfect tool for white labeld solution for publishing bureaus

Pros
Instiller is a flexible fast and powerful tool with an outstanding API and a support teams that’s second to none

Cons
Not much really it’s a great system I can’t thibk of much I don’t like

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Anonymous

Fantastic software...even better support

Used weekly for less than 6 months
Reviewed 2019-12-05
Review Source: GetApp

Pros
Instiller has been great for the marketing side of our business and offers us a solution to give to clients that is fully controlled by us and not limited on features. The system is easy to use and the support when you do need something is great, the team are there on hand to support you and listen to what you need...they also actively involve their users in helping to develop the new features or improvements to the existing platform. Reports are extensive and easy to explain so you can easily hand them over to clients to show them how well their emails are doing. Big thumbs up all round.

Cons
The front end can look a little dated in some areas but from speaking to the team this is in process for being redeveloped very soon. The only other element we had was getting our head around jumping from client accounts and knowing when you are in the main overall Solution account...we have fed this back to the Instiller head honcho and it is going to be looked at. Apart from that the only other thing we think could be slightly improved is the web builder for when it is given to clients to construct their own templates but this is a minor thing.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Instiller pricing

Starting from
£243.75/month
Pricing options
Free trial
Subscription
View Pricing Plans

Instiller offers simple pricing for agencies of any size

There's no set-up cost, no additional feature costs and it's priced low to increase your profitability.

Instiller features

API
Campaign Segmentation
Content Management
Customizable Branding
Customizable Templates
Drag & Drop Interface
Email Marketing Management
Engagement Analytics
Real Time Analytics
Reporting & Statistics
Third Party Integration

A/B Testing (201 other apps)
Activity Dashboard (346 other apps)
Automatic Notifications (200 other apps)
Campaign Analysis (287 other apps)
Campaign Management (344 other apps)
Data Import/Export (247 other apps)
Monitoring (241 other apps)
Multi-Channel Marketing (242 other apps)
Social Media Integration (310 other apps)

Videos and tutorials

Additional information for Instiller

Key features of Instiller

  • For Agencies only
  • Unlimited client accounts
  • 100% White label
  • Unlimited sending domains
  • Litmus integration
  • Drag and drop responsive email design
  • Fully featured API
  • Dynamic content features
  • Automation triggers
  • Automated data cleansing
  • Campaign split testing
  • Real-time reports
  • Built-in sender reputation monitoring
  • 250+ integrations
  • Segmentation and targeting features
  • Dedicated IP addresses option
  • Unlimited data storage
  • Unlimited click tracking domains
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Benefits

Instiller provides all features as standard meaning there's no granular pricing and you're free to use as much or as little as you like.