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Zoho Campaigns Logo

Simplified email and SMS marketing management software

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Zoho Campaigns - 2026 Pricing, Features, Reviews & Alternatives

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All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: January 2026

Zoho Campaigns overview

Based on 314 verified user reviews

What is Zoho Campaigns?

Reviews for Zoho Campaigns come from a wide variety of industries, including marketing and advertising (11% of reviewers), information technology and services (10%), and computer software (8%). The most frequent use case for Zoho Campaigns cited by reviewers is email marketing (86% of reviewers).

What do users say about Zoho Campaigns pricing?

Most reviewers indicate Zoho Campaigns offers strong value for money, especially for small businesses, and they appreciate the affordable, scalable plans. Some users report the pricing structure is confusing, and they wish for more transparent options.

What are the most popular integrations for Zoho Campaigns?

The Zoho Campaigns integration most frequently cited by reviewers is Zoho CRM, a CRM product rated 4.7 out of 5 for its integration with Zoho Campaigns.

Starting price

4flat rate /
per month

Alternatives

with better value for money


Pros & Cons

Email Campaigns

User Interface

Email Automation

Email Sending

Bugs and Issues

Zoho Campaigns’s user interface

Ease of use rating:

Zoho Campaigns pros, cons and reviews insights

To determine these pros and cons insights, we analyzed responses from 

Overall rating

Reviews sentiment

 
 
 
1-2(14)
3-4(144)
5(156)

What do users say about Zoho Campaigns?

Reviews for Zoho Campaigns come from a wide variety of industries, including marketing and advertising (11% of reviewers), information technology and services (10%), and computer software (8%). The most frequent use case for Zoho Campaigns cited by reviewers is email marketing (86% of reviewers).

Select to learn more


Who uses Zoho Campaigns?

Based on 314 verified user reviews.

Company size

Small Businesses

Enterprises

Midsize Businesses

Top industries

Information Technology and Services
Marketing and Advertising
Computer Software
Education Management
Others

Use cases

Email Marketing
Campaign Management
Marketing Automation
Email Tracking
Marketing

Zoho Campaigns's key features

Most critical features, based on insights from Zoho Campaigns users:

Campaign scheduling
Email marketing
Customizable templates
Campaign management
Interaction tracking
SMS messaging

All Zoho Campaigns features

Features rating:

WYSIWYG editor
SMS marketing
Search/Filter
Scheduled messaging
Reporting & statistics
Post scheduling
Multi-Channel communication
Message personalization
Mass texting
Geolocation
Customer surveys
Content management
Alerts/Notifications
Social media integration
Engagement tracking
CRM
Data import/export
Campaign planning
Email campaign management
Reporting/Analytics
Campaign analytics
Workflow management
Event triggered actions
Marketing automation
Contact database
List management
Contact management
Mobile optimization
CAN-SPAM compliance
Email management
Third-Party integrations
Lead management
Customizable fields
API
Landing pages/web forms
Activity dashboard
Template management
Multi-Campaign
Segmentation
Automated responses
Personalization
Multi-Channel marketing
Autoresponders
Real-Time analytics
Campaign Segmentation
Real-Time data
Real-Time notifications
Scheduling
Activity tracking
Shortcodes
Social promotion
Subscription management
Visual analytics
Web forms
A/B testing
Channel management
Click tracking
Communication management
Customer database
Customer history
Customer segmentation
Customizable ctas
Customizable forms
Customizable reports
Drag & drop
Drip campaigns
Dynamic content
Email templates
Email tracking
Event marketing
Calendar/Reminder system
Image library
Lead generation
Live chat
Location tracking
Mailing List Management
Marketing calendar
Calendar management
Batch processing
Mobile access
Mobile coupons

Zoho Campaigns awards

Zoho Campaigns alternatives

Zoho Campaigns logo

Starting from

4

Per month

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support
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Gmail logo
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Starting from

Empty state illustration for "No pricing info"

No pricing info

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support

Zoho Campaigns pricing

Pricing plans

Pricing details:

Free plan
Free trial
Subscription

Forever Free

0.00

Features included:

  • 6000 Emails/Month to 2000 Contacts
  • Admin + 4 Users
  • Basic Email Templates
  • Compliance Check
  • Reports and Analytics
  • Signup and Popup Forms

Standard

4

Per month

Features included:

  • A/B Testing
  • Advanced Email Schedule
  • Advanced Email Templates
  • Advanced Segmentation
  • Dynamic Content
  • Unlimited Emails

Professional

6

Per month

Features included:

  • Autoresponders
  • Campaign Managerial Approval
  • Drag-and-Drop Workflow Automation
  • Unlimited Emails

User opinions about Zoho Campaigns price and value

Value for money rating:

Of 52 reviews that provide robust commentary on Zoho Campaigns's price and value, 81% mention it in a positive light.

Most reviewers indicate that Zoho Campaigns offers strong value for money, especially for small businesses and startups. They appreciate the availability of a free plan with generous features, as well as affordable paid tiers that allow users to pay per use or scale as their needs grow. Many users say the product is competitively priced compared to alternatives, with some highlighting cost savings after switching from other platforms. Reviewers appreciate the integration with the broader Zoho suite, noting that bundled offerings like Zoho One enhance value by including multiple tools at a lower overall cost. Some users report that Zoho Campaigns provides a wide range of features for the price, and they find the freemium and trial options helpful for evaluating the software before committing. However, some reviewers find the pricing structure confusing or feel that costs can increase quickly with a growing subscriber base. They indicate that certain features or modules may not justify the price for all businesses, and a few users say the product can become expensive compared to competitors. Some users wish for more transparent or flexible pricing options.

, and

To see what individual users think of Zoho Campaigns's cost and value, check out the review excerpts below.

“Zoho Campaigns is a robust and affordable email marketing platform it helped me to manage effective email campaigns.”
SS

Shivam S.

Assistant Category Manager

“Zoho campaigns is a useful tool without license, you pay per use so that is a great advantage if you want to monetize your sales Budget as a direct cost.”
ÓC

Óscar C.

Sales Consultant

“The pricing of the software is not fair compared to the modules it comes with, hence can affect the ROI of small businesses”
KO

Kenneth O.

Communication Professional

Zoho Campaigns integrations (80)

Integrations rated by users

We looked at 314 user reviews to identify which products are mentioned as Zoho Campaigns integrations and how users feel about them.

Zoho CRM logo
Zoho CRM

Integration rating: 4.8 (17)

Zoho CRM is the 1st product we started using for our CRM activities. It was free to initially we used this tool as source of managing all our client data

All our contacts are stored in Zoho CRM and it helps filter and integrate them for creating campaigns.

We do alot of back and forth communication with our CRM and all other channels.

BS

Balaji S.

Associate Manager - Program Management

1/3

Integration rating: 4.0 (1)

Marketing campaigns data from Zoho Campaigns can be directly fed to Zoho Analytics to create better reports & data visualization.

SV

Shubham V.

Manager

Zoho Survey logo
Zoho Survey

Integration rating: 4.0 (2)

Zoho SalesIQ logo
Zoho SalesIQ

Integration rating: 5.0 (1)

Zoho Sites logo
Zoho Sites

Integration rating: 4.0 (1)

Zoho Recruit logo
Zoho Recruit

Integration rating: 5.0 (1)

Integration rating: 5.0 (1)

Zoho Flow logo
Zoho Flow

Integration rating: 5.0 (1)

Clickatell logo
Clickatell

Integration rating: 4.0 (1)

SurveyMonkey logo
SurveyMonkey

Integration rating: 2.0 (1)

GoTo Webinar logo
GoTo Webinar

Integration rating: 3.0 (1)

HubSpot CRM logo
HubSpot CRM

Integration rating: 5.0 (1)

OneDrive logo
OneDrive

Integration rating: 4.0 (1)

Zoho Campaigns customer support

What do users say about Zoho Campaigns customer support?

Customer support rating:

We analyzed 26 verified user reviews to identify positive and negative aspects of Zoho Campaigns customer support.

Widely noted by reviewers, Zoho Campaigns offers fast, responsive, and helpful customer support across multiple channels.

A limited number of users report slow response times, unhelpful first-tier agents, and difficulty getting issues fully resolved.

Support options

Knowledge base
Email/help desk
Chat
Faqs/forum
Phone support
24/7 (live rep)

Training options

Live online
Videos
Webinars
In person
Documentation

To see what individual users say about Zoho Campaigns's customer support, check out the review snippets below.

“CRM compatibility, template structure, tracking and customer support very comprehensive and helpful.”

SK

Susan K.

General Manager

“Support reacts very quickly on all channels”

Verified reviewer profile picture

Lars K.

Co-Founder

“Customer support sometimes is too slow to respond to questions on time, and, interface needs s improvement”

SD

Sharif D.

Inventory analyst

Zoho Campaigns FAQs

Q. Who are the typical users of Zoho Campaigns?

Zoho Campaigns has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Non Profit, Public Administrations, Small Business

These products have better value for money


Q. What is Zoho Campaigns used for?

Create, plan, execute and monitor your email campaigns and SMS campaigns at a sensible price with this feature-rich, easy-to-use, and effective email and SMS marketing software. With Zoho Campaigns, you can create and send responsive bulk emails and SMS which can be automated giving you full control to reach and engage your leads and customers. Dynamic Content in Zoho Campaigns helps you to target your leads and customers. You can also design impressive emails with the help of pre-designed templates to avoid creating email campaigns from scratch. Zoho Campaigns adheres to the requirements of the CAN-SPAM Act helping you to create a transparent and honest relationship with your contacts. It integrates with most of Zoho's in-house apps like the Zoho CRM, Zoho Survey, Zoho Analytics, etc., and also other third-party apps like G-Suite, Shopify, Eventbrite, and many more for better productivity. You can also visualize how your audience might engage with your emails and pass the baton to email marketing automation by creating content and defining triggers for sending behaviour-centric emails.


Q. What are the benefits of using Zoho Campaigns?

  • You don´t have to know any HTML or web design to build your email templates. The drag-and-drop editor makes it easy for you to design newsletters that suit your need.
  • Import your newsletter templates. If you have already designed some newsletter templates, you can easily import them to Zoho Campaigns.
  • Sync contact details from Zoho CRM and select particular custom views. This will help you to focus on a specific group of customers.
  • Integration with Google Apps. You can synchronize contacts and content that you have stored inside Google Apps in a few clicks.


  • Q. What languages does Zoho Campaigns support?

    Zoho Campaigns supports the following languages:
    Chinese (Simplified), Chinese (Traditional), Danish, Dutch, English, French, German, Hungarian, Indonesian, Italian, Japanese, Polish, Portuguese, Russian, Spanish, Swedish, Thai, Turkish


    Q. Does Zoho Campaigns support mobile devices?

    Zoho Campaigns supports the following devices:
    Android, iPad, iPhone


    Q. Does Zoho Campaigns offer an API?

    Yes, Zoho Campaigns has an API available for use.


    Q. What level of support does Zoho Campaigns offer?

    Zoho Campaigns offers the following support options:
    Knowledge Base, Email/Help Desk, Chat, FAQs/Forum, Phone Support, 24/7 (Live rep)

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