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Top Rated Marketing Analytics Software with Custom fields

Last updated: June 2026

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126 software options

Adverity logo

Integrated data platform for marketing analytics

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Adverity is the leading integrated data platform for connecting and managing all of the data you need to drive marketing performance.

• 600+ data connectors across marketing, advertising, sales and finance
• Automated data quality and management tools
• Customizable data visualizations

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Funnel logo

Marketing data aggregation and reporting platform

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Funnel is the leading marketing data hub. We power your reporting and analytics to give you incredible control over your performance.

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CleverTap logo

User Retention Platform for High-Growth Mobile Apps

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Understand your customers with real-time insights and immediately trigger engagement campaigns based on user behavior through a single platform.

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Liine logo

AI-powered call tracking, marketing analytics and ad optimiz

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AI-powered call tracking, marketing analytics and ad optimization platform built for multisite healthcare, dental and vet practices

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Omnisend logo

Drives revenue via automated eCommerce marketing

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Trusted by 150k+ ecommerce businesses, Omnisend’s all-in-one email marketing & SMS tool automates your marketing across the entire customer journey. Build customer relationships & drive sales on autopilot. 1-click integrations with Shopify, BigCommerce, WooCommerce, Wix & more.

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Phonexa logo

Cloud-based all-in-one marketing platform

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Phonexa is an all-in-one marketing software with a suite of eight products for calls, leads, clicks, email, SMS, and more. The company services D2C companies with high-volume consumer traffic. Industries include financial services, insurance, home services, legal, real estate, and Healthcare.

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Coupler.io logo

Accelerate growth with data-driven decisions

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Coupler.io is a no-code data analytics and reporting automation platform with AI-powered features. It allows you to collect data from various cloud sources, transform it, and load it into spreadsheets, BI tools, data warehouses, and AI agents.

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Cyberimpact logo

Create professional emails in just a few clicks

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All the tools you need to succeed in email marketing, without hassle

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AiTrillion logo

All-in-one Marketing Automation Platform

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AiTrillion is a SaaS-based Artificial Intelligence enabled, all-in-one marketing platform for eCommerce sellers.

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WhatConverts logo

Call, lead and conversion tracking with real-time reporting

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WhatConverts is an agency-level call and lead tracking solution offering dynamic number insertion, conversion tracking, call recording and real-time reporting

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Similarweb logo

Website & app traffic data analysis

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Similarweb empowers businesses to grow, outperform competitors, and win their market. From traffic metrics to channel insights and industry trends, it delivers the digital intelligence needed to understand your audience and lead your category.

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Dreamdata logo

Dreamdata is a B2B Attribution Platform for B2B Marketers

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Dreamdata is a B2B Attribution Platform. Prove marketing's revenue impact with numbers you'd stake your reputation on.

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Upnify CRM logo

Web-based customer relationship management (CRM) solution

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Upnify CRM is a customer relationship management solution that allows business owners to keep track of their contacts, maximize business opportunities, and make their conversations more productive. The software supports managers in all phases of the sales process, from the beginning to the end.

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Bloomreach logo

Bloomreach personalizes the e-commerce experience

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Explore Bloomreach’s integration capabilities and leverage insights from past, predicted, and in-session customer behavior to elevate your marketing strategy. Maximize CLTV, optimize marketing impact, identify churn risks, tailor offerings to seasonal trends, guide resource allocation, and more.

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Hotjar logo

Digital experience insights for any business selling online

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Understand the "why" behind your numbers. Hotjar is all the tools and data you need to truly understand your users’ behavior and create engaging experiences that drive results.

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ADA logo

ADA AI Conversational Marketing Platform

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ADA personalizes customer engagement by putting the power of AI in the hands of the people who know your business best. With ADA, it's simple for non-technical teams to build an automated, enterprise-class chatbot that solves 80% of customer inquiries.

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ClicData logo

The Modern Data Platform made for data people.

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ClicData is a modern data platform to build your data stack or enhance your existing one with powerful, integrated tools.

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Tableau logo

Visual analytics platform for data exploration

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Tableau is a business intelligence and analytics platform that enables users to connect to databases, create data visualizations, and share insights. The platform offers deployment options including cloud-based, self-hosted, and desktop environments with drag-and-drop functionality for building interactive dashboards. It features AI-based analytics capabilities, integration with Salesforce CRM, and supports visual storytelling and collaboration across organizations.

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Swaarm logo

Performance marketing platform

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Swaarm is a performance-based marketing platform and it provides an market tracking and campaign management solution.

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monday.com logo

Project management software

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monday.com is an intuitive Work OS where teams create their marketing & creative processes in minutes to run their projects and everyday work.

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Adhook logo

Social Media Management, Digital Advertising, Analytics

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adhook provides technology for Google & Social Media brand management to plan & publish activities and coordinate collaboration across teams.

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CPV Lab Pro logo

track, test and optimize marketing campaigns

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CPV Lab Pro is an performance marketing tool for all your marketing campaigns.
It allows you to track, manage, and optimize all paid and organic traffic sources straight from one platform.

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Gather logo

Cloud-based data capture platform for small to large firms

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Gather is a cloud-based application designed to help small to large businesses manage data capture processes across sales, marketing & customer engagement channels. The platform allows users to scan information from business cards using OCR, capture data offline & directly sync with business CRMs.

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Adriel logo

Your one-stop marketing data and insights platform.

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Adriel has all the tools you need to handle complex marketing campaigns and reach your advertising goals.

Goodbye endless spreadsheets, PDFs, and back-and-forth emails. Adriel is unified, business-ready marketing data at your team's fingertips anytime, anywhere.

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Swydo logo

Google Ads and PPC reporting and monitoring tool

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Swydo is a web-based monitoring, reporting, and workflow solution for online marketers using Google Analytics, AdWords, Facebook Ads, Bing Ads, and more

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