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Top Rated Marketing Analytics Software with ROI Tracking - Page 9

Last updated: April 2026

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268 software options

MoEngage logo

An Insights-led Customer Engagement Platform

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MoEngage Analytics helps marketers and product owners understand customer behavior, campaign performance, and product feature usage.

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Iterable logo

Growth marketing and user engagement platform

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Iterable gives you real-time analytics on all your multi-channel marketing campaigns.

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Veritone Attribute logo

Media attribution for radio & TV broadcasters

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Veritone Attribute is a real-time media attribution software which gives radio & television broadcasters the ability to measure the effectiveness of their advertising campaigns with features such as behavior analytics, campaign management, intelligent attribution, reports & dashboards, & more

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Adobe Analytics logo

Digital Analytics Software

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Adobe Analytics empowers marketing, product, and business teams with insights to understand their customers and the journeys they take across digital channels, products, content, and services.

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Adobe Campaign logo

Cross-channel marketing application for customer engagement.

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Adobe Campaign is an enterprise-grade cross-channel marketing application that enables organizations to to orchestrate, launch, and measure personalized marketing campaigns for customer engagement.

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Microsoft Advertising logo

Campaign management and search engine optimization software

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Microsoft Advertising is a pay-per-click software designed to help businesses select searchable keywords to configure advertisements and manage campaigns. Administrators can define budgets, measure return on investment (ROI), and adjust spending on a unified interface.

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LeadsRx logo

Impartial Multi-Touch Attribution

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LeadsRx is a cross-channel, full-funnel marketing attribution platform. Used by mid-to-large enterprises, LeadsRx helps maximize return on ad spend and finds insights to improve customer acquisition strategies.

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Influence logo

Social proof marketing software for businesses of all sizes

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Influence helps businesses track user activities, visitor traffic, sales trends, and other marketing data on a unified portal. The platform lets organizations display a variety of data like reviews, feedback, customer signups, sales, and more across websites via custom notifications in real-time.

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Vendasta logo

AI platform scaling agency client acquisition

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Vendasta is an end-to-end platform for local experts who market, sell, bill, fulfill, and deliver digital solutions to small and medium businesses.

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ActiveDEMAND logo

An integrated marketing solution for marketers & agencies

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ActiveDEMAND dashboards provide instant access to Google Analytics and AdWords, SEO, call tracking, social, email and other marketing analytic data.

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Outbrain logo

Native Advertising Platform

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Outbrain is the worlds leading native advertising platform. Connecting readers, publishers and marketers.

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Wrike logo

AI powered workflow management platform

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Get real-time insights and monitor your marketing performance with one powerful solution. Used by more than 20,000 companies worldwide, Wrike's features include publishing tools, proofing software, and custom reports. Boost your marketing management with our award-winning platform.

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Yext logo

Cloud-based digital presence platform

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Yext is the leading digital presence platform for multi-location brands, powering the knowledge behind every customer engagement. With one central platform, brands can turn their digital presence into a differentiator by delivering consistent, accurate, and engaging experiences to customers.

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Marmind logo

Marketing Resource Management for the enterprise

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Marmind is the top Marketing Analytics software for enterprises. It pulls analytics data so marketers can build custom dashboards for any stakeholder. Brands like Mercedes-Benz, Lufthansa Group, and Springer Nature use Marmind to simplify reporting, optimize resources, and improve campaigns.

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TapClicks logo

A Unified Marketing Operations Platform Powered By Your Data

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TapClicks delivers a unified digital marketing services, reporting, and analytics platform built for marketing agencies, media agencies, and enterprises

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Madgicx  logo

The SuperApp for Meta Advertising

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Madgicx is used by thousands of marketers, who wish to make data-driven decisions when optimizing their ads. Madgicx utilizes meachine learning and computer visioning technologies to provide advertisers with high-end performance analysis capabilities.

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Hootsuite logo

Social media management & scheduling for SMBs and enterprise

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Hootsuite helps brands manage social media better, from the smallest businesses to the largest enterprises across CPG, finance, healthcare, tech, higher-ed, and government services.

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Meltwater logo

Media monitoring and media intelligence solution

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Meltwater media intelligence tracks over 275,000 global online news sources, and has partnerships for print and broadcast monitoring. Social media listening covers Twitter, Facebook, Instagram, YouTube, comment, review sites, forums, message boards and over 300 million blogs.

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AdRoll logo

Worldwide retargeting platform

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AdRoll is an ad retargeting platform used by brands to retarget users with ads across social media, mobile, and the web. It offers solutions for both enterprises and agencies of all sizes, helping reach site visitors at the most optimal time with the most appropriate ad on any screen or device.

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Marketo Engage logo

AI-powered marketing automation platform

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Adobe Marketo Engage is an AI-driven marketing automation platform designed to help teams scale personalized buyer engagement and manage omnichannel campaigns. The platform offers features including audience segmentation, lead scoring, dynamic content personalization, and native CRM integrations. It supports campaign execution across email, web, mobile, chat, events, and digital advertising channels while providing multi-touch attribution and analytics to measure marketing impact on revenue.

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Cision logo

Public relations and earned media software and services

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Cision is a PR management platform that provides one of the most comprehensive global databases of media contacts and outlets and can be used for journalist and influencer identification and outreach, media monitoring and analytics, and press release distribution.

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Salesforce Marketing Cloud logo

Customer relationship management solution

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Salesforce Marketing Cloud is a comprehensive marketing platform designed to help businesses personalize every moment of customer engagement across the entire customer lifecycle. By connecting every department through actionable data and Agentforce, the platform empowers teams to work together and build lasting customer relationships.

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Salesforce Marketing Cloud Account Engagement logo

Salesforce B2B marketing automation for marketing & sales

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Analyze your marketing activity with Salesforce Pardot through closed-loop reporting, lifecycle reporting, search reporting, prospect activity tracking & more.

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Surefire Local logo

Cloud-based local marketing platform for small businesses

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We provide an all-in-one marketing platform for small businesses helping them attract customers, grow profits, and maximize efficiency.

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TV & Radio Attribution logo

Algorithmic TV & Radio attribution for marketing teams

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TV & Radio Attribution by Quality Analytics measures ad performance for offline campaigns and provides detailed visualizations. It can integrate with Google Analytics and simultaneously measure multiple campaigns. Marketing teams can attribute past campaigns and plan for future media schedules.

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