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Personalization Software with Behavior Tracking (2026)

Last updated: February 2026

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117 software options

CleverTap logo

User Retention Platform for High-Growth Mobile Apps

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CleverTap helps you retain your mobile users. It brings together user data with an omnichannel approach on a centralized platform. It is a comprehensive and user-friendly solution to all your behavioural app analytics, user engagement and retention needs.

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GMass logo

Google Chrome extension for sending & scheduling emails

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GMass is a Google Chrome extension, which helps businesses run mass email campaigns from Gmail, manage responses, create recipient lists, and more. Supervisors can gain visibility into sent, opened, clicked, replied, unsubscribed, bounced, and rejected email metrics through reports.

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Omnisend logo

Drives revenue via automated eCommerce marketing

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Trusted by 150k+ ecommerce businesses, Omnisend’s all-in-one email marketing & SMS tool automates your marketing across the entire customer journey. Build customer relationships & drive sales on autopilot. 1-click integrations with Shopify, BigCommerce, WooCommerce, Wix & more.

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Marketo Engage logo
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AI-powered marketing automation built for digital marketers

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Adobe Marketo Engage is an industry-leading, AI-powered marketing automation platform that helps businesses streamline operations, scale personalized engagement, and drive measurable growth. It aligns marketing and sales to increase efficiency, generate more leads, and grow revenue faster.

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Salesforce Marketing Cloud logo

Customer relationship management solution

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Salesforce Marketing Cloud is a comprehensive marketing platform designed to help businesses personalize every moment of customer engagement across the entire customer lifecycle. By connecting every department through actionable data and Agentforce, the platform empowers teams to work together and build lasting customer relationships.

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Luigi's Box logo

Search & product discovery tools that increase revenue

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Luigi’s Box provides personalized site search and product discovery tools for e-commerce businesses. Powered by AI and machine learning, the software understands customer behavior to provide better search results and recommend relevant products, boosting your e-shop's revenue.

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Terminus logo

Account based marketing for B2B marketers

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Terminus is an account-based marketing software that offers tools including target account identification, account-based advertising, sales intelligence, account-based analytics, web visitor intelligence, web personalization, and more. It enables B2B marketers to plan and manage ABM at scale.

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Uberflip logo

Content marketing automation software

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Aggregate all your content so you can create, manage and optimize tailored content experiences for every stage of the buyer journey

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Ortto logo

Build journeys that drive revenue.

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Personalize marketing with dynamic variables and engage with customers based on their behavior. Visually design your customer journey on a drag and drop canvas.

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Connectif logo

Cloud-based eCommerce data automation platform

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Connectif is an all-in-one marketing automation platform powered by AI. It centralizes first-party data from known and anonymous users across all channels, giving eCommerce businesses the vision to communicate with customers with emotional intelligence and context at scale.

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Emma by Marigold logo

Multi-channel marketing that works for you.

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Emma by Marigold is an email marketing platform which focuses on segmentation, automation, and an easy-to-use email builder for teams of all sizes to leverage their customer data, increase engagement, and drive more revenue from email. Users can create and collaborate on email campaign content.

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Algolia logo
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Flexible Search & Discovery Hosted APIs

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Algolia is an API-first, search and discovery platform that blends seamlessly with your product & technology stack to deliver dynamic digital experiences.

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NotifyVisitors logo

A Marketing Automation & Customer Data Platform

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Nvecta, a leading CDP, unifies customer data for businesses of all sizes. This single view creates comprehensive profiles for personalized marketing across channels (Email, SMS, push) with real-time data and journey orchestration tools.

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VWO Testing logo

A/B testing solution for measuring campaign performance

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VWO Testing is a cloud-based solution that helps enterprises create and perform A/B tests on products, features, campaigns, or websites. Using the visual editor, professionals can modify existing pages by changing elements such as layouts, headline, background colors, borders, and more.

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Bloomreach logo

Bloomreach personalizes the e-commerce experience

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Bloomreach personalizes the e-commerce experience. Its data engine unifies real-time customer and product data so businesses understand what customers really want. Explore Bloomreach’s powerful solutions for personalized experiences and seamless customer journeys.

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Jahia logo

Digital experience and content management platform

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Jahia helps businesses manage website and application development projects by creating digital frameworks for delivering a personalized customer journey. The content management system lets users create, edit, review, and publish structured and unstructured content and manage web pages, SEO & more.

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Personizely logo

Popups, Website Personalization and A/B Testing in one suite

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Personizely is a conversion marketing toolkit that helps websites and ecommerce stores better engage with visitors using website widgets and personalization. Personizely provides features like website widgets and personalization to improve user engagement and conversion for websites and online stores.

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Turtl logo

Create, personalize & optimize content that drives revenue.

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Turtl is the first Revenue Content™ Platform used by B2B marketers to unlock revenue success. With deep reader analytics, personalization at scale, and seamless CRM integrations, Turtl helps you prove the ROI of your content.

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Pathmonk logo

Lead generation and website optimization software

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Pathmonk enables businesses to optimize website conversions with current website traffic.

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Mida.so logo

AI-powered A/B testing platform

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Mida uses AI to help users test different options on the website quickly and easily. It’s faster than many similar tools and works well with popular platforms like WordPress and Shopify. Plus, it's free with up to 50,000 monthly tested users.

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SendX logo

Affordable Email Marketing Software

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SendX is an Affordable, Intuitive & Feature-rich Email Marketing Software for marketers & business owners. SendX provides unlimited email sends, powerful automation tools, 24x7 live support, great email deliverability. Starts with 14 days free trial. Pricing starts at $9.99/month.

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Monetate logo

Join the 1,000+ brands growing their revenue with Monetate

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Monetate is the leading real-time omnichannel personalization software for eCommerce businesses which offers tools including testing and experimentation, 1-1 personalization, product recommendations, segmentation and targeting, and personalized search.

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OptiMonk logo

Popups supercharged: stunning templates for email, SMS etc.

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Turn popups into sales with OptiMonk. Use its drag-and-drop editor, personalization, and A/B testing to create high-conversion popups. Unlock 20+ templates for email/SMS lists, cart recovery, and more. Proven results or your money back. No designer needed. Try OptiMonk and see the difference!

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Meiro logo

Creating actionable customer profiles from data

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Meiro is an AI-powered, composable Customer Data Platform for Private Installations on Cloud & On-Premise—built for enterprises that require full control over their customer data and infrastructure.

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AddSearch logo

The almighty search platform for all your web content

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We help your website visitors find what they are looking for. AddSearch is a lightning fast, accurate and customizable site search engine with a Search API. AddSearch works on all devices and is easy to install, customize and tweak.

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