OptiMonk Pricing, Features, Reviews & Comparison of Alternatives


Free popup builder to turn your traffic into sales & leads

5.0/5 (2 reviews)

OptiMonk overview

Come for our FREE opt-in popups. Stay for an all-in-one conversion suite: OptiMonk provides online stores with a set of flexible tools to capture more email and Messenger subscribers, reduce cart abandonment & grow sales.

Whether you are just getting started, or you are a seasoned pro, OptiMonk will help you build a personalized experience for every visitor and become a master seller online. Here’s how:

1. Convert visitors into paying customers
Turn new visitors into first-time buyers and existing customers into repeat buyers by promoting your best offers and incentives. Key features include:
- 150+ responsive templates (popups, sidemessages, nanobars, fullscreens, lucky wheels, scratchcards)
- Drag & Drop editor
- Cart based targeting (for Shopify, Magento and all major eCommerce platforms)
- Multi-step campaigns

2. Turn early-stage visitors into leads
Most of your visitors aren’t ready to buy yet – make them subscribe to your newsletter and convert them into sales later. Key features include:
- Custom form fields
- Smart form display (asking email vs. Messenger opt-in)
- Segment targeting
- Greet leads from your CRM (easy integration with all major newsletter and CRM systems)

3. Make visitors fall in love with your store
Delight your visitors and provide personalized experience by making the navigation smoother and help your visitors find the desired product. Key features include:
- Advanced A/B testing
- Behavioral targeting
- Smart built-in insights
- Teaser campaigns


Pricing options
Value for money
View Pricing Plans


Business size



United States, Australia, Canada, Europe, Germany, United Kingdom

Supported languages

OptiMonk screenshot: Get full control over your buyers’ journey and turn them into leads or customersSay Hello to the All-New OptiMonkOptiMonk screenshot: Create eye-catching messages with only a few clicksOptiMonk screenshot: Grab your visitors attention at just the right momentOptiMonk screenshot: Grow your email or Messenger list OptiMonk screenshot: 150+ fully customizable, mobile-friendly, responsive templates

OptiMonk reviews


Very good
Value for money
Ease of use
Customer support
Angela Wagner

Great Product

Used daily for less than 6 months
Reviewed 2019-02-20
Review Source: Capterra

I really like this product. My web guy installed it on my new coaching site and it's been a great way to capture people as they leave the site and offer them a free value add in exchange for their email.

I haven't used it enough to have anything negative to say.

Response from OptiMonk

Thanks for your feedback, I'm glad that we could help you collect valuable email subscribers :)

Rating breakdown

Ease of use

Likelihood to recommend: 9/10

Minimize review


Excellent Campaign Maker

Used weekly for less than 6 months
Reviewed 2018-11-02
Review Source: Capterra

I have been able to grow the Amount of Visitors that are interested in my Offers in less than 30 days

I like the ease to set up Appealing Offers and Campaigns that Converts for my Customers

I would love to have the possibility to also create landing pages in OptiMonk - that would be a great Asset

Response from OptiMonk

Hi there, thank you very much for your feedback :) I'm happy to see you enjoyed creating campaigns with OptiMonk. We're continuously working on new widget types, so I appreciate that you shared this feature idea - it's been added to our list :)

Rating breakdown

Value for money
Ease of use
Customer support

Likelihood to recommend: 10/10

Minimize review

OptiMonk pricing

Pricing options
Free trial
View Pricing Plans

FREE plan available
Essential: $29/month or $290/year
Growth: $79/month or $790/year
Premium: $199/month or $1990/year

OptiMonk features

A/B Testing
Campaign Management
Customizable Branding
Customizable Templates
Drag & Drop Interface
Reporting & Statistics
Third Party Integration

API (465 other apps)
Activity Dashboard (281 other apps)
Automatic Notifications (175 other apps)
Campaign Analysis (233 other apps)
Content Management (234 other apps)
Data Import/Export (206 other apps)
Email Marketing Management (173 other apps)
Engagement Analytics (224 other apps)
Multi-Channel Marketing (196 other apps)
Real Time Analytics (200 other apps)
Real Time Data (168 other apps)
Social Media Integration (276 other apps)

Additional information for OptiMonk

Key features of OptiMonk

  • A/B testing
  • Advanced image editor
  • Analytics & insights
  • Analytics/ROI tracking
  • Behavioral triggering
  • Built-in lead management
  • Campaign customization
  • Campaign scheduling
  • Cart abandonment recognition
  • Cart rules
  • Client management & dashboard
  • Custom branding
  • Custom input fields
  • Custom variables
  • Customized messages
  • Dedicated account manager & training
  • Drag & drop editor
  • Dynamic text replacement
  • Exit-intent on desktop
  • GDPR compliance
  • Geotargeting
  • Google Analytics integration
  • Marketing automation
  • Message timing
  • Message types (popup, sidebar, nanobar, etc.)
  • Messenger opt-in
  • Mobile triggers
  • Monitoring inactivity
  • On-site behavior tracking
  • Onclick triggering
  • Personalization
  • Responsive messages
  • Returning visitor recognition
  • Scroll-based triggering
  • Segmentation
  • Single/multiple product recommendation
  • Social sharing
  • Timed-display control
  • Two step opt-in forms
  • Unique CTA buttons
  • Video content management
  • Visitor targeting
  • WYSIWYG editor
  • Website visitor tracking
  • eCommerce integration
View All Features


✔ Capture more subscribers (https://www.optimonk.com/capture-more-subscribers)
Make less engaged visitors sign up to your email/Messenger list & convert them into sales later.

✔ Reduce cart abandonment (https://www.optimonk.com/reduce-cart-abandonment)
Detect if someone is about to leave without buying and prevent cart abandonment.

✔ Increase cart value (https://www.optimonk.com/increase-cart-value/)
Boost your avg. order value & generate larger purchases for the same amount of traffic.

✔ Promote special offers (https://www.optimonk.com/promote-special-offers/)
Turn new visitors into first-time buyers and existing customers into repeat buyers.

✔ Collect feedback (https://www.optimonk.com/collect-feedback)
Value your clients by asking feedback & improve the satisfaction rate after analyzing the answers

✔ Facilitate social sharing (https://www.optimonk.com/social-engagement/)
Build and grow social communities, and reach your prospects through social media.