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Apollo is an all-in-one sales intelligence platform with tools to help you prospect, engage, and drive more revenue. Sellers and marketers use Apollo to discover more customers in market, connect with contacts, and establish a modern go-to-market strategy.
Typical customers
Platforms supported
Support options
Training options
Starting from
49
/user
Per month
Starting from
10
/user
Per month
Value for money
4.5
/5
298
Starting from
49
/user
Per month
Value for money contenders
Functionality
4.5
/5
298
Total features
99
10 categories
Functionality contenders
Overall Rating
4.6
/5
298
Positive reviews
209
69
11
2
7
Overall rating contenders
Heather W.
Director Of Communications
Consumer Electronics, 51-200 employees
Review source
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Heather: My name is Heather, and I'm the Director of Communications. I give Apollo a four out of five....
Franki C.
Marketing Director
Computer Software, 51-200 employees
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Transcript
Franki C.: Hi, I'm Franki, marketing director, and I give Apollo a four. If you want more of these videos,...
Jacco d.
Photography, 51-200 employees
Used daily for 2+ years
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Apollo allows sales teams to find the ideal clients, reach out to them and engage them to connect and sign up. What else does a sales team need?
Apollo provides the full solution of features that SDRs can benefit from, ranging from leads to emailing to analytics. For the advanced users there are many ways to automate and customize processes, and the team is available to help as needed, including taking feedback and improve the product itself.
Because of the many functionalities Apollo offers, there are a lot of screens and options which can be overwhelming for an admin, but it's something the team is working on and already partly addressed.
Steve T.
Marketing and Advertising, 1-10 employees
Used daily for 6-12 months
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Absolutely amazing! At first I was getting frustrated with the software but once I dedicated some time to learn it I was able to unlock it's potential and now it is a seriously vital tool for us. And their support is one of the best I've ever experienced from a company.
Once I figured out really how to use Apollo it has become the key to setting meetings for my business. I've spent thousands of dollars and literally years trying other methods of lead gen and while other things have worked, nothing has worked quite as well as Apollo. The 2 biggest things I love about Apollo are 1. The search filter capabilities are amazing and they keep adding to it! It is so incredibly powerful I canceled my LinkedIn Sales Nav subscription because Apollo just blew LinkedIn out of the water for me. 2. The email sequencing functions are amazing and really help take a huge chunk of work off of my plate. I HIGHLY recommend Apollo. It is so far beyond better value and I think more capable than any other similar platform.
The 2 biggest drawbacks for me are the email tracking glitches and the learning curve. I'll explain, Email tracking is very detailed and I love the data they give you but on my account its only 50-70% accurate. If someone is using something like Mac Mail it doesn't track opens or replies so I thought I was getting poor rates until I dug into it further and confirmed with a different platform. HOWEVER,...
Tom T.
Computer Software, 1-10 employees
Used weekly for 2+ years
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After paying more than $5000 over a few years to build my lead lists I had to pause outbound marketing during COVID. During that time I lowered my subscription from paid to free. What I did not know is that when you do that, all of your contacts and prior purchased credits are deleted and unrecoverable.
The segmentation and filtering tools make it easy to zoom into critical leads and easily create outbound campaigns.
The company has no loyalty to their customer base, doesn't respect EU privacy laws and has poor customer service.
Nick D.
Information Technology and Services, 11-50 employees
Used daily for 1-2 years
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The best marketing tool in the market for generating more revenue and prospecting.
Everything about Apollo when it comes to Lead Generation, it's prospecting feature and contact details scrapping feature is the best. It is on in all tool when it comes to marketing and running campaigns. Customer support is on the ball all the time.
The limitation to the campaigns, the number of emails sending capability per hour/day.
Diana R.
Marketing and Advertising, 11-50 employees
Used daily for 1-2 years
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99% positive across two different companies. I actually was responsible for recommending Apollo to my new company (I actually told my manager about Apollo in our first interview and he told me on my first day that they purchased Apollo based on my recommendation)
I love that it has the ability to do prospecting, lead generation, email outreach and dialing out all in one place. I primarily use it for myself to do outbound email outreach and to generate lists of new leads for our SDR and she uses it for email outreach and some dialing too.
I do feel that it could be better about activity tracking when it comes to integrating with HubSpot, I used it with Salesforce at a previous company and it was easy to push activities to Salesforce, but it seems a little less intuitive with HubSpot.